MBA Sales and Marketing Course, Admissions 2025, Eligibility, Syllabus, Fees, Career

MBA in Sales and Marketing is a master's degree programme of two academic years that prepares students for entry-level sales and marketing positions. The course focuses on developing knowledge and expertise in sales and marketing strategies, management, and leadership skills. Students must have a bachelor’s degree in management with at least 50 per cent marks for MBA in Sales and Marketing admission.

The MBA in Sales and Marketing provides students with a thorough understanding of market dynamics, consumer behaviour, and efficient sales techniques and principles. The course covers topics such as analysing market trends, sales management, marketing campaigns, and developing pricing plans to boost profitability. Candidates can pursue the full course under Rs. 10 Lakhs.

Admission to MBA Sales and Marketing is through entrance examinations such as CAT, XAT, MAT, CMAT, and SNAP. The sales and marketing MBA curriculum prepares graduates for various job roles such as sales manager, marketing manager, product manager, and business development manager.

MBA Sales and Marketing Course - Key Highlights

MBA Sales and Marketing Eligibility Criteria

The eligibility criteria for MBA course are set by the administration of the college. Below, we have listed the minimum requirements that a student must qualify for the MBA in Sales and Marketing course.

• Candidates must have completed their bachelor's degree or must be in their final year of bachelor's from any discipline. Aspirants can pursue their bachelor's degree in any degree such as BBA, B.Tech. and B.Com.
• Generally, 50 per cent marks in degree are required. But, those belonging to the reserved categories may get a relaxation of up to 5 per cent in the aggregate score.
• Candidates must appear for the entrance examinations, such as CAT, XAT, GMAT, SNAP, NMAT, or CMAT.

MBA Sales and Marketing Admission Process

Admissions for Sales and Marketing MBAs vary depending on the institution and the mode of the course offered. While some MBA B-schools prefer academic excellence, others prefer to focus more on candidates' overall profile.

Most of the top MBA colleges in India follow a three-step selection process, which includes entrance exams, group discussions, and interviews.

• Candidates are required to successfully clear the entrance exam specified by the university. There are various entrance exams conducted all across the country out of which some of the popular ones are CAT, XAT, GMAT, SNAP, NMAT, and CMAT.
• Candidates who successfully clear the entrance exams are required to apply to the particular university they are interested in to get an MBA in Sales and Marketing admission.
• Some institutes in India also conduct aptitude tests, personal interviews, and/or group discussions as additional admission requirements.
• Shortlisted candidates are then asked to attend the group discussion and personal interview round.
• The final selection of the candidate is based on their performance in entrance exams, GD, and PI.

Top Entrance Exams for MBA in Sales and Marketing

In this section, we have discussed the popular entrance examinations that a student should successfully clear to get admission to an MBA degree in Sales and Marketing. These exams can be conducted at the national, state, or university level depending on the admission criteria of the institute. Mentioned below are the popular entrance examinations for different B-schools in India.

MBA Marketing and Sales Cutoff of Top Colleges

The cutoff of MBA Marketing and Sales is a set of criteria used to determine admissions to the course. Students can choose the appropriate college based on their cutoff percentile in the examination. The cutoff depends on many factors such as the difficulty level of the examination, the number of candidates applicants, and the prestige and stature of the examination.

MBA Sales and Marketing Syllabus

Subjects of MBA Sales and Marketing prepare students for various academic paths. The syllabus may vary from one institute to another, however, the core structure of the syllabus remains the same for every institute. In this table, we have mentioned below the syllabus of the MBA Sales and Marketing course.

MBA Sales and Marketing Fee Structure

The fee structure of an MBA Sales and Marketing course is different for different institutes. It depends on the placement facilities provided by the students and on the ownership of the institutes. The average total fee for an MBA in Sales and Marketing is under Rs. 10 Lakhs.

Scope of MBA in Sales and Marketing

Once candidates have completed the course, students can either work at a company or choose to study further. Some of the popular career options one can choose are Product Manager, Sales Manager, Marketing Manager, and Brand Manager. Students can also choose to pursue a Ph.D or other PGD in specialisations similar to or related to Sales and Marketing.

Career Options after MBA in Sales and Marketing

The MBA in Sales and Marketing course provides students with thorough knowledge of the field. It provides a wide range of career opportunities after graduation. Students can find below some of the popular career options in the field of MBA Sales and Marketing.

Sales Manager: A sales manager is a professional who is responsible for the continuous development and improvement of the sales team. He or she prepares and implements strategies and charts to achieve sales goals.

PR Manager: A PR manager is a professional who works with a company to manage its public image. He or she is responsible for developing and implementing effective marketing and branding strategies for a company.

Brand Manager: A brand manager is responsible for developing the company's brand image and ensuring that its customers are satisfied with the products and services that the company offers. They also ensure that the services provided by a company are in strict accordance with the quality standards.

Marketing Manager: A marketing manager is responsible for all aspects of the company's marketing strategy. He or she coordinates all the marketing efforts of the various departments and helps them reach their goals.

Top Recruiters

• Apple
• JP Morgan
• McKinsey
• Microsoft
• Citigroup
• BCG
• Bain & Company

Benefits of Studying MBA in Sales and Marketing

Aside from having the necessary skills and experience to manage various aspects of a business, candidates in this field also benefit from being an MBA candidate. The field offers a dynamic work environment with challenges at every doorstep that could be solved with creativity and good communication skills.

The field of sales and marketing offers the student with a variety of opportunities. Graduates can work at top multinational companies across the globe. The companies are also ready to offer handsome salary packages to the graduates.

MBA in Sales and Marketing Salary Trends

The MBA Sales and Marketing course provides the student with a great return on investment. In the following table, students will find the popular job profiles along with their average salaries.

Source: Ambition Box

Top MBA in Sales and Marketing Colleges in India

Very limited colleges in India offer MBA in Sales and Marketing courses. However, many colleges are providing separate MBA degree programmes in sales and marketing management. In the table below, we have mentioned the MBA Sales and Marketing colleges in India with their respective fees.

MBA in Sales and Marketing focuses on developing knowledge and expertise in sales and marketing strategies, management, and leadership skills. Various research institutes cater to the needs of both academic and commercial students. Graduates can work in top MNCs in various cities in India and abroad.