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Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery
English	Self Study	Video and Text Based

Course Overview

Entrepreneurship 101: Who is your customer? the certification course emphasizes entrepreneurship is a combination of discipline and innovation. This program is based on case studies of MIT founders and their start-ups. They will expose you to concepts and topics such as 3D printing, innovative mobile applications, international development, watchmaking, power electronics, and more.

The Entrepreneurship 101 online course will teach you how to interview potential customers. You will also learn the difference between bottom-up and top-down market analysis. The knowledge will enable you to build a strategic framework in deciding which markets to target for your service or product.

Additionally, edX Entrepreneurship 101 certification prepares you for an MIT boot camp. This program will challenge you to start a company in five days. You will be taught by MIT faculty and receive coaching from MIT entrepreneurs. Completion of this Entrepreneurship course will earn you a certificate to verify your achievement.

The Highlights

10-week course
Online Learning
2-4 hours of the weekly study
Verified Certificate
Category- Business and Management
Introductory-level course
Language- English
Self-paced learning

Programme Offerings

100% Online
2-4 Hours Per Week
Certificate
Introductory-level
10-week course
Taught in English

Courses and Certificate Fees

Fees Informations	Certificate Availability	Certificate Providing Authority
INR 3987	yes	MIT Cambridge

Entrepreneurship 101 certification is free of cost. However, there is an additional fee to receive a verified certificate.

Entrepreneurship 101: Who is your customer? Fee structure

Course	Fees
Verified certificate	Rs 3,987

Eligibility Criteria

The ‘You Can Innovate: User Innovation & Entrepreneurship’ certification is recommended for learners before they begin this Entrepreneurship 101 program.

By paying the specified charge, students receive the verified certificate.

What you will learn

Entrepreneurial skills

As you complete all the modules of the Entrepreneurship 101 training course, you will have learned the following:

Market segmentation
Development of end-user profile
Bottom-up market analysis
Beachhead market analysis
Primary customer research
Estimation of total addressable market size
Profiling of customer persona

Who it is for

Entrepreneurship 101 online program is targeted at the following groups of individuals:

Engineers and scientists commercializing new technologies
Corporate entrepreneurs creating a new product line
Entrepreneurship policymakers and educators

Admission Details

To apply for the Entrepreneurship 101: Who is your customer? training, you have to follow the below-mentioned steps:

Step 1. Visit the edX website with this link- https://www.edx.org/

Step 2. Find the search bar in the top-right corner and search for ‘Entrepreneurship 101: Who is your customer?’ certification course

Step 3. Click on the ‘Enrol’ button on the course page and log in with your account to start learning

Application Details

To join the Entrepreneurship 101 course, you need to log in to edX with your Apple/Facebook/Google/Microsoft account or create a new account. Fill in your credentials such as your full name, email, country, etc., and apply to start the course.

Instructors

MIT Cambridge Frequently Asked Questions (FAQ's)

1: Is the certificate shareable?

Yes, the Entrepreneurship 101 training program's verified certificate can be added to your resume or shared directly on LinkedIn’s feed.

2: How much time will I take to finish this course?

The entrepreneurship 101 certification course can be successfully completed in 10 weeks.

3: Which catalogue does this course come under?

The course falls under the Business and Management domain.

4: What is the language used for video transcript?

The language for the course and video transcript is English.

5: How many study hours per week are required for this course?

The Entrepreneurship 101 training requires 2-4 hours of weekly effort.

6: Do my instructors belong to MIT?

Yes. The training educators are Bill Aulet, MD, Martin Trust Centre for Massachusetts Institute of Technology (MIT) Entrepreneurship, and Erdin Beshimov, MIT Lecturer and Director, MIT Bootcamps Program.