Application Process: 06 May, 2020 - 30 May, 2020
Exam Date: 30 May, 2020 - 31 May, 2020
Media Management is a specialised area of business administration which teaches the students about development, planning, functioning and brand building of media enterprises. The core task of media management professionals is to build a bridge between the general theoretical disciplines of management and the specifics of media industry. The course or programmes in media management train students in terms of developing an understanding and experience on how various functions such as production, marketing, human resources, finance and operations are run at a media house. Media management programmes, like other management courses are a blend of theoretical and practical aspect to get holistic exposure and learning in the field of media and communication. The programmes focus on media economics, strategy and on media and cultural policy. It also gives students pursuing media management course understanding in the latest concepts and practices for managing traditional and emergent media platforms.
Eligibility for Undergraduate
Candidates should have passed or appeared in Class XII from a recognised board
Final year candidates must be able to furnish proof of eligibility fulfilment within the requisite schedule
Candidates should have good verbal and written communication skills
Eligibility for Post Graduate
Candidates should be graduates in any discipline from a recognised institute or university
Final year graduation students may also apply provided they fulfil the eligibility programme within the stipulated schedule
Work experience is preferred but not mandatory
Media, which primarily exists through the mediums of print, television, radio and Internet, is a versatile and ever growing field which offers lot of learning. New media or Internet is rapidly expanding through social media platforms like Facebook, Twitter, Instagram etc.
According to a report by Exchange4Media, the Indian media and advertising industry grew by 17.6% in the year 2015 and is projected to grow by 16.8%.
Another report by PwC mentions that total worldwide entertainment and media revenues will rise at a compound annual growth rate (CAGR) of 5.1% over the coming five years, from US$1.74trn in 2014 to US$2.23trn in 2019.
With the rise of avenues in the Media industry, the job prospects are also expected to increase in the functions of Sales & Marketing, Operations, Human Resource Management among others.
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Top MBA in Media Management Colleges are as follows;
Indian Institute of Journalism and New Media,Bangalore
Xavier Institute of Communication, Mumbai
Amity School of Communication, Noida
Symbiosis Institute of Media and Communication, Pune
International School Of Business & Media, Bangalore
Bharatiya Vidya Bhavan College of Film and Television Studies, Delhi
Mudra Institute Of Communications,Ahmedabad
These are the top colleges for media management are
Empi,scms( highest package 7lpa),aims institute of management studies(highest package 31lpa),Gbs,Isb&m( highest package 16 lpa),hindustan institute of technology and science( highest package 26lpa)ahiliya vishwavidalaya, we school-(15.12 highest package),in terms of ranking and placement these are the best colleges.
IISWBM is bssiness management college, look for media colleges as they will be more relevant to you and would provide you with good placements as well. This college is more for people want to do MBA .There are lot of media colleges who provide PG Diploma in Media Management. Opting for any one of the media colleges would be a better option, though IISWBM has excellent placements for the courses they offer.
Hope this answer helps.
Institutes offering PhD program in Journalism and Mass Communication (Media Management is a part of it) do invite application from time to time. One can check the eligibility criteria for the same and can apply for the program. Here I am providing two links which will give information about that. Aspirants need to keep checking the admission notice for that because seats are very limited for PhD programs and need to attain success in Entrance exam and Interview.
I hope it helps!
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