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Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery	Frequency Of Classes
English	Self Study, Virtual Classroom	Video and Text Based	Weekends

Course Overview

The world is experiencing the fourth industrial revolution in form of technology. We are accepting the advancement in technology and changing our lives according to it. Digital marketing is one such technology that has become a part of our lives in the past few years. The traditional forms of marketing have taken a backseat and organizations are opting for digital marketing. A marketing strategy that uses online platforms and other social media websites to promote a product or service is digital marketing. The Professional Certificate in Digital Marketing course is an initiative by IMT Ghaziabad and Simplilearn for the candidates who wish to gain expertise in this domain.

Professional Certificate in Digital Marketing training will be delivered by the experts for the overall development of the learner. This is the online Bootcamp for 5 months available on the Simplilearn portal. During which the candidate should give 5-10 hours per week. The candidate will learn through the comprehensive curriculum and will gain expertise in the tools and techniques required to become proficient in digital marketing. The candidate will receive a professional certificate in Digital Marketing from IMT Ghaziabad at the end of the course.

The Highlights

5 months duration
Online Bootcamp
Certification
Interactive live classes
Alumni Status
Capstone projects
Job assistance

Programme Offerings

5 Months Duration
certificate from IMT Ghaziabad
alumni status of IMT Ghaziabad
Capstone Projects
Case Studies
sessions by meta blueprint
placement assistance

Courses and Certificate Fees

Certificate Availability	Certificate Providing Authority
yes	IMT Ghaziabad

The candidates can pay the Professional Certificate in Digital Marketing fee online at the portal of Simplilearn. The candidates can pay the fee through debit card, credit card, internet banking, and standard EMI. Besides this, there is another option of paying fees through no-cost EMI through zest, Shopse, Propelld, Liquiloans. For the detailed fee structure refer to the table below.

Professional Certificate in Digital Marketing fee structure

Description	Fee in INR
Fee through no-cost EMI	Rs. 3,552 per month
Total Fee	Rs. 1,07,000

Eligibility Criteria

Work Experience

The candidate should have 2 years of work experience before enrolling in the Professional Certificate in Digital Marketing course.

Academic Qualification

The candidate should have a bachelor's degree from a recognized university to enroll in the course of Professional Certificate in Digital Marketing course.

Certification Qualifying Details

Professional Certificate in Digital Marketing will be awarded by IMT Ghaziabad to all the enrolled students at the end of the course. The students must complete the course, associated assignments, and capstone projects to receive the certificate. The certificate will open gates of opportunities for the learners in the domain of digital marketing.

What you will learn

Digital marketing skills

Professional Certificate in Digital Marketing syllabus is comprehensive in nature and it covers all the tools and skills required to be an effective digital marketing expert. The course aims to produce minds that are efficient and will help in the development of the company by giving valuable services in digital marketing. After the completion of the course, the candidate will have a strong command of the following concepts.

Comprehensive knowledge of digital marketing.
Web Analytics.
Search Engine Optimization.
Marketing Analytics.
In-depth knowledge of Social Media Marketing, YouTube Marketing, Facebook Marketing, Mobile Marketing, and Content Writing.
Understanding and usage of Google ads, Twitter ads, Youtube ads, Facebook ads, Bing Ads, and LinkedIn ads.

Who it is for

Social Media ManagerContent WriterMarketing ManagerDigital Marketing ExecutiveDigital Marketing ManagerSocial Media SpecialistContent Marketing Specialist

Professional Certificate in Digital Marketing benefits the people who have 2 years of experience working and wish to learn digital marketing skills to latch onto desirable opportunities. The course will be advantageous for the people who are working on the following designations. It will enhance their knowledge and skills in digital marketing and will help them to upgrade their designation.

Admission Details

To enroll in the Professional Certificate in Digital Marketing online course follow the step mentioned below.

Step 1: Visit the Simplilearn and search for the course of digital marketing or directly click on the link https://www.simplilearn.com/professional-certificate-digital-marketing to land on the page of the course.

Step 2: Click on the ‘Apply Now’ tab available on the homepage of the website.

Step 3: Fill in the required details and click on the ‘Proceed’ button.

Step 4: Fill in the application form carefully and submit it.

Step 5: The panel will shortlist the application form of a few candidates and will revert them to proceed with the admission process.

Step 6: Pay the Professional Certificate in Digital Marketing fee on the Simplilearn portal.

Step 7: Start learning digital marketing by attending the Professional Certificate in Digital Marketing classes.

The Syllabus

Brand Management

Advanced Mobile Marketing

Advanced Email Marketing

Digital Marketing Meta Master Session

Advanced Content Marketing

Advanced Website Conversion Rate Optimization

Instructors

IMT Ghaziabad Frequently Asked Questions (FAQ's)

1: What is the duration of a Professional Certificate in Digital Marketing online course?

The duration of the course is 5 months, during which the candidates should give 5-10 hours per month to complete the course.

2: Which institute is the provider of the Professional Certificate in Digital Marketing course?

The course is provided by IIM Ghaziabad on the platform of Simplilearn.

3: What is the eligibility criteria for taking up the course?

The candidate should have 2 years of work experience and should be graduated from the recognized University for taking up the course.

4: What are the benefits of pursuing the course from Simplilearn?

The candidate will get a certificate from IMT Ghaziabad, masterclass sessions from Meta Blueprint, and will also get the alumni status of IMT Ghaziabad.

5: How many projects should be completed by the learner to complete the course?

The course includes 7 projects that the learner should complete and submit to complete this course.