Professional Certification in Product Management
Learn different concepts of Product Management like Product Strategy, Product Lifecycle Management, and more with this course help.
Online
6 Months
1,64,999 INR Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery | Frequency Of Classes |
|---|---|---|---|
| English | Self Study, Virtual Classroom | Video and Text Based | Weekends |
Course Overview
Professional Certification In Product Management certification course offers an exceptional learning experience that combines both theoretical knowledge and practical, hands-on Capstone Projects. By enrolling in this programme, you will gain comprehensive insights into various essential aspects of product management. You will receive in-depth training on crucial areas of product management like product strategy, new product development, and product lifecycle management.
Professional Certification In Product Management certification by Simplilearn in collaboration with the SP Jain School Of Global Management employs a blended learning approach, offering live virtual classes. The course is 6 months and provides a solid theoretical foundation and is enriched with industry illustrations.
Professional Certification In Product Management training ensures that you comprehend the concepts thoroughly and can apply them effectively in practical scenarios. Moreover, the hands-on projects included in the curriculum further reinforce your learning by allowing you to put your skills into practice in real-life contexts. The course provides a well-rounded education that equips you with the necessary skills and knowledge to excel in the dynamic field of product management.
The Highlights
- Offered by SP Jain School Of Global Management
- Case Studies
- Hands-On Experience
- 6 Month Long
- Online Bootcamp
Programme Offerings
- assignments
- quizzes
- Self-paced videos
- EMI Option
- Certification Of Completion
- Live Online Class
- job assistance
- 24/7 Learning Support
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | SP Jain School of Global Management, Mumbai |
The fees for the course Professional Certification in Product Management is -
| Head | Amount |
| Programme fees | Rs. 1,64,999 |
| EMI | Rs. 7,388/month |
Eligibility Criteria
Educational Qualification
Candidates must have a bachelor's degree in any discipline.
Work Experience
A minimum of 2 years of work experience is required.
Certification Qualifying Details
After completing the course candidates will be awarded the certificate.
What you will learn
By the end of the Professional Certification In Product Management certification syllabus, you will have developed your product management abilities, developed a deep understanding of the product lifecycle, and learned how to craft effective product strategies. With this well-rounded education and practical experience, you will be well-prepared to embark on a successful career journey as a Product Manager.
Who it is for
Professional Certification In Product Management classes are designed for individuals who are in the following fields:
Admission Details
Applying for the Professional Certification In Product Management online course is easy. Follow these steps:
Step 1: Directly access the course through: https://www.simplilearn.com/product-management-certification-training-course
Step 2: Click on the “Apply Now” button.
Step 3: Provide your personal details and click on the “Proceed” button.
Step 4: Fill out an application form and continue.
Step 5: A counsellor will contact you within 2 working days.
Application Details
In order to fill out your application form, first provide your personal information like name, email, gender, date of birth, and location. Then you need to provide your education qualification, name of the institution, year of study, and passing percentage. By providing a total of years of work experience and answering a simple question regarding your motivation behind joining this course, you can submit the application.
The Syllabus
- This introductory session will set your expectations for the program and prepare you for the learning journey ahead.
- Module with begin with a 30min Orientation Session
- Product Management as a functional discipline practiced across different industries
- KASH framework for Product Managers to develop the required competencies.Knowing one's own personality traits
- Transitioning to Product Management roles
- Learn to apply Carol Dweck's Fixed vs. Growth Mindset theory for effective leadership and team development.
- Develop critical thinking principles to make sound, rational business decisions.
- Identify common biases in decision-making and master techniques to overcome them.
- Build strong leadership and influencing skills to drive collaboration and impact
- Developing Customer Value Proposition:Functional, Economic and Emotional Value
- FCB Framework and examples of product falling into each quadrant
- Customer Journey Mapping
- Using AI for customer research and persona creation
- Generating and refining product requirements and PRDs
- AI-assisted market and competitor analysis
- Creating user stories and acceptance criteria
- Prioritization and roadmap planning with AI support
- Leveraging AI for stakeholder communication and documentation
- Using AI tools to improve productivity in product discovery and delivery
- Exploring real-world AI tools that Product Managers can use in their daily workflows
- Align product strategies with business plans, ensuring coherence and synergy between the product roadmap and organizational objectives.
- Develop SMART goals aligning enterprise objectives with product-specific goals for effectiveness.
- Explore growth strategies, identifying critical success factors and KPIs to monitor and enhance product and brand performance.
- Sharpening product strategy by leveraging AI capabilites
- Application of AI in acheivng execution excellence
- Understand the role and importance of product roadmaps in driving strategy and alignment.
- Explore different types of roadmaps—timeline-based, release-based, Kanban-based, and outcome-based.
- Learn how to manage backlog, apply prioritisation techniques, and iterate effectively.
- Apply AI and modern tools to enhance product prioritisation and roadmapping decisions.
- Distinguish between online and offline business models, analyzing their structures, advantages, and limitations within the same product category.
- Acquire methods for market segmentation, consumer targeting, and strategic product positioning for maximum market impact.
- Explore diverse pricing strategies across different business models and learn to assess financial statements for effective pricing decisions.
- Comprehend how design thinking enhances creativity, empathy, and problem-solving in product management.
- Compare design thinking with traditional approaches, highlighting its strengths in user-centered approach for development.
- Harness design thinking for innovative product and service creation in breakout sessions with design thinking exercises
- Differentiate between insights and data while fostering empathy and user-centricity in product decisions.
- Compare qualitative and quantitative research methods, including ethnographic research and user interviews.
- Design and analyze surveys, questionnaires, and secondary data sources to convert findings into actionable insights.
- Leverage AI tools to capture user insights and conduct effective market research.
- Understand the goals and key elements of UX design, its importance, and its role in product management.
- Learn core UX principles such as usability, accessibility, and user satisfaction, and compare human-centered vs. technology-centered design.
- Apply UX principles to a real-world product challenge through an interactive breakout session.
- Explore how AI and modern tools can enhance UX design processes and outcomes.
- Explain the key stages of new product development (NPD) and align them with organizational goals and market needs.
- Identify and apply best practices for product launches, from concept validation to post-launch optimization.
- Define and track key product metrics to measure adoption, customer satisfaction, and business impact.
- Evaluate product performance against planned outcomes and apply strategies to achieve product–market fit.
- Learn from best practices and case examples across NPD stages.
- Grasp key principles of wireframing and prototyping principles
- Wireframing vs. prototyping: When and why to use each Tools and software for wireframing and prototyping
- Introduction to wireframe elements (e.g., navigation, content layout)
- Wireframing best practices and common mistakes.
- Hands-on wireframing exercises Wireframing for web vs. mobile application
- Differentiate between platforms and products, understanding key similarities and differences.
- Explore platform architecture, technology stacks, and best practices in API design and management.
- Analyze monetization strategies for platforms, studying revenue streams, growth opportunities, and case studies of successes and failures.
- Identify and apply best practices for product launches, from concept validation to post-launch optimization.
- Develop a product lifecycle management (PLM) strategy by addressing challenges in each product lifecycle stage.
- Introduction to artificial intelligence (AI) and machine learning (ML) and their applications in product management
- AI in personalisation,consumer insighting, trend analysis, consumer behvaiour analysis, predictive analysis, inventory planning content recommendations etc.
- Master Balsamiq for wireframes and high-fidelity prototypes in product design.
- Gain expertise in Jira for Agile project management, facilitating team collaboration and project tracking.
- Understand Google Analytics for web analytics, acquisition, engagement, monetization, retention, and real-time insights.
- Utilize Mixpanel for insights, funnel analysis, flow reports, retention, and KPI trend analysis, supporting data-driven decisions.
- Building technology products from scratch using Replit AI
- Creating custom GPTs using ChatGPT
- Developing AI applications using Google AI Studio
- Rapid prototyping and experimentation using AI coding assistants
- Creating games and interactive applications using Replit AI
- End-to-end exposure to converting an idea into a working AI-powered product
- Research & analyze markets, user needs, and competition.
- Align products with company vision strategically.
- Define metrics, validate solutions, and track progress.
- Innovate user-centric solutions and foresee market trends.
- Solve problems and make data-driven decisions.
- Communicate effectively to diverse stakeholders.
- Grasp neuroscience and psychology's impact on marketing.
- Understand how the brain processes marketing stimuli involving perception, attention, memory, and emotional responses.
- Explore limbic system-controlled emotions and amygdala impact alongside neurometrics measuring brain responses in marketing.
- What is the difference between product failures and brand failures (and Failure of enterprises)
- Case studies of product/brand/enterprise failures
- Learning from the failures and application of good practices to avoid the failures
- Analysing the sales data
- Understanding the value of right product-mix
- Basic Financials for analysing the product contribution and driving the product growth
- Understanding of Unit economics, Gross Profits, DIOH and DSOs
Industry Experts Session
- These elective sessions will provide an opportunity to dive deeper into specialized topics with leading product experts from companies such as Adobe, Microsoft, Amazon, or others. You will gain advanced insights and ask direct questions to practitioners on the front lines of product innovation.
Capstone Mentoring Session
- Attend dedicated mentoring sessions to receive personalized feedback and guidance on your capstone project from faculty and industry mentors. These sessions are designed to help you refine your approach, overcome challenges, and ensure your final project is of the highest quality
Instructors
SP Jain School of Global Management, Mumbai Frequently Asked Questions (FAQ's)
This course is designed to equip individuals with the skills and knowledge required to excel in the dynamic field of product management.
This programme is suitable for both recent graduates and experienced professionals who are interested in pursuing a career as a Product Manager or enhancing their existing product management skills
The curriculum covers a wide range of topics, including product strategy, new product ideation & development, product lifecycle management, design thinking, and more.
The programme consists of a mix of live virtual classes, hands-on projects, and interactive learning activities.
Typically, certification fees can be paid through Internet banking or using credit/debit cards.