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    Quick Facts

    Total Fees
    4.70 L
    Exam
    CAT

    Fees Details

    General

    4.70 L

    Disclaimer: Data for total fees has been calculated based on all years/semesters as provided by the college. The actual fees may vary.

    Course Details

    MODE

    Part time

    DURATION

    13 Months

    A 13-month blended learning programme designed for high-potential junior to mid-level executives aiming for enhanced responsibilities in marketing and sales. The programme combines online learning with on-campus contact sessions, allowing participants to pursue education with minimal disruption to their work. It focuses on providing insights into core management areas, with a specific emphasis on marketing and sales, and aims to cultivate a service-oriented perspective, understanding the shift towards service-based business models. It equips participants with contemporary tools and techniques for key marketing and sales functions.

    The programme fee is ₹ 4,69,500/- plus applicable taxes (GST). This fee includes tuition fees, lodging and boarding charges (for on-campus contacts), and study material charges.


    Eligibility Criteria

    - Graduation in any discipline from a recognised university.
    - A minimum of 3 years of work experience is generally preferred for graduate applicants. Freshers (recent graduates with high potential) are also considered. Overall, candidates with 0-5 years of work experience are typically eligible.
    - While not strictly mandatory for all, applicants with valid scores from CAT, XAT, GMAT, GRE, or NMAT should include them in their application for consideration.

    Admission Details

    The programme operates on a rolling admissions basis. The procedure includes:
    - Online application form submission and payment of a non-refundable application fee.
    - Profile-based shortlisting, where the applicant's academic record, work experience, and achievements are thoroughly evaluated.
    - A personal interview (typically conducted online) to assess suitability for the programme.

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