87 Courses and Certifications

Online Sales And Marketing Courses & Certifications

Sales and marketing are two different functions of a business within an organisation that both have an effect on lead generation and revenue. When a product or service is designed, the manufacturing firm requires both sales, and marketing to coexist and work together to have a greater value proposition for the organisation. 

Sales is the process of selling the product, and marketing is the process of bringing the interested people on board to sell their products. In recent years, due to a massive shift towards digitisation the sales, and marketing concepts have become interesting as they preach maximising sales by maximising outreach. Thus the sales and marketing courses online are here to help the interested candidates learn more, and become marketing managers.

What are Sales and Marketing Courses?

Courses for sales and marketing are those which are made to help every individual with the knowledge of customer behaviour, and about the smallest trends in the sales market. Through these online course for sales and marketing courses, the candidates will be learning about the different facets of marketing, and sales that will equip the candidates to make efficient decisions so that real-time business can be taken in the future.

Who Can Learn Sales and Marketing Courses?

Candidates who want to learn the trick of managing the marketing and sales of a business, and work at the managerial level or become an entrepreneur himself then marketing and sales courses are the best. If a candidate wants to do the following then he or she must learn sales and marketing courses with certificates online:

  • Design strategies for more customer attraction 
  • Correct product positioning
  • Mass promotion of products or services
  • Designing campaigns to raise awareness of the products in the market
  • Making full proof plans to attract, and retain customers

Eligibility Criteria For Sales and Marketing Courses

The eligibility criteria of sales and marketing courses online depends on the courses the students want to invest time on like at the bachelors, masters or postgraduate ones. Let us see the different criterias stated below:

Undergraduate Sales and Marketing Courses

  • The aspirant should pass their 10+2 examination in any stream from a recognized institution with at least 60% marks if they are in the general category, and must score 55% marks in the SC, ST or OBC category.

Postgraduate Sales and Marketing Courses

  • The aspirant should have a bachelor's degree either under the stream of commerce, science, management or humanities or they may even have a CS/CA or ICWA degree to get admission into some of the best sales and marketing courses.
  • If students have appeared for final sem exams in their graduation then they may also apply. 
  • The marks in the graduation under the general category should be minimum 50%, and in case where they are in the SC or ST or OBC category, must secure 45% or something equivalent to the same CGPA in graduation.

Certificate Sales and Marketing Courses

  • Passing class 12 with good marks, and from a recognized board will get chances of getting admission into courses for sales and marketing.

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Entrance Exams for Sales and Marketing Courses

To become an expert in Sales and Marketing getting a bachelor's degree, and then followed by a masters degree is very important. But getting into a good institution will require the candidates to be a part of some entrance examinations, and pass these exams properly. Apart from the class 12 marks, and graduation marks the candidates may consider these entrance examinations for entry into online course for sales and marketing.

Skills Required For Sales and Marketing Courses

Both training, and correct education is required to perform well in the field of marketing, and sales. A mixture of both hard, and soft skills are required to be a pro in this industry, and that can be learnt from sales and marketing courses after 12th. Not only having a good personality helps but also having an organisational behaviour in the workplace will make the work effortless. Here are some skills that will be important for people who wish to become a sales, and marketing specialist from courses for sales and marketing.

  • Communication skills – This skillset is important so that the candidates may convince potential buyers, and explain the need of the product or service's requirements in their lives.
  • Analytical Reasoning – Analysis skills are important as it is needed to analyse the potential buyer group, so that they are able to sell off the product or service, and analyse the information of the different customers.
  • Creativity – Attracting clients with the use of promotional games or winning coupons is a must to survive in this competitive industry.
  • Handle Criticism - Not all may like the product or service offered hence a sales, and marketing specialist should have the skills to handle and benefit from constructive criticism. 
  • Technical skills – A marketer will need to be a pro at maintaining excel sheets, social media handling, and managing tons of management software to run the business.
  • Writing skills – Writing English in a concise yet correct manner, and avoiding grammatical errors is a requisite skill.

What You Will Learn in Sales and Marketing Courses

The objective of the different Sales and Marketing courses is to offer a great understanding to the interested candidates who want to get an idea of the market, and the target products, services, and the desired audiences. Here is what the candidates will learn from the various sales and marketing courses:

  • Learning to create a never-ending demand and supply in the marketplace.
  • Understand the role and domain of sales, and marketing sincerely
  • Critically perform data analysis, and analyse the results thereby innovating new strategies accordingly.
  • Studying the current situation of the market, and also identifying the recent trends.
  • The candidates will also be able to manage a full sales team, and motivate them in terms of work.
  • Contribute to the profitability, and success of the business in the long run.

Popular Sales and Marketing Courses and Certifications

Online Sales and Marketing certification courses, Sales and Marketing training and courses for sales and marketing classes are offered by well-known ed-tech companies. Some of the popular ones are offered by Futurlearn, Swayam, Jigsaw Academy and more.


Career Opportunities After Sales and Marketing Courses

A Sales and Marketing specialist will prove to be a game changer in any business because of their creativity and uniqueness. There is constant innovation in the market of product and services, and that too by start-ups or new business where there is a constant need, and an effort required for promoting, and selling the products to potential clients, and customers on a regular basis. Here are some of the career opportunities that one can seek after learning sales and marketing courses after 12th due to the ever increasing demand of sales, and marketing.

Salary Trends After Sales and Marketing Courses

After completing sales and marketing certification courses, the candidates will be securing good job positions with a handsome salary in between Rs. 7 - Rs. 31 lakhs per annum. Below in this table one will find career roles, and their average annual salary approximately stated.

Job Profile

Approx Average Salary

Product Manager

Rs. 12 lakhs p.a. (Approx.)

Market Analyst

Rs. 31 lakhs p.a. (Approx.)

Sales Manager

Rs. 7 lakhs p.a. (Approx.)

Social Media Manager

Rs. 5 lakhs p.a. (Approx.)

Business Development Manager

Rs. 8.25 lakhs p.a. (Approx.)

Brand Manager

Rs. 7 lakhs p.a. (Approx.)

SEO Specialist

Rs. 9 lakhs p.a. (Approx.)


Scope of Sales and Marketing Courses

The opportunities are very much demanding. These specialists use analytical tools like big data that allows easy prediction of the behaviour of the customers. The candidates will always be finding regular job opportunities in the private, and public sectors as public relation managers. As the competition in this industry is getting severe, hence the scope of Sales and Marketing in the future is pretty bright.

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Top Recruiters

Every industry requires a Sales and Marketing department no matter what industry it is be it an IT firm, a politician, an apparel brand, a government scheme, a film personality, a new startup, a financial institution, a wedding, a food brand, or an E-commerce business. Some of the top recruiters of salesperson, and marketers who hire students who have pursued from some of the best sales and marketing courses are:

  • Google
  • One Plus
  • Apple
  • Byjus
  • IBM
  • Amazon
  • Facebook
  • Reliance
  • Swiggy
  • Microsoft
  • Infosys
  • Flipkart
  • Mindtree
  • HUL
  • Uber
  • Eros Now
  • TATA
  • Netflix
  • Walt Disney
  • Nestle
  • WIPRO
  • Zomato
  • HCL

Sales and Marketing Courses By Top Providers

Some of the best online Sales and Marketing Courses along with certifications are offered by providers like Futurelearn, Jigsaw Academy, and more. One can enrol into any of these educational websites, and brush up their knowledge on the different aspects of sales and marketing.

Explore Sales and Marketing Certification Courses

Jigsaw Academy Sales and Marketing Courses and Certifications

Simpliv Learning Sales and Marketing Courses and Certifications

Times Pro Sales and Marketing Courses and Certifications

AttainU Sales and Marketing Courses and Certifications

eSkills India Sales and Marketing Courses and Certifications

Knowlens Sales and Marketing Courses and Certifications

FAQs:

Q) Is JEE required for enrolling into Sales and Marketing Courses?

Ans) No, management entrance exams like CAT, MAT, or XAT scores are accepted for these kinds of certificate courses on sales and marketing.  

Q) Are sales and marketing certificate courses hard to pursue?

Ans) With proper focus, and determination the students may pursue these certification courses in sales and marketing with ease.

Q) What are the responsibilities of Sales and Marketing professionals?

Ans) Some of the most important responsibilities sales, and marketing professionals have is attracting potential customers, and design strategies to retain them.

Q) Can both male, and female candidates apply for the sales and marketing courses in India?

Ans: Both male, and female students are allowed to apply for courses in sales and marketing.

Q) What is the highest average salary can someone earn after learning sales, and marketing courses online?

Ans) The highest salary one can earn is around Rs, 31 lakhs per annum after they become a market analyst, after pursuing certification courses in sales and marketing.

Career Category
Specialization
Job Role
Skills

Pricing

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To
Online Degree

MBA Sales and Marketing

The DY Patil online MBA in Sales and Marketing course is designed to equip students with the fundamentals of sales and marketing. Students are provided with the theoretical as well as practical knowledge necessary to excel in the field of sales and marketing. Candidates after successful completion of the sales and marketing programme are also offered a completion certificate from DY Patil University

The DY Patil MBA in Sales and Marketing online course strengthens students' expertise in the importance of sales and marketing. Students are provided numerous opportunities from internships to workshop options to different options to advance their careers in sales and marketing. The programme equips students with the skills necessary to excel in the dynamic field of sales and marketing, empowering them to thrive in various professional settings.

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24 Months
1,70,000
Certificate

Certificate Program for Pharmaceutical Sales Training

The Certificate Program for Pharmaceutical Sales Training course aims to imbue industry-specific brand marketing skills for business development managers.  This Executive Development Programme is developed, keeping in mind the goals of the participants. Candidates will acquire deep learning and skill development through various interactive exercises. 

The Certificate Program for Pharmaceutical Sales Training curriculum is a hybrid one, comprising online sessions with self-directed learning and contact sessions. Candidates with an acute need for continuous learning will benefit from the experienced faculty through different learning methods, including online forums to collaborate with fellow learners and instructors.

The Certificate Program for Pharmaceutical Sales Training is a twelve-month course, comprising nine modules. Each module contains tailor-made topics to gain insight into pharmaceutical sales education for individuals seeking career progressions in the pharmaceutical industry. The online sessions will be held by the Department of Pharmacology’s faculty at the Shri Sathya Sai Medical College & Research Institute, Sri Balaji Vidyapeeth, Puducherry.

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12 Months
60,000
Skills Covered:
Marketing skills Sales skills
Certificate

Kellogg Sales School: Professional Certificate in Sales

The Kellogg Sales School: Professional Certificate in Sales certification is a 5 monthly course. This certification is an online one that is jointly conducted by Emeritus, and Kellogg Executive Education. This online certification course will always be of help in developing greater insights of sales that in turn will help in building customer-centric insights for driving impact.

The Kellogg Sales School: Professional Certificate in Sales training will be basically combine 3 main elements like research-based content, activation of knowledge, and skills, and finally, learning by award-winning experts. With this certification programme, the candidates can codify the skills, knowledge, and discipline of expert salespeople into actions. The entire content of this programme will be curated based on individual learning needs that can leverage peer learning power. Through a user-friendly platform of Emeritus, the content navigation is real, and a piece of cake for all the participants.

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7 Months
$ 6,500
Skills Covered:
Sales skills
Executive Program in Strategic Sales Management

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Certificate

Executive Program in Strategic Sales Management

The Executive Program in Strategic Sales Management certification is a 4 months online course. The classes are held virtually where instructors lead the sessions. The course is provided by Jigsaw Academy, and the syllabus along with the certificate is curated and offered by the Indian Institute of Management, Indore. Jigsaw Academy, a part of UNext, has developed this course for professionals to stay updated with their strategic skills in sales management.

The Executive Program in Strategic Sales Management training focuses on awarding the basic and fundamental aspects of client retention, sales in the new age, strategic sales management and different strategies for enhancing the growth of the business. This course will actually inspire sales professionals for upskilling their capabilities in sales, and become extremely proficient in the sales force. These skills can make the professionals dynamic under volatile environments, and become an asset to their organization.

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4 Months
1,25,000
Skills Covered:
Sales skills
Sales and Business Development

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Certificate

Sales and Business Development Course

The Sales and Business Development Course certification are 4 months of live training organised by AttainU. This course prepares everyone who is participating with industry and research-backed skills in evening classes. The course is great for beginner-level candidates. AttainU organizes live sessions of lectures which can be accessed later in a recorded format on the learning portal. 

The Sales and Business Development Course training offers placement support right after the third month of the course gets over. The students are helped to prepare completely with this business development sales training course through daily or monthly tests, assignments, or even case studies. This training programme will teach skills in the field of human resources, sales or business development that gives a chance of landing a job with a minimum salary of 4 lakhs, and a maximum of 7 lakhs per annum.

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4 Months
Beginner
37,000
Skills Covered:
Sales skills

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Certificate

Advanced Certificate Program in Sales

The Advanced Certificate Program in Sales is a specialized course that will equip learners with the knowledge and skills required for the career of a sales professional. The course involves a detailed description of the techniques and toolkits of sales.

Through the Advanced Certificate Program in Sales is a Live Course, you will be trained by industry best faculty members and will be provided with guaranteed placement assistance for securing jobs with impressive salaries. Upon successful completion, you will receive a certificate that will make you a certified sales professional.

The Advanced Certificate Program in Sales Online Training evaluation will follow a continuous evaluation structure that includes assignments, real-world projects, case studies and more.

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15 Weeks
60,000
Skills Covered:
Marketing skills Customer service Sales skills
International Marketing

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Certificate

International Marketing

The ‘International Marketing’ certification training is a management studies course developed for the students to gain a comprehensive understanding of the functioning of international markets and the promotions of brands in the global context. This online certification course is provided by Swayam free portal in collaboration with the Consortium for Educational Communication (CEC).

The participants of this course are guided by Dr. Meeta Nihalani, the head and associate professor of commerce in the department of management studies at the Jai Narian Vyas University Jodhpur. The course modules and classes of this elective program can be completed in fifteen weeks. The undergraduate level training program is designed for the students to learn about the factors and strategies that create an impact in the markets worldwide.

The ‘International Marketing’ online certification program enables students to get a certificate and credit points after finishing the course of study with the assessments according to the qualifying criteria.

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15 Weeks
Skills Covered:
Marketing skills Brand Management
Telecaller Auto Dealership ASC Q1105

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Certificate

Telecaller - Auto Dealership (ASC/Q1105)

Telecaller - Auto Dealership (ASC/Q1105) certification course is of 12 weeks, designed for the people who aspire to be a part of telecalling in an auto dealership or the experienced ones who want to enhance their knowledge. The course shall upgrade the skills of experienced telecallers by introducing them to advanced techniques of sales. In addition to this, the Telecaller - Auto Dealership (ASC/Q1105) training will also help the freshers by providing them with the knowledge and techniques about telecalling and associated sales and marketing in the industry. The course is available on the TCS iOn portal, and it is jointly designed with ASDC and Skills Trainer. 

Telecaller - Auto Dealership (ASC/Q1105) classes are available online for all the candidates who have successfully logged in and paid the fee of the course. This is a self-paced online course that expects the commitment of 1-2 hours per week from the candidates. The certificate program comprises different modules, visual aids, and assessments for the progress tracking of an individual. All the candidates who would pass the assessment with a 70% score shall be awarded Telecaller - Auto Dealership (ASC/Q1105) certification by ASDC and Skills Trainer.  

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Sales and Marketing management certification course.

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12 Weeks
589
Skills Covered:
Sales skills
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Mastering Sales: A Toolkit for Success

During the ten weeks Mastering Sales: A Toolkit for Success program, salespersons will build on their existing skills and methodologies to learn best practices for sales. This is a high-performance-based online course, during which candidates will get to interact with global sales leaders and get to push their learning process through an exclusive sales toolkit. 

The Kellogg Mastering Sales: A Toolkit for Success course focuses on creating high-impact sellers through knowledge, discipline, and skill. The training curriculum derives from the Kellogg Sales Institute’s research to teach practical and proven techniques to drive sales. Moreover, the candidate’s learning will be complemented by a sales toolkit with over 30 cutting-edge sales tools. 

The online course on Mastering Sales: A Toolkit for Success by Emeritus has an expert instructor from the Kellogg School of Management along with a distinguished panel of guest speakers. Besides, it provides practical learning and enrichment through industry interactions, peer review sessions, and personal assessment opportunities.

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10 Weeks
$ 2,600
International Marketing

Offered by

Certificate

International Marketing

International Marketing Certification is about a social and managerial process by which individuals as well as corporate offices obtain what they need and want through creating and exchanging products and value with others internationally or across the borders.

International Marketing Classes will provide basic theories of Internal Business, various types of entry strategies to the International Market, International marketing management, understanding risk associated with expansion & risk mitigation plans. 

It will also help in making social & cultural exchange possible between different countries of the world alongside goods and services, cultural integration is achieved at global level.

All students enrolled get an International Marketing Certification by Indian Institute of Technology Kharagpur (IIT Kharagpur) under the Swayam Initiative by Government of India. 

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8 Weeks
Free
Certificate Program in Analytics Simplified for Day to Day use for Marketing Professionals

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Certificate

Certificate Program in Analytics Simplified for Day to Day use for Marketing Professionals

The Certificate Program in Analytics Simplified for Day-to-Day Use for Marketing Professionals Certification Course will help Managers understand the nitty-gritty of Data Analytics, even if they do not have a technical background in statistics, coding, and data mining. The program uses MS-Excel to introduce all the different Sales, Marketing, and Retail management components.

The Certificate Program in Analytics Simplified for Day-to-Day Use for Marketing Professionals Certification Syllabus covers Marketing Analytics and associated algorithms. You will learn how to use MS-Excel and Excel add-ins to organize real datasets, analyze the data and interpret it, establish patterns and relationships, and facilitate improved decision-making for businesses.

The total duration of the Certificate Program in Analytics Simplified for Day-to-Day Use for Marketing Professionals Training is 30 hours, spread over six weeks. Live classes will take place on weekends only. For, participants will receive a detailed schedule in due course. Once participants complete the training, they will receive a joint certificate from IMT Nagpur and the ASI (Analytics Society of India).

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6 Weeks
12,500
Skills Covered:
Marketing skills
Certificate

Integrated Marketing Communication and Sales force

The Integrated Marketing Communication and Salesforce online course is an undergraduate-level course for people who want to gain knowledge in the field of marketing communication. The course covers different topics related to the subject such as elements of personal selling, principles of marketing communication, advertising, public relations, etc. The mentor of the program will complete the syllabus in 6 weeks. Students can get benefitted from the program for more than the duration of the course. Candidates can apply for the Integrated Marketing Communication and Salesforce training without paying any registration amount and can also access the course material too without any fees.

Candidates will be able to get a certificate for this program at the end if they wish to acquire the certificate. The certificate available for this Integrated Marketing Communication and Salesforce certification is verified as it contains the name of the student, acknowledgment, and the logo of the institution. Candidates can download the study material for their personal benefits too and can clear their doubts with the help of a discussion platform provided to the students by the platform. Students can take up the course as per their wish since it is a self-paced course.

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6 Weeks
Skills Covered:
Advertising skills Public Relations skills Marketing skills Sales skills
Certificate

Introduction to Marketing

6 Weeks
Beginner
Free
Sales and Distribution Management

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Certificate

Sales and Distribution Management

Sales management is the broader concept that selects means and methods by which a sales force, sales techniques, and sales operational strategies are built. Distribution management on the other hand is the manner by which the products and services are made available to the customers. Both of these concepts decide the strategies that shall be adopted to increase the sales of the company. These strategies are the backbone of any company that determines the gain or loss. Sales and distribution are inseparable parts of the entity. The certification course of Sales and Distribution Management provided by TCS iON shall guide the learner on both of these processes. 

The sales and Distribution Management online course is for the people who want to enter the sales domain of any company or the working professionals who desire to upgrade their skills. This is a self-paced course of 5 weeks and the learner must commit at least 5-6 hours per week to complete the course on time. The modules of the course shall provide the sales and distribution management knowledge from basic to advanced levels. After the completion of the course, the learner shall receive Sales and Distribution Management certification by TCS iON. 

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Sales and Distribution management certification course by IIT Kharagpur

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Influence Essentials for Leadership and Marketing

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Introduction to Sensory Marketing Strategy

5 Weeks
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5 Weeks
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Design Thinking A Primer

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Design Thinking - A Primer

Design thinking is a systematic method and a unique approach to problem-solving. It is an innovative process that offers a solution-based and hands-on approach to human-centric problems. Design Thinking- A Primer online program is an elective faculty development program that will introduce you to the concept of design thinking and its use to make our lives better and easier. 

The Design Thinking - A Primer certification falls under Management Studies and is an AICTE approved program. You can learn this course for four weeks and there are no prerequisites attached to it. Hence, you only need to be interested in the subject to enrol in the free program. Moreover, the IIT Madras faculty has designed this comprehensive course, and it will be delivered in the form of video lectures.

The program also includes multiple live sessions that you can attend to learn more about the course curriculum. After completing the Design Thinking- A Primer training, you can earn the course completion certificate by qualifying for the written proctored exam with a valid score.

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4 Weeks
Free
Skills Covered:
Design thinking
The Birth of a Salesman Fundamentals of Sales

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Certificate

The Birth of a Salesman (Fundamentals of Sales)

The birth of the salesman is the online certification course provided by TCS iOn for all the fresher and experienced sales associates who want to gain expertise in this profession. Sales are not something that can be learned through books rather it is a skill that needs to be acquired with time and experience. The Birth of a Salesman (Fundamentals of Sales) online course discusses the journey of a sales associate, Abhay. The aim of the course is to guide learners on the foundations of sales and make them proficient by teaching them the tactics through the fictional character of Abhay. The successful running of any company depends upon its sales and profit. Hence, sales are directly proportional to the profit of the company. 

The Birth of a Salesman (Fundamentals of Sales) certification course is one monthly course with a fee structure. The course is designed in an innovative way of teaching through the medium of visual aids and fictional characters. With the journey of Abhay as a salesperson, the learners will be able to grasp the skills required to be an efficient salespeople. During the tenure of 4 weeks of the course, candidates must commit at least 4 hours per week to complete the course on time. In addition to the visual aids, the online course also has assessments and tests for self-tracking. After the completion of the course, the candidates will be awarded The Birth of a Salesman (Fundamentals of Sales) certification by KnowLes and TCS iON jointly. 

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4 Weeks
4,000
Skills Covered:
Sales skills
Certificate

Global Strategy II: Doing Business in The Global Economy

Global Strategy II: Doing Business in the Global Economy Certification course explores the ways firms or organizations overcome challenges when operating in global economics. Corporations trying to succeed in the global economy need to develop different types of strategies or plans depending on which location they are conducting business or what type of business they are doing. Students taking this Global Strategy II: Doing Business in the Global Economy Classes will learn how to determine the best strategy to follow while expanding the business globally, the advantages and disadvantages of such strategies, and the appropriate responses to external pressures. 

Most multinational companies talk about going global - they are moving internationally, outside their home or base countries. It is important to precisely choose such locations because the strategic benefits are completely different.

All students get Global Strategy II: Doing Business in the Global Economy Certification by Coursera.

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4 Weeks
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Marketing Fundamentals: Who Is Your Customer?

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4 Weeks
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Marketing - Delivering the Value Proposition

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