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    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of Delivery
    EnglishSelf StudyVideo and Text Based

    Courses and Certificate Fees

    Fees InformationsCertificate AvailabilityCertificate Providing Authority
    INR 1000yesIIT Roorkee

    The Syllabus

    • Introduction to Product Management
    • Role of AI in Product Management (Part-I, II, III)
    • AI-Powered Market Research

    • AI in Brainstorming & Idea Generation
    • Validating Ideas using AI
    • AI-Driven Prioritization
    • Integrating AI into Marketing Planning 
    • Market and Category Analysis with AI

    • AI Tools for Customer Segmentation
    • Personalization Engines using AI
    • AI in Omni-Channel Customer Engagement
    • AI Driven Customer Journey Mapping 
    • Introduction to Competitor Analysis using AI

    • Competitive Intelligence with AI
    • Competitor Monitoring using AI 
    • Using AI to Predict Competitor Moves 
    • Case Studies on AI in Competitor Analysis 
    • Sales Forecasting Models using AI

    • AI Tools for Demand Planning
    • AI for Sales Strategy Development
    • AI in Sales Training 
    • Risk Modeling and Scenario Analysis with AI 
    • Strategic Planning with AI Insights

    • Positioning and Differentiation using AI 
    • AI in Brand Management
    • Product Lifecycle Management with AI
    • Case Studies on AI in Product Strategy
    • Product-Led Growth using AI

    • New Product Development using AI (Part I, II)
    • Transforming New Product Development: The impact of AI (Part I, II)
    • AI in Go-To-Market Strategies

    • Price Optimization using AI (Part I, II, III, IV, V)

    • Agile Development using AI
    • Roadmap Development using AI
    • AI for Minimum Viable Product (Part I, II) 
    • AI-Powered Advertising (Part I)

    • AI-Powered Advertising (Part II)
    • AI in Channel Management
    • Distribution Optimization using AI (Part I, II)
    • AI in Performance Monitoring

    • Revenue and profitability Analysis using AI
    • Benchmarking and Adjustments using AI
    • Customer support using AI
    • Challenges & Ethical Considerations 
    • Future Trends in AI for Product Management

    • AI-Powered Market Research Tools
    • Analyzing Qualitative Data with AI
    • Enhancing Quantitative Research with AI
    • AI in Customer Sentiment Analysis, Predictive Analytics in Market Research

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