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Quick Facts

Total Fees

6.10 L

Exam

CEED

Seats

Fees Details

General

₹ 6.10 L

Disclaimer: Data for total fees has been calculated based on all years/semesters as provided by the college. The actual fees may vary.

Course Details

MODE

Full time

DURATION

24 Months

The M.Des. in Intelligent User Experience Design (IUxD) at Dhirubhai Ambani University is India’s first M.Des program that fuses Intelligent Technology with Human-Centered Design. This two-year, full-time program is built for the next generation of Designers who will shape how people interact with smart technologies like AI, AR/VR, and connected devices. This program prepares the future Designers to be the bridge between complex systems and real human needs—making innovation accessible, inclusive, and impactful.

Graduates will be equipped to work across industries like Technology, EVs, Retail, & Smart products, driving the future of intelligent experiences.

India's one of the first M.Des with focus on Technology and AI in Design.
Interdisciplinary curriculum blending UX, AI, HCI, AR/XR and Technology
Studio-based, hands-on learning with real-world design challenges.
Career paths in Interaction Design, UX Research, phygital and immersive design.
Small batch of 25-seats ensures personalized mentorship and guidance.

Important dates

Exams and Events	Dates

CEED

Score Card Date (Mode - Online)

9 Mar'25 - 10 Jun'25

Eligibility Criteria

A Bachelor’s Degree or equivalent from a statutory university in the fields of Design, Science, Engineering, Technology, Humanities, Social Sciences, Fine Arts, Applied Arts, Architecture and Performing Arts. Professional Diplomas from nationally recognized institutions such as NID, NIFT, CEPT, IDC will also be considered for eligibility. Candidates must have 55% marks or equivalent in the last qualifying degree/examination and are required to submit the provisional Degree certificate or proof of completion of Degree before 30 October 2025 failing which their admission is liable to cancellation.

The decision of the concerned authorities of DA-IICT regarding eligibility of any candidate shall be final.

Age:

There is no age limit applicable to this program.

Admission Details

M.Des. (CD) and M.Des. (IUxD) will have the same structure but DAT and Interview questions may differ.

All candidates for this programme must appear for a Design Aptitude Test (DAT) to be conducted by DAU and on securing minimum 40% score will be selected for interview. Design Aptitude Test (DAT) may be conducted at selected centers all over the country or online. The tentative list of centers is: DAIICT Gandhinagar, Ahmedabad, Bhopal, Benguluru, Chennai, Mumbai, Hyderabad, Patna, Jaipur, Kolkata, New Delhi, Pune, Rajkot, Surat, Udaipur, Bhavnagar, Bhilai, Bhubaneswar, Chandigarh, Guwahati, Jammu, Kochi, Lucknow, Pant Nagar, Porbandar, Ranchi and Vijayawada.

The final selection will be based on the combined scores attained in the DAT and the interview. The DAT will constitute 60%, and the interview 40% of the overall marks assigned to the admission test.

The candidate should secure a minimum of 40% in the exam to be considered for the interview process.

Currently students who have qualified for CEED is exempt from taking DAT. Their CEED score will considered in equivalence to DAT score.