Film, Television, Digital Video Production
Question : The Green Revolution in India was primarily aimed at increasing the production of:
Option 1: Wheat
Option 2: Rice
Option 3: Cotton
Option 4: Sugarcane
Correct Answer: Wheat
Solution : The correct answer is (a) Wheat.
The Green Revolution in India, which began in the 1960s, was primarily aimed at increasing the production of wheat. The agricultural strategy introduced high-yielding varieties of wheat, along with improved irrigation techniques and the use of fertilizers and pesticides.
Question : The production ,marketing ,storge , advertisement and cosumption of smokeless tobacco is banned in :
Option 1: Assam
Option 2: Arunnchal Pradesh
Option 3: Nagaland
Option 4: Maghalaya
Correct Answer: Assam
Solution : The correct answer is Assam
In February 2014, became the first state to legally ban consumption of all forms of smokeless tobacco, including pan masala containing tobacco and nicotine, through an act. Smokeless tobacco accounts for 90% of oral cancers, the act also bans the
Question : Case Study:
A company believes that consumers are more likely to buy products that are widely available and affordable. They aim to achieve high production efficiency and wide distribution. This philosophy aligns with the:
Option 1: Societal Marketing Concept
Option 2: Product Concept
Option 3: Marketing Concept
Option 4: Production Concept
Correct Answer: Production Concept
Solution : The correct answer is (d) Production Concept.
The Production Concept is a marketing philosophy that emphasizes producing high-quality products at the lowest possible cost and making them widely available to consumers. The primary focus is on production efficiency, streamlining operations, and reducing production costs
XYZ Productions uses time and motion studies to identify inefficiencies in their production processes. Which technique of scientific management is being applied here?
Option 1: Motion Study
Option 2: Time Study
Option 3: Method Study
Option 4: Standardization and Simplification of Work
Correct Answer: Time Study
Solution : The correct answer is (b) Time Study
Time study involves analyzing and measuring the time required to perform a specific task or job accurately. XYZ Productions using time and motion studies to identify inefficiencies directly aligns with the concept of analyzing the time taken
Question : Which objective of government budget is highlighted here? Development of infrastructure facilities enhances the production activity of different sectors of the economy. This implies a sustainable increase in the real GDP.
Option 1: Management of public enterprises
Option 2: Economic growth
Option 3: Reducing regional disparities
Option 4: Employment generation
Correct Answer: Economic growth
Solution : Under economic growth, development of infrastructure facilities enhances the production activity of different sectors of the economy. This implies a sustainable increase in the real GDP. There is an increase in the volume of goods and services produced in the economy. Hence Option B
Question : Case Study 5: Benefits of Entrepreneurship Development
ABC Textiles is a textile manufacturing company that has been operating for over two decades. Due to technological advancements, the company faced stiff competition from newer, more efficient manufacturers. The management decided to invest in training their employees in the latest technologies and innovative techniques, resulting in increased productivity and better product quality. Question:
How did entrepreneurship development contribute to ABC Textiles' success?
Option 1: By reducing the number of employees
Option 2: By ignoring technological advancements
Option 3: By investing in employee training and innovation
Option 4: By shifting production to another country
Correct Answer: By investing in employee training and innovation
Solution : The correct answer is (c) By investing in employee training and innovation
ABC Textiles invested in training its employees in the latest technologies and innovative techniques, demonstrating a commitment to adapting and staying competitive in the market. This investment
Question : Case Study 15:
LMN Ltd. is a manufacturing company that is heavily reliant on fossil fuels for its production processes. Due to increasing concerns about environmental sustainability, the company is facing pressure to adopt eco-friendly practices.
Q:- What does the term "eco-friendly practices" refer to?
Option 1: The process of reducing government intervention in the economy
Option 2: The process of nationalizing private companies
Option 3: The process of using environmentally sustainable methods and materials
Option 4: The process of promoting import restrictions
Correct Answer: The process of using environmentally sustainable methods and materials
Solution : The correct answer is (C) The process of using environmentally sustainable methods and materials
The term "eco-friendly practices" refers to the process of using environmentally sustainable methods and materials. It involves adopting practices that are less harmful
Question : Assertion: Marketing management is the application of various marketing techniques and principles.
Reason: Marketing management is solely concerned with production processes.
Option 1: Both assertion and reason are true, and the reason is the correct explanation of the assertion.
Option 2: Both assertion and reason are true, but the reason is not the correct explanation of the assertion.
Option 3: Assertion is true, but the reason is false.
Option 4: Assertion is false, but the reason is true.
Correct Answer: Assertion is true, but the reason is false.
Solution : The correct answer is (c) Assertion is true, but the reason is false.
The assertion is true. Marketing management involves the application of various marketing techniques and principles. It encompasses planning, organizing, implementing, and controlling marketing activities to
A company believes that the key to success lies in achieving customer satisfaction and building long-term relationships. They aim to understand customer needs and deliver superior value. This philosophy aligns with:
Option 1: Production Concept
Option 2: Selling Concept
Option 4: Product Concept
Correct Answer: Marketing Concept
Solution : The correct answer is (c) Marketing Concept.
The Marketing Concept is a customer-centric philosophy that focuses on understanding and meeting customer needs and wants. It involves delivering superior value to customers to achieve customer satisfaction and, in turn, gain long-term customer loyalty. This approach
Question : Which function of marketing is highlighted in the given statement? Statement: It involves deciding the distribution of goods and services from place of production to place of consumption.
Option 1: Physical distribution
Option 2: Product designing and development
Option 3: Transportation
Option 4: Branding
Correct Answer: Physical distribution
Solution : This physical distribution involved deciding the distribution of goods and services from place of production to place of consumption. The important areas under physical distribution include managing inventory storage and warehousing and transportation of goods from one place to other.
Hence, option A is
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