MBA with a Specialization in Digital Marketing IBM at Rayat Bahra University School of Management Studies, Mohali Offline Course

The Master of Business Administration (MBA) with a Specialization in Digital Marketing, in collaboration with IBM, is designed to equip future marketing leaders with expertise in data-driven marketing strategies, social media analytics, and AI-powered brand management. This program integrates traditional and digital marketing principles with cutting-edge tools and industry certifications, ensuring students are ready for the evolving digital landscape.Students will gain expertise in Social Media Marketing, Brand Identity, Customer Profiling, Marketing Management, and Google Ads..