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    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of DeliveryFrequency Of Classes
    EnglishSelf Study, Virtual ClassroomVideo and Text BasedWeekends

    Courses and Certificate Fees

    Certificate AvailabilityCertificate Providing Authority
    yesJain Deemed to be University, Bangalore

    The Syllabus

    • Digital Marketing Framework
    • PPC
    • Organic Digital Marketing - SEO, Content Marketing, SEM, Display Advertising, Social Media Marketing
    • Affiliate Marketing
    • Influencer Marketing
    • B2B Digital Marketing

    • Inbound Marketing Fundamentals
    • Content Marketing
    • Storytelling
    • Content Assets
    • Content Promotion
    • Topic Clusters
    • Pillar Pages
    • SEO - Keyword Research, Competitor Analysis and Meta descriptions

    • Outbound Marketing Fundamentals
    • Landing page
    • Google Display and Search Ads
    • Google Ad Campaign Management
    • YouTube
    • Instagram
    • Twitter, LinkedIn, and Facebook Marketing
    • Measuring Ad Performance

    • Growth Hacking
    • Creating Buyer Persona
    • Top of Funnel Marketing
    • Content Funnel
    • Bottom of the Funnel Marketing
    • Referral Campaign Creation
    • Running Growth Experiments
    • Marketing Tech Stack

    Articles

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