UPES | BBA Admissions 2024
Apply#39 in NIRF, NAAC ‘A’ Grade | 100% Placement, up to 30% meritorious scholarships | Extended Application Deadline : 26th April
Total Fees 4.40 L |
₹ 4.40 L
MODE
Full timeDURATION
36 MonthsOur Bachelor of Business Administration in Digital Transformation & Strategy program is designed to impart knowledge about techniques to attract clients through diverse digital channels that involve advanced training of the methods used within the advertising and marketing of services or products using digital technologies. It offers a complete and comprehensive view in planning and executing e-business and promoting their product on popular search engines and different social media channels.
In this age of digital transformation, our BBA in Digital Transformation & Strategy equips you with the requisite knowledge and skills to merge imagination and technology in order to help brands grow. You will be laboriously trained to achieve company objectives by executing effective Digital Marketing campaigns, in addition to obtaining information about the audience and the industry through market research, maximising the use of search engines.
Our 3-Year BBA in Digital Marketing program offers the opportunity to extend your studies by one year and graduate with an Honours degree. In the fourth year of the BBA (Hons.) in Digital Marketing program, we offer our students the following three distinct options to choose from, each designed to elevate their academic and professional capabilities:
Advanced Majors
This allows students to specialise in a specific area of business management, thereby enhancing their proficiency in the chosen field.
Research
This option is for those who have demonstrated academic excellence and secured a minimum of 75% marks in the first six semesters. It enables students to hone their critical and analytical skills by undertaking a dissertation project under the expert guidance and mentorship of our accomplished faculty.
Internship
This provides students with a unique opportunity to apply their theoretical knowledge in real-world situations, thereby enhancing their employability skills as per NEP 2020. This program provides on-site experiential learning opportunities and exposure to industry practices, which is an invaluable addition to your academic and professional journey.
The candidate should have passed XII with a minimum aggregate of 50% (Any stream) from a recognized board.
Qualified the Personal Interview round at Chitkara University.
The college has good infrastructure. They have air conditioning classrooms and the buildings are beautiful they have lifts and hostels are also clean. The messes are also hygienic overall campus is beautiful
#39 in NIRF, NAAC ‘A’ Grade | 100% Placement, up to 30% meritorious scholarships | Extended Application Deadline : 26th April
Ranked amongst top 3% universities globally (QS Rankings)
Ranked #39 amongst institutions in Management by NIRF | 100% Placement | Last Date to Apply - 30th April
Ranked #1 Pvt University | Institute of Eminence | NAAC Accredited | AACSB & AIU Member
Ranked as India’s #1 Not for profit pvt. University by India Today
New-Age Super Specializations for MBA/PGDM Programs Highest CTC 43 LPA | Average CTC 10.58 LPA 100% Placement Record