M.Des Communication Design at School of Design, UPES Dehradun Offline Course

The M.Des. (Communication Design) program offered by UPES is designed to equip students with advanced skills in visual communication, brand identity, and design thinking. The course provides a practical and contextual introduction to the visual language, practices, and processes of graphic design. Students will delve into various aspects of graphic design, including typography, composition, and layout, through hands-on experiences with paper-based graphic design practices such as poster design, page layout, and logo design.

Throughout the program, students will be trained to tackle design problems effectively. They will learn how to conduct research, generate innovative ideas, and test and evaluate them. By studying the work of other graphic designers, students will gain an appreciation for the historical and contemporary contexts of graphic design, broadening their creative perspectives. As the program progresses, students will have the opportunity to develop their critical and contextual understanding of graphic design in a professional context. This will be achieved through undertaking a comprehensive project, enabling them to define their own voice and visual language within their work.

Overall, the M.Des. (Communication Design) program offers a comprehensive curriculum that fosters both practical skills and conceptual understanding in the field of graphic design. Students will not only gain technical expertise in graphic design tools but also develop a strong foundation in design thinking and problem-solving. This program prepares graduates for a range of professional roles in the industry, such as graphic designers, art directors, brand strategists, and creative directors.