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Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery	Frequency Of Classes
English	Self Study, Virtual Classroom	Video and Text Based	Weekends

Course Overview

The Product Management Certification Program is a 6-10.5 Months online certification program designed specifically for working professionals in the field with a minimum of a year experience to develop and enhance their practical knowledge and skills in the field of Product Management. Upon completion of the certification program, participants will receive Certifications from Duke Corporate Education and upGrad.

The course programme offers real-world skills and requires about eight to ten hours per week to educate professionals on how to build product roadmaps. The certification program imparts through the use of tools such as prototype, product analysis, user-research, and personalised resume-building exercise from the top and renowned industry experts and Duke CE faculty.

The UpGrad Product Management Certification Program offers fifteen+ case studies and assignments along with one-to-one mentorship from eminent product experts across the industry. The certification programme platforms live discussions and sessions for query resolutions and also conducts mock interviews with industry experts as a pre-preparation method.

The Highlights

Offers 200+ hours of learning
6 - 10.5 Months programme Depends on specialisations Selected
Offers fifteen+ assignments and case studies
Platforms fifteen+ live question and answer session
One-to-one Mentorship from Product Experts
Offers personalised resume-building exercise
Offers three years of unlimited content access
Comprises 360⁰ placement assistance
Provides mock interviews with industry leaders
Comprises of 300+ recruiting partners
Duke Corporate Education and upGrad Certifications

Programme Offerings

300+ Recruiters
Programming Tools
6-10.5 Months training

Courses and Certificate Fees

Certificate Availability	Certificate Providing Authority
yes	Duke CE

Fee Details For Indian Participants

The overall Product Management Certification Program fee for Indian participants opting for the course is Rs. 194700 inclusive of GST. The course programme offers a No-cost EMI plan and a Standard EMI Plan for participants and pays accordingly.

If the learners opt for any of the specialisations during or after the base program, the total fees would be ₹20,000 + Taxes per specialisation

No-Cost EMI Plans

Based on the selected payment method, the No-cost EMI plan charges a processing fee. Participants opting the No-Cost EMI option must pay a Down Payment amount of Rs. 15,000 before the certification programme begins.

	Tenure (Monthly)	EMI
Liquiloans	6 Months	Rs. 32450
Propelld	6 Months	Rs. 32450
Zestmoney	6 Months	Rs. 32450

Standard EMI Plans

Based on the selected payment method, the Standard EMI plan charges a processing fee. Participants opting the Standard EMI option must pay a Down Payment amount of Rs. 15,000 before the certification programme begins.

	Tenure (Monthly)	Interest	EMI
Liquiloans	9 12 18 24 36	10.25 10.25 10.25 10.25 10.25	₹ 23296 ₹ 17888 ₹ 12479 ₹ 9775 ₹ 7071
Propelld	9 12 18 24 36 42 48	17.5 17.5 17.5 17.5 17.5 17.5 17.5	₹ 23175 ₹ 17766 ₹ 12358 ₹ 9654 ₹ 6950 ₹ 6177 ₹ 5598
Zestmoney	9 12 18 24 36	16 16 18 18 18	₹ 23102 ₹ 17668 ₹ 12424 ₹ 9728 ₹ 7039

BASE PROGRAM + 1 SPECIALISATION

Duration - 7.5 Months | ₹ 2,12,400 (Including of Taxes)

BASE PROGRAM + 2 SPECIALISATIONS

Duration - 9 Months | ₹ 2,30,100 (Including of Taxes)

BASE PROGRAM + 3 SPECIALISATIONS

Duration - 10.5 Months | ₹ 2,47,800 (Including of Taxes)

Eligibility Criteria

To pursue the Product Management Certification Program by UpGrad, participants must abide by the eligibility criteria put up by the upGrad institution. The eligibility criteria for this certification programme offered by upGrad is that the participant should have an undergraduate degree.

Certification Details

To acquire the PMCP Certification from Duke Corporate Education and upGrad, participants must complete the courses and submit all the assignments provided by the course programme.

What you will learn

Analytical skillsDesigning skillsKnowledge of Product Management

Upon completion of the Product Management Certification Program, participants will acquire the practical skills that enhance their drive into the Product Management career platform.

Market Research
Engagement and Growth
User Design
Product Development and Planning
Analytics

Who it is for

Sales Representative

The Product Management Certification Program training is specifically designed for profession holders such as:

Project Managers
Technical Managers,
Marketing Professionals
UI-UX designers
Project Leads
Software Developers
Entrepreneurs and BD Managers
Software Developers
Sales Professionals
Analysts
Consultants

Admission Details

To be eligible for the Admission Procedure in Product Management Certification Program, participants must fulfil the eligibility requirements.

Application Details

The Product Management Certification Program course must be applied through online mode, and the Application form is available on the upGrade course website (https://www.upgrad.com/product-management/).
Participants must fill details such as First Name, Last Name, Contact Number, E-mail, and current Education Qualifications to complete the application procedure.

The Syllabus

Competitor Analysis
Market Sizing
Environmental Analysis
Business Model Canvas

Research Interviews and Surveys
Quantitative and Qualitative Research Methods
Client Requirement Gathering

User-Journey Mapping
User-Persona

Trends in EX Design
Web and App product designing
Visual Principles
Conceptual Design

Wireframe
Efficient building of B2B product demos
Interactive prototypes
Sketch

MVP
Build-measure-learn-framework
Testing and validation of MVP
Usability testing

This module offers two assignments.

A/B testing

Identifying metrics: HEART and AARRR framework
Google analytics
Segmentation and cohort analysis

This module comprises an assignment to be completed by the end of the module session.

Pricing models and monetisation
Career growth loops
Activation, engagement, growth strategies, acquisition, and retention

Success metrics
Product launch
Product vision
Product messaging and marketing

Product roadmaps
Agile VS waterfall
Scrum roles and artefacts

This module offers two assignments that have to be completed before the completion of the module session.

Excel and SQL

The Product Management Certification Program offers three specialised electives:

Emerging Technology designed for Product Managers
Data Science designed for Product Managers
Leadership Strategies for Product Managers

The Product Management Certification Program offers practical industry projects and assignments across industries. Through these industry-relevant projects participants acquire practical skills and traits as follows:

Participants interact with industry mentors and teaching support on a platform to clear academic queries.
Participants get personalised feedback from existing Product Managers across the globe.
Participants get real-world exposure to practical product problems that enhance their skills and knowledge on product management.

Evaluation process

The Product Management Certification Program conducts no examinations for the participants.

Instructors

Duke University, Durham Frequently Asked Questions (FAQ's)

1: How should much commitment time be given for the Product Management Certification Program?

Participants must devote around eight to ten hours per week to get through the certification programme. However, the more time a participant devotes, the greater would be the learning outcome and skills from the programme.

2: What are the criteria to fulfil to acquire the Product Management Certification Program certification?

To acquire the upGrad Product Management Certification from the Duke Corporate Education and upGrad, participants must complete all the courses provided in the programme.

3: What is the minimum eligibility criteria required to pursue the Product Management Certification Program course?

The participant must hold one year of work experience and an undergraduate degree to pursue the certification programme.

4: What are the skills acquired upon the completion of the UpGrad Product Management Certification Program course?

Participants acquire practical skills such as User-design, Analytics, Engagement and Growth, Product Development and Planning, and Market Research that will accelerate their entry into the Product Management career platform.

5: Is it compulsory to complete the entire course programme?

Yes, to acquire the Product Management Certification from the Duke Corporate Education, participants need to sit through and complete the entire course programme.