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    Disclaimer: Data for total fees has been calculated based on all years/semesters as provided by the college. The actual fees may vary.

    Course Details

    SRM Institute of Science and Technology, Chennai offers an online BBA programme with a specialisation in Digital Marketing. The SRM University Online BBA course can be pursued by individuals seeking careers in the management field. By pursuing the BBA online programme from SRM University, Chennai, students will be able to learn digital marketing, content strategy planning, and more. This online bachelor's course will also provide students with a comprehensive understanding of all aspects of business and management while allowing them to go deeper into a functional area of interest. Upon completion, students can work as Project Managers, Social Media Managers, Web Designers and many more.

    Program Offerings

    • UGC entitled online programme
    • Global online classroom
    • Expert Faculty
    • Experiential Learning
    • Student-centered learning
    • Competency-based learning
    • 24/7 technical support
    • Evening live session

    Eligibility Criteria

    To enrol in the online BBA programme at SRM University, interested candidates must meet the following eligibility criteria prescribed by the university:

    For students with Indian Education

    • Must have passed class 12 with 50% or more.

    • Must have enough knowledge and understanding of the English language.

    For students with Foreign Education

    • Must have O level certificate (10 years of formal schooling)

    • Must hold A level certificate (12 years of formal schooling)

    • Diploma holders will not be considered eligible for the course

    Admission Details

    The online BBA admission at SRM Institute of Science and Technology, Chennai is an online process which includes the following steps:

    Step 1: Application Submission and Uploading of Documents

    Step 2: Selection process

    Step 3: Selection intimation and fee payment

    Step 4: Formal enrollment in the program

    When applying for the course, applicants must keep the following documents with themselves: 

    • Grade sheet upload of class 10th, 12th and Qualifying Degree

    • Passport size photograph

    • Aaadhar or another Government-issued identity for Indian nationals

    • Passport (for foreign students)

    Application Details

    Candidates can follow the below-mentioned instructions to apply for the online BBA application form:

    • Visit the official website -

    • Select and navigate through the online BBA course

    • Click on Apply Now option

    • Fill in the required details and register yourself

    • Sign in with your registered email

    • Complete the application form online

    • Upload the required documents

    • Pay the application fee

    Upon successful submission of the application and the documents, the university will review and verify the documents submitted. If a candidate is selected for the programme, he/she will have to pay the course fees.

    The Syllabus

    Spread across six semesters, the online BBA syllabus at SRM University contains credit-based courses and electives. Candidates can find the detailed SRM University Online BBA programme structure below:

    • Communication for Managerial Personnel

    • Principles of Management

    • Fundamentals of Financial Accounting

    • Basics of Production and Operation Management

    • Managerial Economics

    • Statistics in Business

    • Small Business and Entrepreneurial Development

    • Services Marketing

    • Legal Aspects of Business

    • Elective 1

    • Elective 2

    • Universal Human Values

    • My India Project

    Elective List

    • Operations Research in Business

    • Essentials of Financial Management

    • Organizational Culture and Behaviour

    • Information Technology for Retail Management

    • Elective 3

    • Elective 4

    • Professional Skills

    Elective List

    • Business Analytics and Intelligence

    • User Interface Design

    • Competitive Marketing

    • Data Visualization

    • Digital Design

    Elective List

    • E-Commerce & Digital Marketing

    • Product Design & Development

    • Software Quality Management

    • Web Analytics

    • Global Marketing Management

    • Ethics and Corporate Governance in business

    • Project Work

    Evaluation Process

    SRM Institute of Science and Technology, Chennai conducts examinations in online proctored mode only through SRM Online Remote Proctored Examination System. The exam comprises internal and external (end-term) assessments. The end-term examination includes Objective Type (MCQs) and Descriptive questions (Essay/Case study). For descriptive questions, students will have to upload the scanned answer sheet in picture format (JPG) before the exam time gets over into the RPES. 

    To appear in the exam, students must have a Laptop or Desktop with a webcam, Windows Operating System, and Good internet connectivity. They also must have a Mobile or Scanner for scanning answer sheet(s), a pen (blue or black) and a pencil if required.

    SRM University Chennai Frequently Asked Questions (FAQ's)

    1: How long will it take to complete the online BBA course?

    SRM University Online BBA is a three-year bachelor's degree programme and students need to complete it within the given timeframe.

    2: How will the classes be conducted?

    The classes for online BBA will be held in online mode through video lectures.

    3: I am not good at English. Can I take the course?

    To take this course, candidates must have a basic knowledge and understanding of the English Language since the lectures will be delivered in English medium.

    4: What is the online BBA course fee at SRM Institute of Science and Technology, Chennai?

    The SRM University Online BBA fee is Rs 21,500 per semester.

    5: Will I get a job after the online BBA course from SRM Institute of Science and Technology, Chennai?

    Yes. The institute provides job assistance for placement for both experienced and fresh candidates. 


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