BBA Marketing at DYPUSM Mumbai Offline Course

The marketing specialization is designed for students to be skilled across the extensive choice of marketing aspects. The diversity of the offerings allows students to not only learn cutting edge concepts but to tailor their program to their specific career plans. Students electing the marketing specialization take jobs across the broad spectrum of business.

The 3- Year full-time program consists of six Semesters, each semester being of six-month duration. The first semester mainly comprises of subjects related to general management, which would provide insights into managerial concepts. Here the focus is to give the students a firm grounding on the managerial skills and also in honing their interpersonal skills through a series of practical based sessions.