Great Lakes Institute of Management, Chennai
ApplyGlobally Recognized by AACSB (US) & AMBA (UK) | 18 LPA Avg. CTC for PGPM 2026
Total Fees 4.50 L |
₹ 4.50 L
MODE
Full timeDURATION
24 MonthsWith the growing scope of digital technology in the modern age, there has been a growing demad of skillsets and expertise in the various digital fields which have been driving the scope of business across multiple sectors. As a way of providing the much needed knolwedge base in this field, the Faculty of Management offers a two specialisation program in Digital Marketing and Sales Management which seeks to provide the students with the knowledge and understanding related to this filed. The curriculum of this program has been strategically designed to provide the students with an indept understanding of the recent technology platforms through effective practical hands on training which allows the students to get a step ahead in their careers. Digital Marketing industry is spread to almost all the business sectors. Some of the applications of E-Marketing are shopping and order tracking, online banking, payment systems and content management. The power of digital marketing allows geophysical barriers to disappear making all consumers and businesses on earth potential customers and suppliers. It is known for its ability to allow businesses to communicate and form a transaction anywhere and anytime. The program has been strategically designed to provide the practical solutions which meet the contemporary needs of the digital industry. The program equips students with the ability to utilise various platforms on the digital web inorder to influence market forces and drive sales. Taking part in this program allows the students to navigate this field and provide all the essential buisness solutions.
Candidates who have completed a 3-year undergraduate degree (e.g., BA, BSc, BCom, BBA, or equivalent) OR a 4-year UG degree without research component in the relevant or allied discipline from a recognized university, with a minimum of 50% marks or equivalent CGPA (45% for reserved categories), as per UGC / AICTE / applicable Council norms.
Globally Recognized by AACSB (US) & AMBA (UK) | 18 LPA Avg. CTC for PGPM 2026
Ranked #1 In Business & Economics among Indian Universities (Times Higher Education Rankings 2026)
Register for XAT 2027 by 28th Oct to become eligible to take the Mock Test | 75+ years of legacy | #1 Entrance Test | 100+ Test Cities | 250+ B-Schools accept XAT Score
Ranked #36 amongst institutions in Management by NIRF | 100% Placement
Gateway to IBS Hyderabad & 8 other IBS campuses | Scholarships worth 10 CR
Scholars’ Round Deadline: 14th Nov’26 | Earn upto 50% merit Scholarship + 10% for top performers | EFMD Accredited | AACSB (USA) & AMDISA Member | Highest CTC 28 LPA
CAT 2026 admit card download link is active on iimcat.ac.in, from November 06, 2026.
CAT 2026 admit card was released at around 12 PM on November 06, 2026.
CAT admit card for the 2026 exam released on iimcat.ac.in.