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    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of Delivery
    EnglishSelf StudyVideo and Text Based

    Courses and Certificate Fees

    Certificate AvailabilityCertificate Providing Authority
    yesIIT Kanpur

    The Syllabus

    • NPNSM - Similarities and Differences
    • NPNSM- Theoretical Foundations I Competitive Strategy
    • NPNSM Theoretical Foundations II Product Strategy
    • NPNSM Theoretical Foundations III Understanding Customer Behaviour
    • NPNSM Theoretical Foundation IV Product Life Cycle (PLC) and Chasm
    • NPNSM Theoretical Foundations V Product Platforms and Portfolios
    • NPNSM Theoretical Foundations VI Understanding Customers (STP)

    • NPNSM-STP continued
    • NPNSM-Understanding Product Platforms
    • NPNSM- The Idea Generation process
    • NPNSM- Creating Customer Value Proposition
    • NPNSM- Lean Product Process

    • NPNSM - Estimating Marketing and Sales Potential
    • NPNSM - Introduction to New Product Forecasting Techniques
    • NPNSM - Diffusion process and Product Life Cycle
    • NPNSM - Technology Adoption Life Cycle and Crossing the Chasm
    • NPNSM - Managing New Products in Large Organizations

    • NPNSM- Introduction to the Stage Gate model
    • NPNSM - What is a Lean Startup
    • NPNSM -The Business Model Canvas
    • NPNSM - Introduction to Intellectual Property Rights
    • NPNSM -Taking the Product to the Market - Deployment Strategies

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