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Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery
English

Course Overview

The ‘Sales and Negotiation Skills’ is an offline course offered to study the creation and sustaining the customer relationship in markets that are immensely competitive. This offline program on sales and negotiation is provided by the Indian Institute of Management Calcutta for individuals who are interested in developing the skills for effective sales and marketing for business growth. The course is conducted through live offline sessions for five days.

The students of this course will learn about determining the objectives, knowing the requirements, negotiating a deal benefiting both parties, and leading transactions with receivables that are important factors that determine the success and competition of the organization. The students gain an extensive knowledge of the sales process and negotiation details through the concept delivery done by discussions, offline lectures, interactive activities, case studies, and role-plays. Testimonials shared by Industrial professionals from the field of sales management provide a practical experience of learning during the training.

The Highlights

offline course
Live sessions
Five days training
IIM faculty
Management training

Programme Offerings

live sessions
discussions
Case Simulations
Role-plays
Interactive Exercises
Offline lectures

Courses and Certificate Fees

Certificate Availability
no

The students of the ‘Sales and Negotiation Skills’ course can get a discount of 10% from the course fee if the sponsoring organization nominates four students for the same program.

Sales and Negotiation Skills fee structure

Residential(offline)	Rs 1,00,000
Non Residential(offline)	Rs 90,000

What you will learn

Organising skillsManagerial skillStrategic MindsetNegotiation skillsMarketing skillsBusiness ManagementSales skills

The ‘Sales and Negotiation Skills’ curriculum is framed for the students to develop their selling and negotiation skills to crack deals that are mutually beneficial and to achieve success in sales while establishing customer relationships. The course helps in achieving the following objectives,

Comprehension of the significance of planning and construction of sales negotiations while analyzing customer behavior.
Gaining knowledge of the tools and techniques for successful negotiation and persuasion.
Knowledge of the various types of selling techniques for self and others.
Understanding the strategies to overcome the negotiation challenges.

Who it is for

Sales ManagerSales RepresentativeMarketing ManagerDigital Marketing ExecutiveBusiness Development Executive

The Sales and Negotiation Skills offline course helps the professionals in organizations who are responsible for sales and marketing such as sales managers, sales representatives, digital marketing executives, negotiation managers to improve their sales and negotiation skills. The course also benefits the managers and business development managers to know about the nuances in selling and negotiation of products and services in markets.