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    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of Delivery
    EnglishSelf StudyVideo and Text Based

    Courses and Certificate Fees

    Certificate AvailabilityCertificate Providing Authority
    yesCoursera

    The Syllabus

    Videos
    • Course overview
    • Disrupting the legal sector with technology
    • Legal Startup
    • Interview: Dan Martin Katz - Professor Chicago-Kent College of Law
    • Principal Legal Tech business areas – Market Place and Practice Management
    • Principal Legal Tech business areas – Documents and Case Management
    • Principal Legal Tech business areas – Legal Research and Online Lawyers
    • Most relevant companies in online tech
    • Innovation and legal education with Javier de Cendra
    • Be an entrepreneur
    • Starting a business
    • Glossary and basic concepts
    Readings
    • "A revolution in legal services"
    • "Artificial intelligence disrupting the business of law"
    • Important concepts
    Practice exercise
    • Let´s make sure you got it right!

    Videos
    • The idea
    • Where do good ideas come from?
    • Share your idea
    • A good business idea
    • The business model
    • Protect your idea
    • Introduction
    • Big data and legal
    • Blockchain and legal
    • Bots and legal
    • Machine learning and legal
    • Virtual reality and legal
    • New professionals with Javier de Cendra
    • Interview: Daniel Lewis - Ravel Law CEO & Co-founder
    • Business Model Canvas – Infrastructure and Offering
    • Business Model Canvas – Customers
    • Business Model Canvas - Finances
    • LegalZoom and Rocket Lawyer
    Readings
    • "How to Get Startup Ideas"
    • The idea maze
    • "Fear of bad ideas"
    • "How Big Data Is Disrupting Law Firms And The Legal Profession"
    • "A Guide to Four Technologies Disrupting Legal Tech"
    • "Create products that people love by validating your idea first"
    • "There's always time to launch your dream"
    Practice exercise
    • Let´s make sure you got it right!

    Videos
    • Introduction
    • What resources do you need?
    • Do you really need a “Business Plan”?
    • How to finance your project?
    • Building your core team
    • Professional skills for lawyers with Javier de Cendra
    • Hiring “attractive” employees
    • MVP
    • Agile management
    • Introduction
    • Email, docs and collaborations
    • Build a web page
    • Build an ecommerce website
    • Big data and Machine Learning for Legal Tech
    • Blockchain
    • Work tools
    • Dashboards
    Readings
    • "Writing a Business Plan"
    • Why a startup's initial business plan doesn't matter that much
    • "16 Common Questions About Fundraising"
    • "Fundraising Mistakes Founders Make"
    • "How to Hire Great People"
    • "Minimum Viable Product: a guide"
    • Product Hunt Began as an Email List
    • "DIY vs Delegate"
    • "The Hacker's Guide to Investors"
    • "How to Ruin Your Company with One Bad Process"
    Practice exercise
    • Let´s make sure you got it right!

    Videos
    • Introduction
    • Online marketing
    • Online marketing tools
    • Offline marketing
    • Social marketing
    • Inbound marketing
    • CRM
    • What is “Growth hacking”?
    • Social marketing growth: Dropbox, Paypal and Hotmail
    • Data driven companies concept
    • KPI´s
    • Lean startup model
    • A/B testing
    • Wrap up with Javier de Cendra
    Readings
    • "From 0 to $1B - Slack's Founder Shares Their Epic Launch Strategy"
    • "How to create a profitable Freemium startup"
    • "What are the best books or web resources on Growth Hacking and User Acquisition?"
    • "Why the Lean Start-Up Changes Everything"
    • "The 6 Best Growth Hacks to Get Customers Without Having to Pay for Them"
    • "4 Growth Hacking Strategies That Work Like Magic"
    • "20 Growth-Hacking Strategists You Should Follow In 2016"
    • "Vanity Metrics vs. Actionable Metrics"
    • "Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies"
    Practice exercise
    • Let´s make sure you got it right!

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