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Question : Which function of marketing is highlighted in the given statement?
Statement: The need for it rises because there is a time gap between production and consumption of goods.
 

Option 1: Physical distribution 

Option 2: Product designing and development

Option 3: Transportation 
 

 

Option 4: Storage or warehousing
 

Team Careers360 23rd Jan, 2024

Correct Answer: Storage or warehousing
 


Solution : The need for storage and warehousing rises because there is a time gap between production and consumption of goods.This time gap maybe either due to irregular demand or due to irregular supply. The function of storage is performed by different agencies a chese manufacturers, wholesalers and retailers.

Hence, option D is correct.

13 Views

Question : Case Study: ABC Pharmaceuticals adopts scientific management techniques to streamline its production process. Which technique involves analyzing and simplifying work processes to improve efficiency?

 

Option 1: Fatigue study

Option 2: Time study

Option 3: Method analysis

Option 4: Motion study

Team Careers360 21st Jan, 2024

Correct Answer: Method analysis


Solution : The correct answer is (c) Method analysis.

Method analysis is a key component of scientific management, a management approach pioneered by Frederick Taylor in the early 20th century. It involves studying and analyzing each step of a work process to determine the most efficient way to perform the task. This includes examining the sequence of steps, tools and equipment used, and the movements involved in completing the task.

 

19 Views

Question : Case Study 2:

ABC Furniture is a leading furniture manufacturer that faces intense competition in the market. The company wants to implement control systems to ensure the efficiency of its production process and maintain a competitive edge.

Question:

Why is controlling important for ABC Furniture?

Option 1: To increase employee turnover.

Option 2: To maintain a competitive edge.

Option 3: To reduce sales revenue.

Option 4: To avoid the planning process.

Team Careers360 23rd Jan, 2024

Correct Answer: To maintain a competitive edge.


Solution : The correct answer is (b) To maintain a competitive edge.

Controlling is important for ABC Furniture, as it helps the company monitor and manage its operations to ensure that they are running efficiently and effectively. In a highly competitive market, maintaining a competitive edge is crucial for the company's success. By implementing control systems, ABC Furniture can continuously assess its production process, quality standards, costs, and other aspects of its operations. This allows the company to identify areas for improvement, make necessary adjustments, and ensure that it remains efficient and capable of competing effectively against its rivals.

68 Views

Question : Case Study: XYZ Manufacturing Company

XYZ Manufacturing Company is a well-established firm that produces consumer electronics. They have been facing increased competition and declining sales in recent years. The management is looking for ways to revamp their production processes and regain market share.

Question:

What is the first step XYZ Manufacturing Company should take in the planning process to improve their production processes?

Option 1: Setting objectives and goals
  

Option 2: Identifying potential risks
 

Option 3: Allocating resources

  

Option 4: Evaluating alternatives

Team Careers360 24th Jan, 2024

Correct Answer: Identifying potential risks
 


Solution : The correct answer is (b) Identifying potential risks

Identifying potential risks is a crucial initial step because it allows the company to understand the challenges and uncertainties associated with revamping production processes. By assessing potential risks, XYZ Manufacturing Company can develop strategies to mitigate these risks and ensure a more successful planning and implementation process.

16 Views

Question : Case Study:

A company places a strong emphasis on developing products that meet the changing needs and preferences of customers. They focus on product innovation and continuous improvement. This philosophy reflects the:

 

Option 1: Marketing Concept

Option 2: Production Concept

Option 3: Selling Concept

Option 4: Product Concept

Team Careers360 19th Jan, 2024

Correct Answer: Product Concept


Solution : The correct answer is (d) Product Concept.

The Product Concept is a marketing philosophy that revolves around creating high-quality products and continually improving them to meet or exceed customer expectations. Companies following this concept prioritize product innovation, features, and attributes, aiming to develop products that stand out in the market and provide superior value to customers. The focus is on the product itself and ensuring it meets the evolving needs and preferences of the customer base through continuous improvement and innovation.

 

3 Views

Question : Case Study:

A company believes that consumers will buy products that are readily available and affordable. Their primary focus is on increasing production and distribution efficiency. This philosophy is closely related to the:

 

Option 1: Marketing Concept

Option 2: Societal Marketing Concept

Option 3: Production Concept

Option 4: Product Concept

Team Careers360 19th Jan, 2024

Correct Answer: Production Concept


Solution : The correct answer is (c) Production Concept.

The Production Concept is a marketing philosophy that emphasizes producing high-quality products at the lowest possible cost and making them widely available. The primary goal is to achieve production efficiency, streamline operations, and reduce production costs to ensure that products are affordable and readily available to customers. This approach assumes that customers will favor products that are easily accessible and affordable, placing the emphasis on the production and distribution aspects of the business.

 

4 Views

Question : Statement 1: The marketing concept focuses on creating and delivering superior customer value.

Statement 2: Production concept solely relies on aggressive advertising to drive sales.

Option 1: Both statements are correct.

Option 2: Statement 1 is correct, and statement 2 is false.

Option 3: Both statements are incorrect.

Option 4: Statement 2 is correct, and statement 1 is incorrect.

Team Careers360 24th Jan, 2024

Correct Answer: Statement 1 is correct, and statement 2 is false.


Solution : The correct answer is (b) Statement 1 is correct, and statement 2 is false.

Statement 1 is correct. The marketing concept does indeed focus on creating and delivering superior customer value. It emphasizes understanding and meeting customer needs effectively to provide value to customers and achieve long-term customer satisfaction and loyalty.

Statement 2 is false. The production concept does not solely rely on aggressive advertising to drive sales. The production concept focuses on efficient and cost-effective production processes to mass-produce standardized products.

Therefore, statement 1 is correct, and statement 2 is false.

5 Views

Question : Questions : Business Finance and Its Meaning

Statement 1: Financial planning plays a pivotal role in effective resource allocation.

Statement 2: Financial planning primarily focuses on production activities.

Option 1: Statement 1 is true, and statement 2 is false.
   

Option 2: Statement 1 is false, and statement 2 is true.
 

Option 3: Both statements 1 and 2 are true.

 

Option 4: Both statements 1 and 2 are false.

Team Careers360 20th Jan, 2024

Correct Answer: Statement 1 is true, and statement 2 is false.
   


Solution : The correct answer is (a) Statement 1 is true, and statement 2 is false.

Statement 1 is true. Financial planning indeed plays a pivotal role in effective resource allocation within a business. It involves allocating financial resources optimally to various activities and functions to achieve the company's objectives efficiently.

Statement 2 is false. Financial planning is not limited to focusing on production activities. It encompasses a broader scope, including planning for all financial aspects of the business, such as investment, financing, budgeting, risk management, and overall financial strategy. Production activities are just one component of the overall financial planning process.

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