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Question : Case Study 9: Women Entrepreneurship
Mrs. Sharma, a highly motivated and skilled woman, started her own clothing boutique. She sources clothing and accessories from local artisans and promotes traditional craftsmanship, empowering women from rural areas to become financially independent.
Question:
How does Mrs. Sharma's boutique contribute to the empowerment of women?
Option 1: By hiring only male employees
Option 2: By promoting traditional craftsmanship
Option 3: By outsourcing production to other countries
Option 4: By focusing on high-profit margins
Correct Answer: By promoting traditional craftsmanship
Solution : The correct answer is (b) By promoting traditional craftsmanship
Mrs. Sharma's business empowers women by promoting traditional craftsmanship and sourcing products from local artisans. This approach provides economic opportunities for women in rural areas, allowing them to showcase their skills and become
Question : Case Study 26:
A consumer purchased a set of expensive speakers from a well-known store. After a few days, the speakers stopped functioning. The consumer contacted the store for a replacement, but they refused, stating that electronic items are non-returnable. What action can the consumer take in this situation?
Option 1: File a complaint with the National Consumer Disputes Redressal Commission.
Option 2: Lodge a complaint with the District Consumer Disputes Redressal Forum.
Option 3: Contact the Advertising Standards Council of India (ASCI) for assistance.
Option 4: Accept the store's policy and give up on any hope of a replacement.
Correct Answer: Lodge a complaint with the District Consumer Disputes Redressal Forum.
Solution : The correct answer is (b) Lodge a complaint with the District Consumer Disputes Redressal Forum.
In this situation, where the consumer purchased a set of expensive speakers that stopped functioning shortly after purchase and the store
Question : Comprehension:
Read the given passage and answer the questions that follow.
Ghana was the first true African state. The reason why we are saying this is that most African states lived in tribal villages but Ghana was the centre of the gold trade. This gold trade opened new possibilities for the Ghanaians. The gold trade roots back to the 4th century, when African Soninke tribes were under the rule of the Maga, a Berber clan originating from Morocco. This clan has mastered trans-Saharan camel travel. They were known for trading salt for gold from the Soninke.
When the Arabs invaded North Africa, there was an upsurge in the trade in gold. Ghana became rich and soon after, the Soninke ousted the Maga and built their own nation under Kaya Magan Cisse, who became the Soninke king around 790.
Ghana’s ancient capital, Koumbi Salah, was the city where Africans and Berbers met and traded. Arab traders in the 9th century described Ghana as ‘the land of gold.’ The gold came from Asante and Senegal to the south and west. The trade routes led north and east to Morocco, Libya Aksum and so on to Europe and Asia.
Ghana had reached its peak in the 10th century. This was the country which controlled both the gold and salt trades. Other trading goods included woollen clothes, luxury items, leather goods and slaves. Traders transported goods hundreds of kilometres across the Sahara desert with camel caravans.
Question: Select the most appropriate title for the passage.
Option 1: Ghana – land of gold
Option 2: Ghana – land of tribes
Option 3: Ghana – land of Berbers
Option 4: Ghana – land of trade
Correct Answer: Ghana – land of gold
Solution : The correct choice is the first option.
The passage highlights how Ghana became rich through the gold trade, its control over both gold and salt trades, and the description of the city of Koumbi Salah as a place where Africans and
Question : Assertion: Marketing management aims to enhance customer satisfaction and loyalty.
Reason: Marketing management is solely about increasing the production of goods.
Option 1: Both assertion and reason are true, and the reason is the correct explanation of the assertion.
Option 2: Both assertion and reason are true, but the reason is not the correct explanation of the assertion.
Option 3: Assertion is true, but the reason is false.
Option 4: Assertion is false, but the reason is true.
Correct Answer: Both assertion and reason are true, but the reason is not the correct explanation of the assertion.
Solution : The correct answer is (b) Both assertion and reason are true, but the reason is not the correct explanation of the assertion.
The assertion is true. Marketing management involves
In the following passage, some words have been deleted. Read the passage carefully and select the most appropriate option to fill in each blank.
Globalisation is not a new (1)_______. Traders travelled vast distances in ancient times to buy commodities that were (2) ______and expensive for sale in their homelands. The Industrial Revolution brought (3)_________ in transportation and communication in the 19th century that eased trade across borders. The think tank, Peterson Institute for International Economics (PIIE), states globalisation (4)________after World War I and nations moved toward (5)________ as they launched import taxes to more closely guard their industries in the aftermath of the conflict. Select the most appropriate option to fill in the blank number 1.
Option 1: power
Option 2: variation
Option 3: design
Option 4: concept
Correct Answer: concept
Solution : The correct choice is the fourth option.
In this context, the sentence discusses the historical aspects of globalisation, suggesting that it's not a new idea or concept. The word, concept refers to an abstract idea or a general notion that has existed over time.
Question : They help the organisation to recruit technical professional and managerial personnel. Which external source of recruitment is highlighted in the given statement?
Option 1: Placement agencies and management consultants
Option 2: Labour contractors
Option 3: Advertising on television
Option 4: Web publishing
Correct Answer: Placement agencies and management consultants
Solution : Under this method services of placement agenesis and management consultants are used to undertake total functions of recruiting and selecting personal on behalf of various organisation. They help the organisations to recruit technical professional and managerial personnel.
Hence, option A is
Question : Which of the following communication is highlighted in the below statement? In A Private Limited, there is no restriction on flow of communication as all the employees can communicate with one they want. Although this flow of communication is fast, but it leads to leakage of confidential information.
Option 1: Formal communication
Option 2: Informal communication
Option 3: Free flow network
Option 4: All of the above.
Correct Answer: Free flow network
Solution : Free flow network is a type of informal organisation where the person can communicate with whom so ever they want. This flow of communication is fast. Hence Option C is correct.
Question : Which of the following is not the merit of informal communication?
Option 1: It carries information rapidly.
Option 2: It fill gaps of formal communication.
Option 3: It facilitates control over work performance.
Correct Answer: It facilitates control over work performance.
Solution : The features of formal communication are-
The features of informal communication are-
Hence Option C is correct.
Question : Which of the following do not consist of top level management?
Option 1: President
Option 2: Vice president
Option 3: Chairman
Option 4: Production manager
Correct Answer: Production manager
Solution : Production manager is included in the middle level management.
Hence, Option D is correct.
In the following passage some words have been deleted. Fill in the blanks with the help of the alternatives given. Select the most appropriate option for each blank.
Communication is very important for us humans in our daily lives. It means talking to others, (1)_____________ our thoughts and feelings, and listening to what others have to say. When we communicate well, we can understand each other better and work together more (2)__________. Communication is especially important at work, where we need to work as a team and achieve common goals. Good communication helps us to avoid misunderstandings and (3)__________, and makes us more productive. In our personal relationships, communication helps us to express our feelings and needs to our friends, family, and partners. When we communicate well, we can build stronger relationships and understand each other better. Communication is also important for society as a whole. It helps us to share information, ideas, and knowledge, and to understand different cultures and (4)_______________. Communication can also help us to make positive changes in our communities and (5)______________ for important causes. Overall, communication is a very important skill that we all need to learn and practice. It can help us in many different ways and make our lives more fulfilling and successful.
Select the most appropriate option to fill in the blank no. 2.
Option 1: economically
Option 2: effectively
Option 3: sufficiently
Option 4: vibrantly
Correct Answer: effectively
Solution : The correct choice is the second option.
Effective communication is the process of exchanging ideas, thoughts, opinions, knowledge, and data so that the message is received and understood with clarity and purpose. When we communicate effectively, both the sender and receiver feel satisfied.
Therefore,
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