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    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of Delivery
    EnglishSelf Study, Virtual Classroom, Campus Based/Physical ClassroomVideo and Text Based

    Course Overview

    The Business Storytelling and Executive Presence certification course is designed by industry experts in order to impart education related to the aspects of public speaking and business storytelling. The programme offers its learnings through live virtual sessions. The Business Storytelling and Executive Presence online course is offered by the platform of the Indian School of Business. Candidates can take up the course without completing any prerequisites. The course offers two sessions every week and the syllabus can be completed in five weeks duration.

    The Business Storytelling and Executive Presence certification syllabus can be pursued by freshers as well as working professionals. Candidates who successfully complete the programme become eligible to get a certificate at the end of the course.

    The Highlights

    • 5 weeks duration
    • 2 sessions per week
    • Live virtual classes
    • Certification of completion by Center of Executive Education 
    • Offered by Indian School of Business
    • Access to the alumni network

    Programme Offerings

    • live sessions
    • group discussions
    • Case Reviews
    • Peer Networking
    • Dialogues
    • Immersive Learning
    • assignments
    • Presentations
    • Projects
    • case study

    Courses and Certificate Fees

    Certificate AvailabilityCertificate Providing Authority
    yesISB Hyderabad
    • Candidates need to pay a total of Rs. 1,10,000 plus GST as the Business Storytelling and Executive Presence fees.

    Business Storytelling and Executive Presence fees details


    Amount in INR

    Course fee

    Rs. 1,10,000 plus GST

    Eligibility Criteria

    Work experience

    The programme is ideally best suited for experienced and novice speakers. Functional leaders and senior executives across domains who are involved in imparting presentations and public speaking will be applying in this programme.

    Certification Qualifying Details

    Candidates will get a certificate related to the course after the successful completion of the programme by the Center of Executive Education by IBS.

    What you will learn

    Communication skills

    After completing the Business Storytelling and Executive Presence programme, students will gain the following perspective-

    • Candidates will learn about the fundamentals of public speaking. 
    • Participants will learn principles of impromptu speaking situations such as interviewing, elevator pitching, etc.
    • Students will gain an understanding of adaptive leadership in the Business Storytelling and Executive Presence training.
    • Candidates will get to know about the structure and style of speeches.
    • Participants will learn about framing sentences and simplifying a complex issue. 
    • Candidates will learn about the difference between personal and private speeches.
    • Candidates will learn the fundamentals of visual and video communication in the Business Storytelling and Executive Presence certification.
    • Students will learn about crisis communications. 

    Who it is for

    The following kind of participants should pursue the Business Storytelling and Executive Presence by ISB

    • Candidates who are public speakers, senior and functional leaders.
    • Candidates who want to learn public speaking.
    • Public speakers
    • Functional leaders
    • Senior executives 

    Admission Details

    Candidates need to follow the given steps to get into the Business Storytelling and Executive Presence programme successfully-

    Step 1- Candidates must go to the official website of the course-

    Step 2- Candidates need to click on the Apply Now tab.

    Step 3- Candidates need to fill in the application form with the required details on the next page. 

    Step 4- Candidates need to pay the quoted fee.

    Step 5- Candidates can join the programme. 

    Application Details

    The candidates are requested to fill in the important information in the form pertaining to: 

    • Programme
    • Salutation
    • Full name
    • Email
    • Mobile number
    • Company
    • Designation
    • Function
    • Years of work experience
    • Industry
    • No. of employees
    • Seniority
    • Zip
    • PAN details
    • Country
    • City
    • State/province
    • LinkedIn/Twitter/Facebook profile URL

    The Syllabus

    • Discover the origins of rhetorical study
    • Discover specific tools for speech planning
    • Understand the concept of “sound bites”

    • Understand the five most commonly asked interview questions
    • Understand the concept of elevator pitching
    • Learn from a speaker who picks an “impromptu” style to public speaking
    • Sharpen your impromptu speaking abilities

    • Understand the concept of Adaptive Leadership
    • Develop tools for leadership communication in challenging settings
    • Differentiate between technical and adaptive challenges

    • Assess the components and structure of a speech
    • Interpret tools for style, structure and finding your voice

    • Simplify, persuade, and shape understanding of complex issues
    • Understand the concept of framing

    • Assess the tools for sharing values/personal beliefs
    • Learn to differentiate between personal experiences and private information while
    • communicating

    • Understand and internalise some key “shines” for online communication
    • Master a strong media message and learn to anticipate questions
    • Learn the fundamentals of video and visual communication
    • Develop effective relationships with journalists and while facing a camera

    • Participate in a group-based Crisis Communication exercise
    • Summary and wrap-up of the programme learnings


    ISB Hyderabad Frequently Asked Questions (FAQ's)

    1: What is the fee structure of the programme?

    The fee structure for the Business Storytelling and Executive Presence certification is Rs. 110,000 + GST.

    2: How do I apply for the course?

    Candidates can fill in the online application form available on the website.

    3: What is the duration of the course?

    The Business Storytelling and Executive Presence training is held for 5 weeks.

    4: Will I get a certificate at the end?

    Yes, students will get a certification of the programme at its end.

    5: How many modules are there in the syllabus?

    There are a total of 8 modules in the Business Storytelling and Executive Presence certification syllabus.


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