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    BBA Branding and Advertising

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    Narsee Monjee Institute of Management Studies, School of Branding and Advertising, Mumbai Admission Process

    Narsee Monjee Institute of Management Studies (NMIMS) School of Branding and Advertising (SoBA) Mumbai offers admission to undergraduate and postgraduate courses. NMIMS SoBA Mumbai admissions are done based on the candidate's performance in the entrance test, followed by a personal interview. NMIMS SoBA Mumbai grants admission online and offline.

    • NMIMS SoBA admissions are offered for BBA Branding and Advertising and PGP Digital Media and Market Communications.
    • NMIMS School of Branding and AdvertisementBBA admissions are offered based on the scores obtained in NPAT exam.
    • NMIMS SoBA Mumbai NPAT exam fee is Rs 2,000.

    NMIMS SoBA Mumbai admission requires candidates to meet the SoBA Mumbai eligibility criteria. Final confirmation of the NMIMS School of Branding and Advertising Mumbai admission is done only after document verification and admission fee payment. The eligible candidates should fill out the SoBA Mumbai application form.

    Also See: NMIMS School of Branding and Advertising Courses

    NMIMS School of Branding and Advertising Admissions 2026 Highlights

    Given in the table below are the entrance exams accepted for Narsee Monjee Institute of Management Studies School of Branding and Advertising Mumbai admission.

    Entrance Exams Accepted for NMIMS SoBA Admissions

    Programme Entrance Exam Accepted
    BBA Branding and AdvertisingNPAT

    Important Dates for the Registration & Examination for NPAT Exam

    Particulars

    Start date

    Closure date

    Online registration

    Wednesday, 28th January 2026

    Tuesday, 26th May 2026

    Computer base Exam Scheduling in 2 Phases

    Monday , 09th February 2026

    Friday, 29th May 2026

    Conduct of online computer-based Examination at test centers in 2 Phases

    Tuesday, 10th February 2026

    Monday, 01st June 2026

    NPAT Phase 1 for NMIMS School of Branding and Advertising Admissions

    Particulars

    Start dateClosure date

    Online registration for Phase 1

    Wednesday, 28th January 2026

    Sunday, 22nd March 2026

    Computer base exam scheduling start date for Phase 1

    Monday , 09th February 2026

    Monday, 30th March 2026

    Conduct of online computer-based Examination at test centers.

    Tuesday, 10th February 2026

    Tuesday, 31th March 2026

    Counselling call letter & Merit list declaration for NMIMS – CET (Phase 1)

    Tuesday, 14th April 2026

    Merit list declaration date for NMIMS – PAT (Phase 1)

    Thursday, 16th April 2026

    Counselling Round (Tentative dates) for Engineering

    Campus admission: Counselling & Admission process (only for Indore, Hyderabad & Chandigarh campuses) will be conducted at that respective campus.

    Monday, 27th April 2026

    Counselling & Admission process for all campuses (Mumbai, Shirpur, Indore, Navi Mumbai, Hyderabad and Chandigarh campus) will be conducted at MPSTME-Mumbai campus.

    28th to 30th April 2026

    NPAT Phase 2 for NMIMS School of Branding and Advertising Admissions

    ParticularsStart date

    Closure date

    Online registration for Phase 2

    Monday, 23rd March 2026

    Tuesday, 26th May 2026

    Computer base exam scheduling start date for Phase 2

    Monday, 23rd March 2026

    Friday, 29th May 2026

    Conduct of online computer-based Examination at test centers.

    Wednesday, 01st April 2026

    Monday, 01st June 2026

    Counselling call letter & Merit list declaration for NPAT

    Dates will be declared in the first week of June

    How to Apply for NMIMS School of Branding and Advertising Admissions 2026?

    Students applying for Narsee Monjee Institute of Management Studies School of Branding and Advertising admissions can follow the below-mentioned registration process.

    NMIMS School of Branding and Advertising Registration Process

    • Visit the official website of NMIMS School of Branding and Advertising Mumbai. 
    • Fill out the NMIMS School of Branding and Advertising application form by filling out the necessary details. 
    • Submit the SoBA application form by paying the application fee. 
    • Preview all details and submit the NMIMS School of Branding and Advertising Mumbai application form.
    • Download and take a printout of the application NMIMS School of Branding and Advertising form for future reference.

    NMIMS School of Branding and Advertising Admission 2026 for UG Programme

    The undergraduate course offered by NMIMS School of Branding and Advertising is BBA in Branding and Advertising. Students must meet college NMIMS SoBA Mumbai eligibility criteria before applying. 

    NMIMS School of Branding and Advertising Admission Eligibility Criteria and Seat Intake

    CourseSeat IntakeEligibility Criteria

    BBA Branding and Advertising

    240

    Minimum of 50% aggregate marks in 12th

    +

    NPAT examination.

    NMIMS SoBA BBA Branding and Advertising Admission Process

    • For admission into the NMIMS SoBA Mumbai BBA course, candidates need to meet eligibility criteria.
    • Complete the NMIMS SoBA application process by paying the application fee.
    • Candidates must appear for the NPAT exam. 
    • Candidates will be allotted seats as per their rank, preferences, and availability of seats.
    • Later, candidates are required to get their documents verified and pay the NMIMS SoBA admission fees to confirm admission.

    Also See: NMIMS School of Branding and Advertising Facilities

    NMIMS School of Branding and Advertising Admissions 2026 for PGP Course

    The college offers a postgraduate diploma (PGP) in digital media and marketing communications. Before applying, students must fulfil the NMIMS SoBA Mumbai eligibility requirements.

    NMIMS School of Branding and Advertising Admission Eligibility Criteria.

    CourseEligibility Criteria

    PGP Digital Media and Market Communications

    Candidates must graduate in any field with a minimum of 50% aggregate marks.

    NMIMS School of Branding and Advertising PGD Admission Process 2025

    • Candidates should meet the required NMIMS SoBA PGD eligibility criteria for admission.
    • Candidates must fill out the SoBA application form and submit the application fees.
    • Candidates need to appear for an entrance test followed by a personal interview.
    • Later, students can get their documents verified and pay admission fees to confirm NMIMS SoBA PG admissions. 

    Documents Required for NMIMS School of Branding and Advertising Admissions 2026

    • Passport-size photographs.
    • Class 10th mark sheet and certificate.
    • Class 12th mark sheet and certificate.
    • Bachelor’s degree certificate.
    • Entrance exam (NPAT scorecard).
    • Migration certificate.
    • Caste certificate.
    • Transfer certificate.
    • Identification certificate (Aadhaar card, PAN card).
    • Allotment certificate.

    Note: Candidates must bring the above-mentioned documents during the NMIMS School of Branding and Advertising admission process.

    Narsee Monjee Institute of Management Studies, School of Branding and Advertising, Mumbai Frequently Asked Questions (FAQ's)

    1: How can candidates apply for admission to NMIMS School of Branding and Advertising?

    Candidates can apply for admission to NMIMS School of Branding and Advertising by visiting the official website. They need to fill out the application form, submit the required details, and pay the application fee. After submitting the application, candidates should preview all the details and submit the form. It is advisable to take a printout of the completed application for future reference.

    2: What is the admission process for the BBA Branding and Advertising course at NMIMS SoBA Mumbai?

    The admission process for the BBA Branding and Advertising course involves several steps. First, candidates must meet the eligibility criteria and submit the application form with the application fee. Then, they need to appear for the NPAT exam. Based on the exam results, candidates will be allotted seats based on their rank, preferences, and availability. After seat allotment, candidates must undergo document verification and pay the admission fee to confirm their admission.

    3: What is the admission process for the PGD Digital Media and Market Communications course?

    The admission process for the PGD Digital Media and Market Communications involves filling out the application form, submitting the application fee, and appearing for an entrance test. After clearing the entrance test, candidates will be invited for a personal interview. Final admission will be confirmed after document verification and payment of the admission fee.

    4: What is the fee for the NPAT exam?

    Candidates have to pay the NPAT registration fee online. The online mode of NPAT registration fee payment can be facilitated via debit card, credit card, or Internet banking modes. The NPAT registration fee is Rs 5000.

    5: What documents are required for the NMIMS School of Branding and Advertising admission process?

    The documents required for the NMIMS School of Branding and Advertising admission process include passport-size photographs, Class 10th and Class 12th mark sheets and certificates, Bachelor's degree certificate (for PGD applicants), NPAT scorecard (for BBA applicants), migration certificate, caste certificate, transfer certificate, identification certificates (such as Aadhar card or PAN card), and an allotment certificate.

    Have a question related to Narsee Monjee Institute of Management Studies, School of Branding and Advertising, Mumbai ?

    Hello aspirant,

    The BBA in Branding & Advertising improves students' understanding and ability to start, build, and manage brands and enterprises. This qualification blends financial management, economics, critical thinking, innovation, and entrepreneurship with company strategy and creativity. Graduate students interested in new business and communication enterprises will find a balanced

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