Sport Management
Develop strategic abilities and an effective marketing strategy for the sports sector with the Sport Management course.
Online
8 Weeks
1,19,394 INR Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study, Virtual Classroom | Video and Text Based |
Course Overview
According to a Business Research Company report, By 2023, the global sports industry is estimated to be worth $556 billion. Participatory sports, ticketing and merchandising, and the fast-growing eSports business are all potential development areas. The Sport Management online course provides clear theories and approaches for strategic skills development, as well as provides access to the current subjects, knowledgeable teachers, and an engaging educational experience.
The George Washington School of Business's Sport Management training exposes students to the foundations of modern sports management and shows you how to discover and utilize possibilities throughout the sector. The course assists in the development of practical tools for leading organisations to better perform in the field as well as in the marketplace.
Candidates will get in-depth information on the topic from faculty specialists throughout the Sport Management syllabus, assisting students in developing the necessary abilities to build a good commercial or managerial profession in the sports sector. The course teaches how to apply practical business acumen to actual company problems.
The Highlights
- Projects and assessments
- Course provider Getsmarter
- George Washington University offering
- 8 weeks duration
- 6-9 hours per week
- Online learning
- Downloadable resources
- Self-paced learning
- Shareable certificate
- Split option of payment
Programme Offerings
- Case Studies
- video lectures
- Live polls
- Offline resources
- quizzes
- Infographics
- Self-paced learning
- self-paced online learning
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | The George Washington University School of Business, Washington |
Fee type | Fee amount in INR |
Sport Management fees | Rs. 112,194 (Incl of all taxes) |
Eligibility Criteria
Certification Qualifying Details
To qualify for the Sport Management Certification from George Washington University, Learners will have to finish the online training modules along with submitting the assignments and projects included in the training. Learners will have to take part in online class activities such as surveys, quizzes, live polls, case studies, etc. A series of online submitted assignments and projects are used to evaluate the progress of students. All the requirement measures described in the coursebook must be met by the learner to successfully qualify for certification.
What you will learn
Upon the completion of the Sport Management online certification course, Learners will gain the ability to earn money from important sources such as sales and merchandising by using targeted and tailored campaigns. Candidates will learn about useful tools which will help them manage endorsement and sponsorship arrangements in a way that benefits everyone. Students will gain a working knowledge of how sports analytics may be used both in and out of the field and learn about the fundamentals of effective sports legislation and governance. Candidates will also gain event management skills to arrange a successful sporting event and understand the eSports landscape's potential.
Who it is for
- Anyone who works in or wants to work in the sports business
- Fitness specialists, Event managers, coaches, and nutrition and lifestyle experts, including those in sports facilities, sponsorship, sports marketing, athlete representation, sports media, and sports analytics field will be benefited from the course.
- Managers and employees who want to work in the sports business and want to gain clear concepts and frameworks for proactive skill development.
- Prospective sports start-up owners and entrepreneurs who want to use their expertise in the sports sector to launch their own business
Admission Details
To get admission to the Sport Management tutorial, Candidates must follow the step-by-step guide:
Step 1. Follow the given URL to visit Sports Management official course page (https://www.getsmarter.com/products/gwu-sport-management-online-short-course)
Step 2. To begin the admission procedure, click the ‘Register Now’ button.
Step 3. Read the Terms & Conditions carefully and agree to further proceed
Step 4. Make an account on the provider portal by filling in personal details
Step 5. Provide the billing as well as sponsor details if any
Step 6. Pay the fee amount through various available options and start the class
The Syllabus
- Review how to generate revenue through individual fan purchases, licensing, and concessions
- Identify the main principles of sport marketing
- Articulate a marketing strategy to improve sales by means of target marketing and customized campaigns
- Discuss the steps in writing and selling a sponsorship or endorsement proposal
- Identify the key elements of corporate sponsorships and endorsements, and how associated benefits are activated
- Articulate why a particular sponsorship deal might have been made and how it benefits both parties
- Identify the different types of distribution channels for sports media and their applications
- Describe the roles of media and community relations professionals in a sport context
- Analyze the effectiveness of a media strategy in the sport industry
- Articulate the types of media rights, the value of rights, and likely future developments
- Explain data collection techniques and analytic tools
- Identify the different types of data being collected and why they are important
- Articulate how data analytics can improve play on the field and business off the field
- Determine the requirements for hosting a successful sport event
- Outline the different types of sport events
- Explain what a successful bid proposal entails
- Analyze bid proposals to determine the best host for an event
- Determine why and how cities bid to host sport events
- Interpret laws and regulations relevant to sport organizations and players
- Discuss principles of good governance, and the governing documents of different sport organizations
- Analyze whether sports organizations are complying with principles of good governance and the law
- Determine possible concerns regarding eSports and how these are being addressed
- Describe the eSports landscape, including its target market, organizational structure, and stakeholders
- Compare an eSports event and a traditional sport event
- Apply traditional sport concepts to eSports
- Describe the steps needed to prove a concept through customer and competitor research
- Identify the characteristics of most sports entrepreneurs and determine whether this fits your profile
- Articulate the components of a business model canvas for a product or service
- Analyze a new business's preparedness as a measure of its potential success
- Determine funding sources and the benefits and limitations of each
Instructors
The George Washington University School of Business, Washington Frequently Asked Questions (FAQ's)
The business of managing sports activities is known as sports management.
Sports management oversees general planning operations, sports development, in the sphere of sports, and the arrangement of all necessary procedures, resources and functions.
The sports management companies represent sportspersons, they make agreements with teams or clubs. They are in charge of all aspects of a sportsperson's company and finances.
The sport management skills example are:
- Problem-solving
- Decision-Making
- Planning
- Motivating
- Communication
- Delegation
There are various types of sport management, some of them are:
- Sport marketing
- Sport law
- Sport finance
- Event management
- Facility management