Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program

BY
Indian Institute of Creative Skills

Develop the skills and knowledge to excel in journalism, public relations, image strategisation, and brand custodianship.

Mode

Full time

Duration

24 Months

Important Dates

15 May, 2025

Course Commencement Date

Quick Facts

particular details
Medium of instructions English
Mode of Delivery Video and Text Based

Course overview

The Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program is a 24 months professional certification program which is being offered by the Indian Institute of Creative Skills (IICS). This Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program is designed for individuals aiming to build a career in digital marketing, content creation, influencing and podcasting. This Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program provides comprehensive training in SEO, PR, content marketing, paid advertising, social media growth and podcast production. The participants will develop a professional digital portfolio, including a successful podcast and social media profiles, positioning them to launch and scale their careers as digital marketers or influencers.

The highlights

  • 24 months course
  • Expert mentors
  • Certified by NSDC & MESC
  • Comprehensive training in digital marketing 
  • Content creation
  • Podcast production and social media management
  • Developing a professional digital portfolio

Program offerings

  • 2 years course
  • Expert faculty
  • Certified by nsdc and mesc
  • Internship

Course and certificate fees

The fees for the course Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program is -

Fees components

Amount

Prospectus Fees

Rs. 2,000

certificate availability

Yes

certificate providing authority

Indian Institute of Creative Skills

Who it is for

The target audience for the Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program includes:

Eligibility criteria

The participants must have completed their education up to the 12th grade from a recognised school board. The participants must be at least 18 years old but not older than 40 years to be eligible for this course. The participants need to provide a collection of their previous work that shows off participants creativity.

What you will learn

Digital marketing skills Content management skills Social media skills Public relations skills Brand management

This Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program offers an in-depth understanding of digital marketing strategies, including search engine optimization, content marketing and paid advertising. The participants will learn to create engaging content tailored for various digital platforms, manage social media accounts effectively and produce compelling podcasts. The curriculum also covers public relations techniques and brand strategisation, equipping participants with the skills to build and maintain a strong brand presence.

The syllabus

Semester 1 : Foundations of Media & Communication

  • Fundamentals of Communication
  • Journalism Fundamentals
  • Introduction to Public Relations
  • Introduction to Social Media

Semester 2 : Digital Media & Social Media Marketing

  • Digital Media Marketing
  • Digital Storytelling
  • Public Relations in the Digital Age
  • Introduction to Artificial Intelligence in Media
  • Elective Courses Social Media Analytics & Measurement
  • Social Media for Business

Semester 3 : Specialization & Internship

  • Journalism & Media
  • Digital Marketing & Social Media
  • Public Relations & Corporate Communication
  • Internship (I)

Semester 4 : Advanced Studies & Internship (II)

  • Advanced Topics in Specialization
  • Social Media Influencers
  • Internship (II)

Admission details

The steps to take admission in Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program are as follows:

Step 1: Browse the link below:https://iicsindia.org/content-creation-and-digital-landscape.php

Step 2: Click on Admission now tab

Step 3: Submit the form by filling in the details mentioned in the form and submit the fees

Step 4: Once the form is filled and submitted the fees, after that you can join the course.

How it helps

Earning the certification demonstrates proficiency in digital marketing, content creation and brand strategisation. It enhances employability, opens opportunities in various digital media roles, and provides a competitive edge in the job market.

Instructors

Dr Anusha Shrinivasan Iyer
Freelancer
Freelancer

Dr S Ramachandran
Freelancer
Freelancer

FAQs

What is the duration of the Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program?

The duration of this Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program is 24 months.

Who are the mentors for this Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program?

The Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program is mentored by Dr. (Hon) Anusha Shrinivasan Iyer and Dr. (Hon) S Ramachandran.

Is prior experience required to enroll?

No, the Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program is designed for beginners and professionals alike.

What certification will I receive upon completion?

The participants will receive a certification recognized by NSDC & MESC.

Does the Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program provide any financial aid?

No, the Certificate in Journalism, PR, Image Strategisation and Brand Custodianship Program does not provide any financial aid.

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