Post-Graduate Certificate Program in Digital Marketing
Online
6 Months
65,000 INR Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery | Frequency Of Classes |
|---|---|---|---|
| English | Self Study, Virtual Classroom | Video and Text Based | Weekends |
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | Jain Deemed to be University, Bangalore |
The Syllabus
- Digital Marketing Framework
- PPC
- Organic Digital Marketing - SEO, Content Marketing, SEM, Display Advertising, Social Media Marketing
- Affiliate Marketing
- Influencer Marketing
- B2B Digital Marketing
- Inbound Marketing Fundamentals
- Content Marketing
- Storytelling
- Content Assets
- Content Promotion
- Topic Clusters
- Pillar Pages
- SEO - Keyword Research, Competitor Analysis and Meta descriptions
- Outbound Marketing Fundamentals
- Landing page
- Google Display and Search Ads
- Google Ad Campaign Management
- YouTube
- Twitter, LinkedIn, and Facebook Marketing
- Measuring Ad Performance
- Growth Hacking
- Creating Buyer Persona
- Top of Funnel Marketing
- Content Funnel
- Bottom of the Funnel Marketing
- Referral Campaign Creation
- Running Growth Experiments
- Marketing Tech Stack
Articles
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17 Sep'21, 04:38 AM
7 Sep'25, 06:23 PM
31 Aug'25, 03:41 PM
18 Jul'25, 05:30 AM
2 Jul'25, 10:34 AM
24 Jun'25, 07:18 AM
1 May'25, 11:36 AM
26 Mar'25, 12:48 PM
12 Mar'25, 09:59 AM
5 Feb'25, 07:17 AM