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Question : Statement 1: Marketing concept emphasizes building customer relationships through value creation.

Statement 2: Selling concept focuses on understanding customer needs to design better products.

Option 1: Both statements are correct.

Option 2: Statement 1 is correct, and statement 2 is false.

Option 3: Both statements are incorrect.

Option 4: Statement 2 is correct, and statement 1 is incorrect.

Team Careers360 7th Jan, 2024

Correct Answer: Statement 1 is correct, and statement 2 is false.


Solution : The correct answer is (b) Statement 1 is correct, and statement 2 is false.

Statement 1 is correct. The marketing concept indeed emphasizes building customer relationships through value creation. It involves understanding customer needs and preferences, creating

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Question : Comprehension:
Read the given passage and answer the questions that follow.

What if globally designed products could radically change how we work, produce and consume? Several examples across continents show the way we are producing and consuming goods could be improved by relying on globally shared digital resources, such as design, knowledge and software.
Imagine a prosthetic hand designed by geographically dispersed communities of scientists, designers and enthusiasts in a collaborative manner via the web. All knowledge and software related to the hand is shared globally as a digital commons. People from all over the world who are connected online and have access to local manufacturing machines (from 3D printing and CNC machines to low-tech crafts and tools) can, ideally with the help of an expert, manufacture a customised hand. This is the case of the Open Bionics project, which produces designs for robotic and bionic devices.
There are no patent costs to pay for. Less transportation of materials is needed, since a considerable part of the manufacturing takes place locally; maintenance is easier, products are designed to last as long as possible, and costs are thus much lower.

Question:
What is the term used in the passage for globally shared digital things?

Option 1: digital commons

Option 2: digital information

Option 3: digital resources

Option 4: digital world

Team Careers360 24th Jan, 2024

Correct Answer: digital commons


Solution : The first option is the correct answer.

The term used in the passage for globally shared digital resources is digital commons. The passage mentions, "All knowledge and software related to the hand is shared globally as a digital commons". This phrase refers to

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Question : Which function of marketing is highlighted in the given statement?
Statement: While buying a pen we not only sees feature like cost but also the design aspects like its shape style etc

Option 1: Gathering and analysing market information

Option 2: Product designing and development

Option 3: Packaging and labelling

Option 4: Branding


 

Team Careers360 19th Jan, 2024

Correct Answer: Product designing and development


Solution : Product designing and development in waste taking decisions regarding features,design,shape,size,appearance,etc about the product. Design of product makes the product attractive to the target customers. A good design can improve our product and also give it a competitive advantage in the market.

Hence,

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Question : Select the most appropriate synonym of the word ‘viable’ in the given sentence and choose the correct option.
The engineer’s design was optimised for efficiency and scalability, with a focus on sustainability.

Option 1: Efficiency

Option 2: Optimised

Option 3: Scalability

Option 4: Sustainability

Team Careers360 24th Jan, 2024

Correct Answer: Sustainability


Solution : The correct choice is the fourth option.

Sustainability is the ability to be maintained over the long term without causing harm to the environment or depleting resources, and it aligns with the concept of viability.
The meanings of the other options are as follows:

  • Efficiency
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Question : Select the most appropriate synonym of the bracketed word in the following sentence to fill in the blank.

Happiness is not something you ________ (adjourn) for the future. It is something you design for the present.

Option 1: decimate

Option 2: rejuvenate

Option 3: constitute

Option 4: postpone

Team Careers360 25th Jan, 2024

Correct Answer: postpone


Solution : The correct choice is the fourth option.

Explanation: The word "adjourn" means to postpone or suspend a meeting, and in the context of the sentence, it refers to delaying happiness for the future. The synonym that fits logically in the context is "postpone', as

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