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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | Futurelearn |
The Syllabus
Contexts of strategy and decision making
- Welcome to the course
- Origin of strategy
- Globalisation and its impact on strategy
- Summary of the week
Macro Analysis
- Welcome to Week 2
- Introduction to the PEST model
- Understanding institutions
- Summary activities
Micro Analysis
- Welcome back to the course
- Introduction to the frameworks
- Industry life cycle
- Strategic group analysis
- Summary activities
Organisational Goals and Value
- Welcome back to Week 2
- Strategic capabilities
- Value chain
- Summary activities
Organisation Goals and Values
- Welcome to the course
- Organisational value and stakeholders
- Organisational vision and mission
- Summary activities
Strategic Actions – Business-level Strategy
- Welcome to the course
- Lean organisational pyramid
- Generic strategy
- Bowman's Clock
- Summary activities
Strategic actions - international strategy
- Welcome to the course
- Identifying international opportunity
- Foreign market entry modes
- Summary activities
Strategic actions - corporate-level strategy
- Welcome to Week 2
- Diversification as a corporate-level strategy
- Strategic actions – Diversification
Corporate-level Strategy - diversification
- Welcome to the course
- BCG matrix
- Assessing the dynamic environment
- Does diversification create value?
Strategic direction and leadership
- Welcome to Week 2
- Strategic action: Which way to go?
- Strategic leadership and competitive dynamics
- Summary activities
Articles
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4 Apr'23, 11:39 AM
27 Mar'23, 07:53 AM
22 Mar'23, 12:57 PM
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29 Aug'23, 01:51 PM
29 Aug'23, 01:28 PM
29 Aug'23, 12:38 PM
29 Aug'23, 11:49 AM
29 Aug'23, 11:44 AM
29 Aug'23, 11:00 AM
29 Aug'23, 10:22 AM
28 Aug'23, 01:19 PM
28 Aug'23, 12:16 PM
28 Aug'23, 12:13 PM
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