Fundamentals of Entrepreneurship in the Family Business
Intermediate
Online
5 Weeks
Free Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Courses and Certificate Fees
| Fees Informations | Certificate Availability | Certificate Providing Authority |
|---|---|---|
| USD 129 | yes | Monterrey Institute of Technology and Higher Education, Monterrey |
The Syllabus
- Entrepreneurial orientation of the family business
- Familiness (resources unique to a family business)
- Introduction to Innovation and Entrepreneurship
- Mega Trends and Family Office
- Ideation and Customer Discovery
- Market Validation
- Opportunity Recognition
- Business Model
- Story Telling- Business pitch
- Foundations of Family Intrapreneurship
Instructors
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