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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishVideo and Text Based

Course Overview

The Strategic Marketing Reposition your business for profitable growth course is a comprehensive five day course offered by the Indian Institute of Management Tiruchirappalli (IIM Trichy). This intensive Strategic Marketing Reposition your business for profitable growth course aims to enhance participants' strategic marketing capabilities, focusing on optimizing resources to seize market opportunities and achieve sustainable competitive advantage.

The participants will engage in hands-on experiences, including simulations and case studies to understand marketing in an international context. This Strategic Marketing Reposition your business for profitable growth course is designed for high-potential executives, managers responsible for marketing, and entrepreneurs seeking to reposition their businesses for growth. 

The Highlights

  • Intensive 5-day on-campus programme
  • Led by experienced IIM Trichy faculty
  • Case studies
  • Comprehensive course materials provided
  • Certificate of completion from IIM Trichy
  • Focus on strategic marketing planning and execution

Programme Offerings

  • Case Studies
  • Real-world applications
  • IIM Trichy faculty
  • Certificate from IIM Trichy
  • Comprehensive curriculum

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesIIM Trichy

The fees for the Strategic Marketing Reposition your business for profitable growth course is:

Fees components

Amount

Programme Fees

Rs. 65,000/- + GST


What you will learn

Strategic MindsetLeadershipCommunication skillsCritical thinkingData AnalysisBusiness skillsMarketing skills

The participants will delve into the foundations of marketing, learning to identify and access market opportunities effectively. This Strategic Marketing Reposition your business for profitable growth course emphasizes developing strategic marketing plans that extend and defend core businesses, build emerging businesses and create viable options for future growth. Through simulations and case studies, learners will evaluate strategic profit performance, reevaluate resource allocation, and formulate marketing mix elements aligned with overarching business strategies.

The Strategic Marketing Reposition your business for profitable growth course also covers methodologies to analyse industry positioning, allocate resources efficiently and create profitable growth platforms. By translating strategy into actionable plans, participants will be equipped to drive their organizations toward sustainable growth and competitive advantage.


Who it is for

The target audience for the Strategic Marketing Reposition your business for profitable growth course includes:


The Syllabus

Articles

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