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    Course Details

    MODE

    Full time

    DURATION

    72 Months

    Doctor of Philosophy in Marketing is 3 to 6 years, the student has to finish between this timeline to obtain the Ph.D. degree and offered by the Department of Management Studies, Indian Institute of Technology, Madras.

    Areas for Research

    • Career Management
    • Experiential Marketing
    • Advertising

    Eligibility Criteria

    Masters degree or 2 years PG Diploma in a relevant discipline, and a Bachelor’s degree with a good academic record (minimum five years of graduate and undergraduate education) OR Five year integrated masters degree / dual degree or equivalent in a relevant discipline with a good academic record 

    AND 

    Qualifying in national level examinations such as GATE /UGC or CSIR / NET / JRF / Lectureship or equivalent or international level postgraduate admission examination such as GMAT / GRE or equivalent.

    OR 

    At least 5 years of managerial experience in lieu of the above examination. (This clause is only for Non-HTRA candidates) 

    Master’s degree in Engineering / Technology with a good academic record or a Master’s degree by Research in Engineering / Technology in a relevant discipline are exempted from qualifying in National level examinations. 

    Candidates with MBA or 2 year PG diploma from Centrally Funded Technical Institute (CFTI) with CGPA of 8 and above are exempted from qualifying in National level examinations.

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