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Narsee Monjee Institute of Management Studies (NMIMS) School of Branding and Advertising (SoBA) Mumbai offers admission to undergraduate and postgraduate courses. NMIMS SoBA Mumbai admissions are done based on the candidate's performance in the entrance test, followed by a personal interview. NMIMS SoBA Mumbai grants admission online and offline.
NMIMS SoBA Mumbai admission requires candidates to meet the SoBA Mumbai eligibility criteria. Final confirmation of the NMIMS School of Branding and Advertising Mumbai admission is done only after document verification and admission fee payment. The eligible candidates should fill out the SoBA Mumbai application form.
Given in the table below are the entrance exams accepted for Narsee Monjee Institute of Management Studies School of Branding and Advertising Mumbai admission.
| Programme | Entrance Exam Accepted |
|---|---|
| BBA Branding and Advertising | NPAT |
Particulars | Start date | Closure date |
|---|---|---|
Online registration | Wednesday, 28th January 2026 | Tuesday, 26th May 2026 |
Computer base Exam Scheduling in 2 Phases | Monday , 09th February 2026 | Friday, 29th May 2026 |
Conduct of online computer-based Examination at test centers in 2 Phases | Tuesday, 10th February 2026 | Monday, 01st June 2026 |
Particulars | Start date | Closure date |
|---|---|---|
Online registration for Phase 1 | Wednesday, 28th January 2026 | Sunday, 22nd March 2026 |
Computer base exam scheduling start date for Phase 1 | Monday , 09th February 2026 | Monday, 30th March 2026 |
Conduct of online computer-based Examination at test centers. | Tuesday, 10th February 2026 | Tuesday, 31th March 2026 |
Counselling call letter & Merit list declaration for NMIMS – CET (Phase 1) | Tuesday, 14th April 2026 | |
Merit list declaration date for NMIMS – PAT (Phase 1) | Thursday, 16th April 2026 | |
Counselling Round (Tentative dates) for Engineering Campus admission: Counselling & Admission process (only for Indore, Hyderabad & Chandigarh campuses) will be conducted at that respective campus. | Monday, 27th April 2026 | |
Counselling & Admission process for all campuses (Mumbai, Shirpur, Indore, Navi Mumbai, Hyderabad and Chandigarh campus) will be conducted at MPSTME-Mumbai campus. | 28th to 30th April 2026 | |
| Particulars | Start date | Closure date |
|---|---|---|
Online registration for Phase 2 | Monday, 23rd March 2026 | Tuesday, 26th May 2026 |
Computer base exam scheduling start date for Phase 2 | Monday, 23rd March 2026 | Friday, 29th May 2026 |
Conduct of online computer-based Examination at test centers. | Wednesday, 01st April 2026 | Monday, 01st June 2026 |
Counselling call letter & Merit list declaration for NPAT | Dates will be declared in the first week of June | |
Students applying for Narsee Monjee Institute of Management Studies School of Branding and Advertising admissions can follow the below-mentioned registration process.
The undergraduate course offered by NMIMS School of Branding and Advertising is BBA in Branding and Advertising. Students must meet college NMIMS SoBA Mumbai eligibility criteria before applying.
| Course | Seat Intake | Eligibility Criteria |
|---|---|---|
| 240 | Minimum of 50% aggregate marks in 12th + NPAT examination. |
Also See: NMIMS School of Branding and Advertising Facilities
The college offers a postgraduate diploma (PGP) in digital media and marketing communications. Before applying, students must fulfil the NMIMS SoBA Mumbai eligibility requirements.
| Course | Eligibility Criteria |
|---|---|
PGP Digital Media and Market Communications | Candidates must graduate in any field with a minimum of 50% aggregate marks. |
Note: Candidates must bring the above-mentioned documents during the NMIMS School of Branding and Advertising admission process.
Candidates can apply for admission to NMIMS School of Branding and Advertising by visiting the official website. They need to fill out the application form, submit the required details, and pay the application fee. After submitting the application, candidates should preview all the details and submit the form. It is advisable to take a printout of the completed application for future reference.
The admission process for the BBA Branding and Advertising course involves several steps. First, candidates must meet the eligibility criteria and submit the application form with the application fee. Then, they need to appear for the NPAT exam. Based on the exam results, candidates will be allotted seats based on their rank, preferences, and availability. After seat allotment, candidates must undergo document verification and pay the admission fee to confirm their admission.
The admission process for the PGD Digital Media and Market Communications involves filling out the application form, submitting the application fee, and appearing for an entrance test. After clearing the entrance test, candidates will be invited for a personal interview. Final admission will be confirmed after document verification and payment of the admission fee.
Candidates have to pay the NPAT registration fee online. The online mode of NPAT registration fee payment can be facilitated via debit card, credit card, or Internet banking modes. The NPAT registration fee is Rs 5000.
The documents required for the NMIMS School of Branding and Advertising admission process include passport-size photographs, Class 10th and Class 12th mark sheets and certificates, Bachelor's degree certificate (for PGD applicants), NPAT scorecard (for BBA applicants), migration certificate, caste certificate, transfer certificate, identification certificates (such as Aadhar card or PAN card), and an allotment certificate.
Hello aspirant,
The BBA in Branding & Advertising improves students' understanding and ability to start, build, and manage brands and enterprises. This qualification blends financial management, economics, critical thinking, innovation, and entrepreneurship with company strategy and creativity. Graduate students interested in new business and communication enterprises will find a balanced
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