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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | Coursera |
The Syllabus
Video
- Welcome!
Readings
- How This Course Works
- Earn a Certificate for this Course
- Connect with Your Classmates
- A Note from Your Teaching Assistant
- Join the Discussion!1
Practice Exercise
- What do you hope to accomplish?
Videos
- What You Can Expect To Learn In This Lesson
- Developing Your Identity, Vision, and Intention
- Musicianship = Entrepreneurship
- How to Become a More Effective Band Leader
Readings
- Overcoming An Internal Struggle
- Join Your Study Group
- Case Study: Elisa Smith's IVI
Practice Exercise
- Case Study: Elisa Smith's IVI
Videos
- What You Can Expect To Learn In This Lesson
- Building Your Fanbase
- The Art of Networking
- Partnering With Brands
Readings
- Using Brand Names in Your Songwriting
- Join Your Study Group
Practice Exercise
- Case Study: Brand Partnerships
Videos
- What You Can Expect To Learn In This Lesson
- Choosing The Right Producer
- Establishing A Vision and Intention for Your Record
- Setting Up a Simple Recording Budget
- Case Study: Do You Need A Producer?
Readings
- The Beginning of a Beautiful Friendship
- Recording In the Studio
- Join Your Study Group
Practice Exercise
- Case Study: Do You Need A Producer?
Videos
- What You Can Expect To Learn In This Lesson
- 5 Tips for Turning Your Band into a Business
- Crowdfunding: Pre Launch
- Crowdfunding: Post Launch
- Case Study: Successful Crowdfunding
Readings
- 10 Tips for Running a Successful Crowdfunding Campaign
- Join Your Study Group
- Reviewing Rench's Crowdfunding Campaign
Practice Exercise
- Case Study: Successful Crowdfunding
Video
- What do I do next?
Readings
- Launching Your Career
- Join Your Study Group
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