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Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery
English	Self Study	Video and Text Based

Course Overview

The ‘Certificate Program in Digital Marketing Analytics’ online course is designed for the students to get a comprehensive understanding of digital marketing and the analytics involved in decision-making for business operations. This online certification program is provided by the NMIMS Global Access School for Continuing Education for a time period of three months.

The course instructors for this program are academically and professionally qualified industry experts Prof Debebrata Nag, Prof Siva Kumar, Prof Nikhil Prabhakar, and Prof Amol Patkar. The students are guided with extensive career options and are given the opportunity to work with simulation technologies to gain experimental learning experience of digital marketing and analytical theories. The course materials are ensured with unlimited access after completing the program.

The ‘Certificate Program in Digital Marketing Analytics’ training program by NMIMS enables students to receive benefits of career development, skills development, and the course certificate by the end of the program.

The Highlights

Online mode
Three months course
Expert Faculty
Unlimited access to content
Simulation platform learning
Career support
Course certificate

Programme Offerings

Online Resources
Course Modules
Expert Faculty
Simulation Tools
course certificate

Courses and Certificate Fees

Certificate Availability	Certificate Providing Authority
yes	NMIMS Mumbai

The ‘Certificate Program in Digital Marketing Analytics’ fee should be paid to complete the registration process and get access to the course materials. The students can avail the EMI facilities that can be paid in 3, 6, 9, or 12 months based on applied conditions.

Certificate Program in Digital Marketing Analytics fee structure

Heads	Amount
Program Fee	Rs 27,500 excluding GST
Application Fee	Rs 1,200
Initial Registration Fee	Rs 5,000
Examination fee	Rs 600

Eligibility Criteria

The students applying for the ‘Certificate Program in Digital Marketing Analytics’ online program are required to have higher secondary level education(HSC) from a recognized board or SSC with two years of experience in a job.

Certificate qualifying details

The certificates for the ‘Certificate Program in Digital Marketing Analytics’ course are for the eligible students after completion of the course study.

What you will learn

Decision making skillsData science knowledgeBusiness analytics knowledgeKnowledge of Data VisualizationDigital marketing skillsKnowledge of Web Analytics

The ‘Certificate Program in Digital Marketing Analytics’ syllabus enables students to gain perspectives on digital analytics and business development through digital marketing. The students learn the following,

Decision-making in business with the help of analytical techniques and technologies for marketing.
Identify various data analysis frameworks for business management.
Gain financial knowledge associated with budget planning and the media aspects with technological tools of marketing.
Decode concepts of web analytics, social media analytics, search and email analytics to determine insights on performance.
Students will be able to develop skills for tools like Google Analytics, SEMRush, and Facebook Analytics.
Application of A/B testing fundamentals to optimize decision-making in business.

Who it is for

Social Media ManagerSEO AnalystDigital Marketing Executive

The ‘Certificate Program in Digital Marketing Analytics’ online training is aimed at digital marketing executives such as digital marketing analysts and digital marketing specialists such as SEO analysts, and social media managers to enhance their skills for statistical analysis, and strategies for business development.

Admission Details

The students interested in applying for the ‘Certificate Program in Digital Marketing Analytics’ online program should register through the portal online provided on the course page.

Step 1: Find the course page using the link, https://online.nmims.edu/programs/certificate-in-digital-marketing-analytics/

Step 2: Click on the link for registration provided on the top right corner of the page.

Step 3: Choose the option of ‘New Applicant’

Step 4: Fill in the required information and complete the registration.

Application Details

The course registration for the ‘Certificate Program in Digital Marketing Analytics’ online classes is done by entering the relevant details in the six-step registration form through the link provided on the website.
The students will have to enter their registration details, personal information, address details, academic qualifications, work experience information, and program details.