Course Details

MODE

Full time

DURATION

18 Months

The Post Graduate Programme in Mass Communication & Media Management – Cinematic Storytelling (AI-Integrated) is an intensive 18-month postgraduate programme in Mumbai designed for aspiring filmmakers, creators, and visual storytellers who want to shape the future of cinema and digital storytelling.

In today’s world—where cinema blends seamlessly with digital ecosystems, AI-enhanced creative workflows, and multi-platform content consumption—this specialization prepares students with the creative, technical, and managerial expertise needed to excel across film, OTT, branded content, advertising, digital entertainment, and emerging narrative formats.

This is where classical filmmaking foundations meet next-gen innovation. Scripts are developed with AI, edits are enhanced using intelligent tools, and visuals come alive through immersive production technologies. Here, students don’t just learn filmmaking—they learn the future of it.

The Cinematic Storytelling (AI-Integrated) specialization blends filmmaking craft, digital production techniques, AI-powered creativity, and media management. Students explore the complete spectrum of visual storytelling—from concept to screen—while mastering the tools and technologies shaping tomorrow’s cinematic experiences.

Through hands-on production, studio workshops, on-ground shoots, and industry collaborations, learners build a professional portfolio across:

Fiction & narrative films
Documentaries
Branded content
Advertising films
Digital shorts
Social-first storytelling
OTT-ready narratives

Eligibility Criteria

Graduate in any discipline from a recognized university with a minimum of 50% at graduation need apply. Those who are appearing for their final examination in the current year may also apply. However the student must produce the documental evidence of having cleared graduation on or before the program, commencement, failing which their admission will be for liable for cancellation and fees will not be refunded.

Admission Details

Since there are only limited seats available, it is imperative that candidates undergo a rigorous selection procedure, which is designed to test not only their academic qualities, but more essentially their aptitude for the creative and constantly changing aspects of mass communication and media industry.

The candidate will be tested on his/her ability to handle uncertainty and the pressures of demanding deadlines and clients, and ability to demonstrate pro-activeness, initiative and creativity in finding solutions.

The entrance procedure will comprise the following components: