BBA Hons at Shanti Business School, Ahmedabad Offline Course

The BBA (Honours / Honours with Research) at Shanti Business School is designed for students who want to understand how businesses work and develop the knowledge, skills and professional mindset required to build careers in a dynamic business environment. The curriculum progresses from foundational subjects such as management, accounting, economics, statistics and communication to functional areas including marketing, finance, human resources, operations, strategy, international business, entrepreneurship and business research.

The programme also incorporates contemporary areas such as ESG for Sustainability, Information Technology and Computing Skills, Management Information Systems, Design Thinking and Innovation, AI Applications in Marketing, Digital Marketing and Financial Analytics. Practical components such as an Industry Internship Project and Major Project provide opportunities to apply classroom learning to real-world business situations.

Students who meet the applicable GTU academic requirements may progress to the fourth-year Honours or Honours with Research pathway. The research pathway provides additional exposure to research methodology, literature review, quantitative analysis, research proposal development and dissertation-oriented work.

Specialisations & Academic Areas

• Finance
• Marketing
• Human Resource Management