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Making Sense of Data in The Media

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The Syllabus

Recognising the ‘size’ of numbers that are reported in the media.

Recognising the ‘size’ of numbers that are reported in the media.

How change and risk are reported.

How change and risk are reported.

How social statistics are created, paying particular attention to survey data.

How social statistics are created, paying particular attention to survey data.

What we can learn from census categories.

What we can learn from census categories.

The different ways that surveys can be conducted and the impact that different formats can have on the results.

The different ways that surveys can be conducted and the impact that different formats can have on the results.

How to draw a representative sample from a population.

How to draw a representative sample from a population.

Sources of measurement error in surveys.

Sources of measurement error in surveys.

Measuring sensitive or difficult subjects.

Measuring sensitive or difficult subjects.

Checking whether data is trustworthy by reviewing the methodology.

Checking whether data is trustworthy by reviewing the methodology.

How to calculate the Margin of Sampling Error (MoSE).

How to calculate the Margin of Sampling Error (MoSE).

The difference between correlation and causation.

The difference between correlation and causation.

Where to find existing sources of data.

Where to find existing sources of data.

How to develop a quantitative research project.

How to develop a quantitative research project.

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