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Fees Details
₹ 1.70 L
Course Details
The DY Patil online MBA in Sales and Marketing course is designed to equip students with the fundamentals of sales and marketing. Students are provided with the theoretical as well as practical knowledge necessary to excel in the field of sales and marketing. After successful completion of the sales and marketing programme, candidates are also offered a completion certificate from DY Patil University.
The DY Patil MBA in Sales and Marketing online course strengthens students' expertise in the importance of sales and marketing. Students are provided numerous opportunities from internships to workshop options to advance their careers. The programme equips students with the skills necessary to excel in the dynamic field of sales and marketing, empowering them to thrive in various professional settings.
Programme Offerings
- UGC approved
- Interactive live classes
- Recorded lectures
- Industry-oriented curriculum
- e-Learning content
- Digital Library
- Online academic calendar
- E-books
- videos
- Term End Semester Examination
- Learning Management System
- placement assistance
Eligibility Criteria
Candidates who are interested in pursuing the DY Patil online MBA in Sales and Marketing programme are required to fulfill the eligibility criteria before applying for the course. They must have completed a Bachelor’s Degree in a relevant discipline with at least 40% marks from a recognised university.
Admission Details
Candidates who want to enrol in the DY Patil MBA in Sales and Marketing online course must fulfil the eligibility criteria prescribed by the university. After that, they can apply for admission online. They are required to fill the registration form, upload the required documents and pay the enrolment fees to enrol themselves in Online MBA Sales and Marketing Management at DY Patil University.
After the submission of all the documents and the enrolment fees, the university will verify them and confirm the candidates’ admission. Candidates who receive the confirmatory mail regarding their admission will be able to access the entire course material after the commencement of DY Patil online MBA in Sales and Marketing.
Application Details
Applicants must check the following steps to apply for the Online MBA Programme in Sales and Marketing Management at DY Patil University application form:
Go through the official website - https://www.dypatiledu.com/programme-detail/mba/sales-and-marketing
Select and navigate through the online MBA Sales and Marketing programme
Fill up the registration form
Pay the registration fee
Upload the required documents
Pay the enrolment fees online using a Credit/ Debit Card or Net Banking, or via DD drawn in favour of D.Y. Patil University, Navi Mumbai payable at Mumbai.
The Syllabus
The Dr DY Patil University online MBA Sales and Marketing curriculum spans over four semesters. It comprises of core subjects and electives to equip students with the skills and knowledge essential to land a successful career in the field of sales and marketing. The detailed Dr DY Patil University online MBA Sales and Marketing syllabus is as follows:
Organizational Behaviour
Principle of Accounting
Managerial Economics
Principles of Management
Quantitative Techniques
Electives – Any One
Global Business Environment
Business Law & Corporate Governance
Business communication
Principles of Marketing
Production & Operation Management
Electives – Any One
Supply Chain Management
Management Information System
Research Methodology
Entrepreneurship Essentials
Cost & Management Accounting
Project Work - Part 1
Electives – Any One
Operation Research - By edX (Operations Research: an Active Learning Approach-The Hong Kong Polytechnic University)
Services Marketing
Advertising & Sales Promotion
Strategic Brand Management
Sales And Distribution Management
Retail management (option of edX-Retail Fundamentals - Dartmouth X)
Project Work - Part 2 Final Submission
Note: For edX courses, students will be given access in the last semester.
Evaluation Process
Dr. DY Patil University conducts Internal Continuous Assessment and Term-End Semester Examinations per semester. Internal Assessment accounts for 30% of the grade, requiring students to score at least 12 out of 30 marks to pass. Semester-end exams hold a 70% weightage, with passing criteria of 23 out of 70 marks.
In the Dr DY Patil University Online MBA Sales and Marketing examination, candidates need to achieve a minimum of 35% marks necessary to pass a subject. Semester-end examinations are conducted in multiple centers across various cities nationwide.