Interested in this College?
Get updates on Eligibility, Admission, Placements Fees Structure

Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery
English	Self Study, Virtual Classroom	Video and Text Based

Course Overview

The Online Marketing Strategies programme is designed to provide students with the fundamentals in e-marketing and strategies related to the domain of online business. This course will ensure that every candidate gets exposure to real-world online marketing challenges. During the Online Marketing Strategies certification course, the learner will evaluate the product and will focus on its distribution and pricing.

The Certification course in Online Marketing Strategies by edX will introduce students to the various marketing strategies used in the online world. The course will highlight the difference between marketing in an offline environment and on an e-platform. The programme will help to identify the marketing opportunity available on social media platforms such as Twitter, Google, and Facebook. This course has a limited period of access to the audit track of the self-paced mode but in the verified track, the candidate will be getting unlimited access.

This Online Marketing Strategies program will provide an opportunity for every candidate to develop skills in the genre of online marketing. During the course students will be guided- to analyze the digital trends to evaluate and strategize, using all the possible opportunities. The function and role of social media in online marketing will be discussed in detail throughout the course.

The Highlights

12-week course tenure
8-10 hours course per week
Free registration
Certificate by edX
Course co-hosted by CurtinX
Advance level course
Video transcription available
Shareable certificate
Learn at own pace

Programme Offerings

E-learning
Verified certificate
video lecture

Courses and Certificate Fees

Certificate Availability	Certificate Providing Authority
yes	Curtin University, Perth

Eligibility Criteria

Note: The course is available to every student from all across the globe. However, because of the present U.S sanctions students from countries like- Cuba, Iran, and the Crimea region of Ukraine can not access the course.

Education

The candidates applying for the Online Marketing Strategies class course should have completed MKT1x and MKT2x offered by edX.

Certification Qualification Details

The candidate after successful registration will only gain access to the verified certificate if he/she pays the given amount. For further information and updates please follow the official website on a regular basis.

What you will learn

Digital marketing skills

After completing the course learners will gain knowledge in various domains like-

Candidates will learn the basics of Digital Marketing.
Students will have their skills developed in developing website content.
Digital analysis will be learned in detail by every candidate.
He/she will learn the strategies of social media marketing.
Students will learn online consumer psychology and behaviour.
Skill in product pricing will also increase.
Students will be introduced to global marketing issues.
Candidates will learn to target their desired audience.
He/she will also work on planning a website professionally.
Candidates will effectively learn online marketing distribution.

Who it is for

Marketing ManagerDigital Marketing ExecutiveMarketing ExecutiveDigital Marketing ManagerWeb MarketerEmail Marketer

The Certification in Online Marketing Strategies training by edX is recommended to every candidate who is willing to gain more knowledge in-

Job aspirants in online marketing.
Candidates who are interested to learn more about marketing strategies.
Students trying to develop their skills in product pricing.
Students who want to evaluate their products in a more professional way.

Application Details

To apply for The Certification in Online Marketing Strategies course by edX students are required to follow the steps given below-

Step 1: Please visit the given URL by clicking the link given below and you will be directed to the official page of edX-

https://www.edx.org/course/online-marketing-strategies

Step 2: Please click on the “enrol” button to start with the registration.

Step 3: If you have a pre-existing account then please click on the “sign-in” button to access your account.

If you do not have pre-registered account then follow the steps given below-

Step 4: Create an account using your “apple account” or “Facebook account” or “Google account” or “Microsoft account.

If you do not have any social media account then do the following-

Step 5: Please provide your “Full Name”

Step 6: Mention your “user name” in the space provided.

Step 7: Provide your email address.

Step 8: Please give a strong password to your account.

Step 9: Choose your “country or region of residence” from the list provided.

Before clicking on “create account” students have to agree with the “terms and services and honor code” and “privacy policy” and also have to agree to provide additional information.

Please click on the “Create Account” to successfully create the account and begin with the journey of learning.

The Syllabus

Evaluation process

Students willing to apply for The Certification in Online Marketing Strategies by edX can get themselves directly registered for the course. To receive the certificate of completion he/she is required to pay the certificate amount. Students are advised to follow the website for more details.

Instructors

Curtin University, Perth Frequently Asked Questions (FAQ's)

1: Is the Online Marketing Strategies certification course structured off-line?

No, the entire course module is structured online. Students during The Certification in Online Marketing Strategies by edX programme can learn at their own pace and comfort.

2: What are the course prerequisites?

The students in order to pursue the course are required to have successfully completed- MKT1x and MKT2x.

3: What is the mode of instruction?

The entire course will be conducted in English. However, if difficulty arises for the learners during the course he/she is advised to contact the mentors.

4: Who will provide the certificate?

The certificate in The Certification in Online Marketing Strategies by edX will be provided by edX and also the entire programme is partnered by Curtin University.

5: Will financial assistance be provided in Online Marketing Strategies program?

No, there is no such provision of providing scholarships by edX. However, for more clarification candidates are requested to please get in touch with the management.

6: For how long will the Online Marketing Strategies training course continue?

Students will have access to the course for a time frame of 12 weeks. Every week they are required to put in an effort of 8-10 hours to complete the course in the mentioned time.

7: Can I share the certificate in my resume?

Yes, the candidates can mention the certificate in their resume and CV. Also, students can also share their certificates on platforms such as- LinkedIn.

8: Will I get a refund if I leave the Online Marketing Strategies certification program in between sessions?

Students are requested to contact the management directly in this case. Please read the “guideline” for a better understanding.

9: What is the exam routine?

The course and examination schedule will be shared with all the registered candidates in due course of time. Also, please regularly check the official website for any updates.