Online Marketing Courses & Certifications

In this Market Segmentation Analysis certification course, candidates will be able to investigate how to use measurable ideas into the association's division procedure for like they will know about the progressive grouping and parcelling strategies and exploratory information examination and biclustering and to blend models and also about the relapse models. 

This Market Segmentation Analysis program empowers the learner to direct the client division examination where the candidate can recreate the computations and representations exhibited in the client division models by downloading the information and the R code. 

This Market Segmentation Analysis online course manages candidates to go through the whole cycle of market division investigation and offers a ten-venture measure that makes client division effective and coordinated. The duration of the course is 5 weeks. Candidates will have to put in their efforts of 6-8 hours per week in order to gain the proper understanding of this course. The candidate will be provided with a verified certificate and experienced teachers.

The B2B Marketing certification is an exclusive development of the Indian Institute of Management, Ahmedabad. The nature of B2B transactions is very complicated, so managers have to possess an understanding, learning, and adaptation, for fighting off the challenges that are faced by businesses today. So managers need to learn everything that they require to combat the above situations.

B2B Marketing certification syllabus encompasses several topics like understanding organisational needs, leveraging marketing channels segmenting and targeting markets, and targeting sales performance, focusing on efficiency and effectiveness, and more.

B2B Marketing training is a Manager centric approach that offers marketing concepts, tools, and techniques for resolving business problems. Also, the participants can have a look at the contemporary marketing issues in business like downturns, social network management, and also addressing change. The certificate can be achieved by those candidates who have completed attending a minimum of 80% of the sessions held virtually.

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Marketing Certification Courses

The birth of the salesman is the online certification course provided by TCS iOn for all the fresher and experienced sales associates who want to gain expertise in this profession. Sales are not something that can be learned through books rather it is a skill that needs to be acquired with time and experience. The Birth of a Salesman (Fundamentals of Sales) online course discusses the journey of a sales associate, Abhay. The aim of the course is to guide learners on the foundations of sales and make them proficient by teaching them the tactics through the fictional character of Abhay. The successful running of any company depends upon its sales and profit. Hence, sales are directly proportional to the profit of the company. 

The Birth of a Salesman (Fundamentals of Sales) certification course is one monthly course with a fee structure. The course is designed in an innovative way of teaching through the medium of visual aids and fictional characters. With the journey of Abhay as a salesperson, the learners will be able to grasp the skills required to be an efficient salespeople. During the tenure of 4 weeks of the course, candidates must commit at least 4 hours per week to complete the course on time. In addition to the visual aids, the online course also has assessments and tests for self-tracking. After the completion of the course, the candidates will be awarded The Birth of a Salesman (Fundamentals of Sales) certification by KnowLes and TCS iON jointly. 

Management of Field Sales by Swayam is a undergraduate and postgraduate level program in sales management. The main objective of the course is to familiarise you with different methods in how to identify opportunities and how to convert those into sales. These methods will be taught using theoretical concepts and practical illustrations.

After attending the Management of Field Sales online course, you will be proficient in various sales techniques, processes, and models. You will also know how to develop personal selling competencies as well as strategies for managing your own sales team. This course falls under the Management and marketing studies category.

Management of Field Sales online program is an AICTE approved faculty development program. Moreover, access to course content is free of cost. An e-certificate is also issued if you complete the course and submit all the assignments. Clearing a final proctored exam is also a requisite for certification.

Groundwork for Success in Sales Development online course is the first course in the ‘Salesforce Sales Development Representative’ course series. It is an introductory training program that will teach you the roles of Sales Development Representative or SDR at any technology-related company.  

You will learn to develop a professional mindset that is supported by strategic thinking, task prioritization, emotional literacy, and time management. It will provide you with all the necessary skills to jumpstart your career in the non-technical side of the tech industry. 

Since the Groundwork for Success in Sales Development online course is beginner level, there aren’t technical prerequisites required to join. You need to have writing, speaking, and computer skills and a penchant for learning. 

The groundwork for Success in Sales Development training is a 100% digital course and takes about 19 hours to complete. It is offered by Salesforce and SV Academy and offers certification as well. You can either join the course for free or pay the subscription fee and enjoy additional benefits.  

The Foundations for Interviewing with Confidence course is being offered with a goal to help you build a professional tech sales portfolio. To get the most out of it, you should complete the first course on the track wherein this course being the second of the Salesforce Sales Development Representative Professional Certificate.

To become a tech sales professional, you must learn to leverage your professional and personal brand. The Foundations for Interviewing with Confidence programme can help you do that. Moreover, you will develop skills that will enable you to ace your interviews and leave lasting impressions on your future employers. With such skills, you can quickly launch your tech career in a fast-growing industry.

The Foundations for Interviewing with Confidence programme is a four-week training course that you can navigate at your own pace and convenience. If you opt for the paid option, a certificate will also be provided at course completion. This certification will help you supplement your CV/Resume and display your skills to an industry recruiter.

The Services Marketing: A Practical Approach course is a four-week-long online programme that teaches a blend of services marketing and marketing management concepts. You will study the basics of services marketing from a practical viewpoint. This course emphasises the fulfilment of customers’ needs, which is central to running a thriving business.

The Services Marketing: A Practical Approach programme by Swayam is designed by the Indian Institute of Technology (IIT), Kharagpur. The course aims to deliver extensive knowledge through exclusive video lectures, case studies and assignments. The curriculum is divided into 20 modules. With the help of this course, you will become proficient in services marketing concepts enabling you to manage a service business better or set up a new one.

The Services Marketing: A Practical Approach certification course is a Faculty Development Programme (FDP) approved by the AICTE. You can also participate and interact with fellow learners and faculty via the discussion forum.

The Google Ads Course for Beginners - From Zero to PPC Hero course is offered online as a  part of the Ultimate Digital Marketing Training: SEO, Google Ads, and Cold Email ExpertTrack programme which provides insights into the kind of marketing done in digital space and social media platforms. Google ads create opportunities for the business personnels to publish their products and services online which reaches a wide range of people from all sectors.

The understanding of the process involved in google auction and the information related to advertising in google which includes developing the ads and rendering it online for the viewer’s attention is a skill that requires Google Ads Course for Beginners - From Zero to PPC Hero online training. 

This course helps the digital marketers and advertising agencies to learn the details and the techniques associated with Pay-Per-Click campaigns and traffic diversion of viewers in search engines for enhanced marketing goals. The learners gain a thorough comprehension of the role played by the keywords and search engine optimisation (SEO) strategies that are the key to digital marketing. 

Improving the profit rate in google ads by lowering the cost per click (CPC) by upgrading the google ads account and enhancing the chances of keywords usage and conversions are few concepts discussed in this course. The optimisation strategies in google ads digital marketing include bidding tactics, conversion tracking, google ad extensions, call to action buttons, location information links to particular sections of the website.

Joshua George, founder, and owner of leading digital marketing agency ClickSlice will be present to instruct the participants of the Google Ads Course for Beginners - From Zero to PPC Hero and provide them with knowledgeable insights regarding digital marketing and google ad campaigns.

The Measure and Optimize Social Media Marketing Campaigns online course, designed and delivered by Facebook, is a beginner-level study with a flexible learning schedule. The course is a part of Coursera’s Facebook Social Media Marketing Specialisation. This 100% online course provides you with key skills to optimise your social media marketing strategies.

In the Measure and Optimize Social Media Marketing Campaigns certification course, you will learn to interpret and evaluate your advertising campaigns’ results and assess advertising effectiveness through lift studies. 

Split testing for campaign optimisation is also covered in the curriculum. Since marketing has gone multi-channel, you learn to apply these metrics across several devices and platforms. Lastly, you will also learn to communicate the results to your team.

At the end of the Measure and Optimize Social Media Marketing Campaigns training, you will be proficient in digital marketing, digital analytics, and marketing optimisation. It will take you approximately eight hours to complete the course. Anke Audenaert, Co-founder and CEO of Aptly and a professor at UCLA will be your course instructor.

The Understanding Social Media Strategy Online Course is a practical digital marketing course designed by social media experts at the Institute of Data & Marketing. The 100% online course is aimed at helping social media managers to develop their strategic management skills and stand out in the global market.

The Understanding Social Media Strategy Certification Course is a self-paced course taught over 4 weeks duration. The course will be directed by Will Francis, writer, educator, presenter, and speaker on technology & social media. The course will help learners realise the importance of social media activity and campaigns to an organisation.

The Understanding Social Media Strategy Training Course offered on the FutureLearn platform will equip learners in the usage of effective social media marketing strategy that is crucial for building brand image and online social engagement for better results. Upon the successful completion of the course, all candidates will be rewarded with a course certificate.

Social Media Advertising, also known as Digital Marketing is a method of promoting products through the means of social media. Writing such engaging content that can attract users, and running social media advertising. Promoting a product or service through an internet platform that is within reach to everyone. Social Media Advertising course is an initiative by the University of Colorado Boulder for the students who are willing to learn about this domain and wish to step into this field with a decent package.

Social Media Advertising training is delivered by the experts of the University of Colorado Boulder through online mode on the learning platform Coursera. The students will learn through the videos, reading material, and quizzes. This is a third of the total of four courses available on Coursera which can be completed in a time frame of 6 hours. The duration of this course is 4 weeks and the learner will get comprehensive knowledge of the domain. A candidate who shall choose the certification mode will get Social Media Advertising certification from the University of Colorado Boulder at the end of this course.

The ‘Artificial Intelligence (AI) in Hospitality: Challenges and Business Opportunities’ online course is developed by the ‘Swiss Education Group’ and offered by the online educational platform FutureLearn. The course is scheduled for a period of four weeks with weekly four hours for study. This online course is an exploration of AI potential in the hospitality business and the business challenges it has created. It delves into the concepts of cost reduction, increasing the rate of customer satisfaction, and inventing modern techniques for front office and housekeeping.

This ten hours course allows the candidates to discover the possibilities of digitization in hospitality and the scope of innovation that becomes the future of the hospitality industry. The course educators for the ‘Artificial Intelligence (AI) in Hospitality: Challenges and Business Opportunities’ online programme are Antoine Casanova-Mazet (Digital Entrepreneur and lecturer at Hotel Institute of Montreux) and Hawah Mahmoudi (Career coach and Alumni Coordinator).

This course of Certificate Course in Advanced Digital Marketing by the National Institute of Electronics and Information Technology, Delhi provides the candidates with introductory information about making it big in the world of digital marketing. The candidates will learn how to set up pages on Facebook and make them grow by targeting the right audience using tools such as Facebook Ads and MASTER Facebook ads manager. Candidates will also master the setting up of a YouTube channel and make it grow among the masses. They will learn to create video and display ad formats as well. 

The Certificate Course in Advanced Digital Marketing training course offered by the National Institute of Electronics and Information Technology, Delhi will be running for about 4 weeks, and the students need to give two hours daily for studying this course, that is from 3:30 PM to 5:30 PM. This course will also give the students the facility of live online classes, so the module can be accessed anytime and from any place. 

The course of Digital Marketing developed by the National Institute of Electronics and Information Technology gives a great learning chance to all the candidates who are interested in the area of marketing and aspects related to it. The duration of this Digital Marketing certification programme is 4 weeks. Students have to spend 2 hours each day pursuing this curriculum. 

The programme offered here is a 100 percent online learning course. Students will learn about the different areas of Digital Marketing online course and processes required for its functioning. Learners will gain basic knowledge about the marketing plan and search engines. Students will gain valuable experience which is necessarily required for being a professional in the field. Digital Marketing training certification course is presented by NIELIT [National Institute of Electronics and Information Technology]. Students will understand the tips and tricks required for being successful in the field. The course will help the candidate in learning about the fundamental tools and building the strategy techniques which are extremely important for being professional in the field.

The Digital Marketing – Strategies & Channels online course explores the various tactics, strategies, and channels for effective online marketing. The curriculum breaks down multiple aspects of digital marketing and explains in detail how each concept works. One of Germany’s leading digital marketing experts, Professor Seitz, will explain the program’s topics to help you understand in the best way possible.

The Digital Marketing – Strategies & Channels certification syllabus covers several strategies such as content marketing, engagement marketing, and experience marketing. You will gain a deeper understanding of how social media platforms influence digital marketing and the niche contribution each forum brings. Whether you want to learn about organic Facebook search, conquer search engine marketing, or explore email and native advertising, this course covers it all and much more. 

Furthermore, this four-week Digital Marketing – Strategies & Channels program offers in-depth course material, assignments, flexible time management, and the opportunity to interact with a global community. You can choose your own learning pace and boost your CV with certification. 

Digital Marketing – Critical Success Factors program is an online course that explores the critical factors seen in every successful marketing strategy. You will learn how to plan, design and conduct online marketing activities and learn about the new marketing reality. The course will also introduce you to an effective marketer’s different mindsets, such as performance-driven operation and agile marketing. 

Moreover, you will learn what makes a marketing campaign ideal, improve conversions, and measure success. Digital Marketing – Critical Success Factors online course uses many learning tools such as fun and challenging assignments and video lectures. You can complete the course as per your timing and will receive a Certificate of Participation upon completion.  

Your course instructor will be Jürgen Seitz, a leading digital market expert in Germany. Digital Marketing – Critical Success Factors training program is ideal for anyone looking to learn digital marketing concepts. You will receive multiple tips to improve your daily marketing efforts.