IIDE- PG in Digital Marketing
ApplyApply for Post Graduation Programme in Digital Marketing from IIDE
Total Fees 1.70 L |
₹ 1.70 L
MODE
Full timeDURATION
24 MonthsThe MBA program prepares the students with the knowledge, skills and strategic perspectives essential to business leadership and managerial career in the competitive world.
Program Structure
The program covers 28 courses apart from soft skills and management theses spread over 4 semesters in 2 years. Students are also required to undergo a summer internship program of 14 weeks.
Marketing: Integrated Marketing Communication, Services Marketing, International Marketing, Sales & Distribution Management, Marketing Research, B2B Marketing, Consumer Behavior, Retail Management, Strategic Marketing Management, Customer Relationship Management, Brand Management;
Banking: Money & Banking, Credit Management, Central Banking, Commercial Banking, Overview of Banking, Banking Services Operations, Rural Banking & Microfinance, Corporate Banking, Small & Medium Enterprises Banking;
Insurance: Life Insurance, General Insurance, Risk & Insurance, Claims Management, Underwriting Management;
Finance: Strategic Financial Management, Security Analysis, Project Management, Management of Financial Institutions, Financial Risk Management;
HRM: Performance Management & Reward Systems, Training & Development, Leadership Skills & Change Management, Strategic HRM, Employment Laws, Managing Knowledge Workers, Corporate Communications, Human Resource Planning;
Investments: Security Analysis, Portfolio Management & Mutual Funds, Personal Financial Planning, Wealth Management, Investment Banking & Financial Services;
IT & Systems: E-Business, Software Engineering & Quality Management, System Analysis & Design, Java Application Development, IT Enabled Services, Relational Database Management Systems, Data Warehousing, Data Mining;
Accounting: Advanced Management Accounting, Advanced Financial Accounting.
A candidate must have passed the Graduation in any discipline with 45% and above aggregate marks and Final year degree students awaiting results can also apply.
The selection of applicants for all programs is made through application and interview. While evaluating students for admission, due weightage is given to academic distinction, awards in sports/cultural events, debates, quizzes, and other extra co-curricular activities.
Apply for Post Graduation Programme in Digital Marketing from IIDE
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Admissions open for BA/BSc. Liberal Arts (Honours) & BA / BSc. Liberal Arts (Honors) with Research
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