Careers360 Logo
ask-icon
share
    Compare

    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of Delivery
    EnglishVideo and Text Based

    Course Overview

    The Customer-Based Business Strategy Certification Course is a specialized programme designed for business leaders that discusses the need to shift from product-centric business strategies to customer-centric strategies. The certificate course is offered as a 3-day long programme.

    Through the Customer-Based Business Strategy Live Course, learners will understand the steps and methodologies involved in formulating a customer-based business strategy. The course is led by domain experts at the Indian Institute of Management Ahmedabad.

    After successfully completing the Customer-Based Business Strategy Training Course, all learners will receive a certificate of completion. The course will be delivered through interactive sessions and case studies.

    The Highlights

    • Certificate of completion
    • 3-day programme
    • Lectures and peer discussions
    • Interactive sessions
    • Group exercises, role-plays
    • Simulation games
    • Presentations and case analysis
    • Led by experts
    • Professional networking
    • Support of IIM Ahmedabad faculty

    Programme Offerings

    • Certificate of completion
    • 3 Days Duration
    • Expert Tutors
    • Professional Networking
    • Lectures and Peer Discussions
    • Group exercises
    • Role-plays
    • Simulation Games
    • Presentations
    • Case analysis

    Courses and Certificate Fees

    Certificate AvailabilityCertificate Providing Authority
    yesIIM Ahmedabad (IIMA)

    Customer-Based Business Strategy Certification Fees :

    HeadAmount
    Programme feesRs. 1,15,000 + GST



    What you will learn

    Strategic MindsetCustomer serviceBusiness Management

    After completing the Customer-Based Business Strategy Classes, you will gain knowledge about the following topics:

    • Comparison of customer-centric view and industry-sided view
    • Concepts and approaches to developing business strategy 
    • Concepts of customer-centric business strategy
    • Designing thinking for customer-centric innovation
    • Customer Based business-market segmentation
    • Customer perceived value advantage

    Who it is for

    The course is suitable for CXOs, business development executives, functional heads, or senior executives working in B2B and B2C companies who wish to gain knowledge about customer-centric marketing for entrepreneurs.


    Admission Details

    Given below are the steps to enroll in the Customer-Based Business Strategy Course:

    Step 1: Go to the official website by clicking on the URL given below -

    https://exed.iima.ac.in/programme-details.php?id=OTA2

    Step 2: Click on the ‘Apply Online’ option.

    Step 3: Fill out your personal and professional information for the nomination entry.

    The Syllabus

    Instructors

    IIM Ahmedabad (IIMA) Frequently Asked Questions (FAQ's)

    1: Do the learners get a certificate after completion?

    Yes, all learners who successfully complete the Customer-Based Business Strategy Training Course will receive a certificate.

    2: Which institution is administering the course?

    The course is administered by the faculty of the Indian Institute of Management Ahmedabad.

    3: How can I pay the fees?

    The course fee can be paid through a Demand Draft cheque or electronic fund transfer.

    4: Does the Customer Based Business Strategy Live Course offer placement aid?

    No, the Customer-Based Business Strategy Course does not offer placement support.

    5: Is the class conducted in offline mode?

    Yes, all learners are required to be on campus to attend the course.

    Articles

    Student Community: Where Questions Find Answers

    Ask and get expert answers on exams, counselling, admissions, careers, and study options.