MBA Business Analytics at Marwadi University, Rajkot Offline Course

Master of Business Administration (MBA) in Business Analytics is a two-year full-time postgraduate course offered by Marwadi University, Rajkot.

Business analytics refers to the skills, technologies, and practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. It focuses on developing new insights and understandings of business performance based on data and statistical methods. In contrast, business intelligence traditionally focuses on using a consistent set of metrics, to both measure past performance and guide business planning, which is also based on data and statistical methods.‎‎

The programme provides a detailed study in Data and Decisions, Data Mining Techniques, Predictive Analytics, Machine Learning, and Artificial Intelligence, Visual Analytics and Big Data Analytics. You also get hands-on experience to use tools such as R, Tableau, Microsoft Excel, and Python in this comprehensive specialized programme.