6 Courses and Certifications

List of Online Courses and Certifications

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Skills
The Ultimate Search Engine Optimisation and Wordpress

Offered by

Certificate

The Ultimate SEO and Wordpress Training Course for Rank #1

This course on ‘The Ultimate SEO and WordPress Training Course for Rank #1’ is offered by FutureLearn and it provides the learners a deep understanding of the technicalities of Search Engine Optimisation (SEO) and WordPress. It teaches the trainees to develop their knowledge to create the website structure and the procedures involved in increasing the ranking of the website on google. 

It is very important that the website’s visible to those who browse online, this improves the digital marketing chances of the website, its products, and services. This course reveals the nuances attached to this process of ranking and visibility. This is aided by the knowledge of SEO techniques and keyword optimisation. The SEO analytics and keyword optimization give a comprehensive interpretation of the google algorithms and help to explore the creation of backlinks. All these insights influence the content development for the website and have a positive impact on the content to be written based on the user experience. The expertise on SEO strategies includes indexing and building website architecture in a way that boosts the Wordpress website rankings and visibility. 

This course is instructed by the owner of the leading SEO agency Clickslice, who will lead the sessions and provide methodologies to enhance the digital marketing and train the learners to get their website on the first page of google. It gives the trainees an experience of the strategies the agency involves in their routine of digital marketing. The weekly study hours along with activities and progress tracking techniques provide a wholesome learning experience.

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5 Weeks
Skills Covered:
SEO skills Knowledge of Google analytics Digital marketing skills Web application development skills Knowledge of Google Ads Marketing skills Designing skills Social Media Marketing Advertising skills Understanding of SEO Content Management skills Knowledge of Digital Media analytics Keyword research skill Knowledge of Web Analytics
How to Start and Run your Own Search Engine Optimisation Business from Home The Complete Blueprint

Offered by

Certificate

How To Start and Run Your Own SEO Business From Home: The Complete Blueprint

This course is offered by the online educational platform FutureLearn as a part of the How to Start Your Own SEO Agency: From SEO Basics to Turning a Profit ExpertTrack. This short-term certification course is guided by Joshua George, founder, and owner of ClickSlice which is a leading SEO agency. 

Expertise in Search Engine Optimisation (SEO) techniques has become an indispensable aspect of digital marketing and data visualisation. It is necessary for the optimisation of any website. Its inevitable nature has opened the scope for vital business opportunities for profit.

Hence this online course provides insights on how to begin an SEO business from the basics.

The learners are taught about Search Engine Optimisation (SEO) and how to outsource it, they are also given the knowledge of using a hybrid option of SEO and outsourcing. The How To Start and Run Your Own SEO Business From Home: The Complete Blueprint online course also instils the inspiration required to start a new business.

After establishing the business, the candidates are taught to find clients, name the business and frame the prospects of the business and the required business analytics. The online programme gives information on the six basic elements that render a website successful. It helps the trainees identify the SEO workflow process and provides the distinction between national and local SEO.

An overview of the client attraction strategies, organic listing, and cold emails along with the three different pricing levels to charge the clients depending on the data and the value provided is done during the course of instruction. The course objectives include knowledge on invoice setting up and sending techniques, and ways to tackle customer grievances, and strategies to keep them satisfied. Various forms of reporting and result determination are taught during the training process which yields successful business implications.

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4 Weeks
Skills Covered:
Digital marketing skills SEO skills Knowledge of Google analytics Leadership Knowledge of Web Analytics Knowledge of Digital Media analytics Understanding of SEO Keyword research skill Business analytics knowledge Evaluation skills Business Management Marketing skills Financial knowledge Sales skills
Local Search Engine Optimisation A Definitive Guide to Local Business Marketing

Offered by

Certificate

Local SEO: A Definitive Guide to Local Business Marketing

The Local SEO: A Definitive Guide to Local Business Marketing online course is offered by the online educational platform called the  FutureLearn and is one among the ‘How to Start Your Own SEO Agency: From SEO Basics to Turning a Profit’ ExpertTrack courses. The online training is tutored by Joshua George, the founder, and owner of the leading SEO agency ClickSlice.

This SEO guiding course will teach the theory behind the SEO strategies and also share techniques that bring your website to the first page of google search. In the programme, the course instructor will include the SEO tactics that are being practised by their agency which proves a hands-on experience with the methodology. Concepts like keyword search, googling the business, optimising the website for a particular keyword, citations, and building links, will be discussed in this business management programme. 

The online course instructor for the Local SEO: A Definitive Guide to Local Business Marketing course will guide the trainees with practical sessions on how to implement the SEO strategies and create better SEO content. The online assessments with applied learning of SEO techniques will equip the candidates for developing their local business online with advanced business marketing and business management strategies that increase client traffic, exploration and sales of their products and services.

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4 Weeks
Skills Covered:
Keyword research skill Knowledge of Web Analytics SEO skills Digital marketing skills Designing skills Knowledge of Google analytics Innovative Knowledge of Product Management Business Management
Google Ads Course for Beginners from Zero to PPC Hero

Offered by

Certificate

Google Ads Course for Beginners - From Zero to PPC Hero

The Google Ads Course for Beginners - From Zero to PPC Hero course is offered online as a  part of the Ultimate Digital Marketing Training: SEO, Google Ads, and Cold Email ExpertTrack programme which provides insights into the kind of marketing done in digital space and social media platforms. Google ads create opportunities for the business personnels to publish their products and services online which reaches a wide range of people from all sectors.

The understanding of the process involved in google auction and the information related to advertising in google which includes developing the ads and rendering it online for the viewer’s attention is a skill that requires Google Ads Course for Beginners - From Zero to PPC Hero online training. 

This course helps the digital marketers and advertising agencies to learn the details and the techniques associated with Pay-Per-Click campaigns and traffic diversion of viewers in search engines for enhanced marketing goals. The learners gain a thorough comprehension of the role played by the keywords and search engine optimisation (SEO) strategies that are the key to digital marketing

Improving the profit rate in google ads by lowering the cost per click (CPC) by upgrading the google ads account and enhancing the chances of keywords usage and conversions are few concepts discussed in this course. The optimisation strategies in google ads digital marketing include bidding tactics, conversion tracking, google ad extensions, call to action buttons, location information links to particular sections of the website.

Joshua George, founder, and owner of leading digital marketing agency ClickSlice will be present to instruct the participants of the Google Ads Course for Beginners - From Zero to PPC Hero and provide them with knowledgeable insights regarding digital marketing and google ad campaigns.

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4 Weeks
Skills Covered:
Digital marketing skills SEO skills Social media skills Advertising skills Knowledge of Google Ads Knowledge of ecommerce Knowledge of Web Analytics

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