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Question : Case Study:

A company focuses on understanding and fulfilling customer needs and preferences. They emphasize building long-term customer relationships through value creation. This philosophy reflects the:

 

Option 1: Selling Concept

Option 2: Production Concept

Option 3: Marketing Concept

Option 4: Product Concept

Team Careers360 24th Jan, 2024

Correct Answer: Marketing Concept


Solution : The correct answer is (c) Marketing Concept.

The Marketing Concept is a customer-centric approach that centers on understanding and meeting customer needs and wants effectively. It emphasizes building long-term relationships with customers by delivering superior value and customer satisfaction. The primary focus is on

20 Views

Question : It includes using environmentally friendly methods of production, giving employment opportunities to the disadvantaged sections of society and providing basic amenities like schools and creches to employees. It tells us about which objective of the management? 

Option 1: Personal objective 

Option 2: Social objective 

Option 3: Organisational objective 

Option 4: None of the above

 

Team Careers360 19th Jan, 2024

Correct Answer: Social objective 


Solution : Social objectives involve the creation of benefits for society. It deals with fullfiling obligations toward the society. Management must consistently create economic value for various constituents as a social objective.

Hence, Option B is correct.

26 Views

Question : Employees given responsibility to achieve target production but no authority is given for access to raw material. Identify the principle of management highlighted in the given statement?
 

Option 1: Authority and responsibility

Option 2: Unity of command

Option 3: Unity of direction

Option 4: Initiative

 

Team Careers360 18th Jan, 2024

Correct Answer: Authority and responsibility


Solution : According to the principal there should be a proper balance between authority and responsibility. Parity between authority and responsibility helps in meeting responsibilities on time and prevents misuse of authority.

Hence, option A is correct.

25 Views

Question : Which of the following is an example of a marketing metric?

 

Option 1: Customer satisfaction

Option 2: Employee turnover

Option 3: Total revenue

Option 4: Production efficiency

Team Careers360 22nd Jan, 2024

Correct Answer: Total revenue


Solution : The correct answer is (c) Total revenue.

A marketing metric is a quantifiable measure used to assess the performance, effectiveness, and impact of marketing activities. It provides specific data or

numerical information that helps evaluate marketing outcomes and make data-driven decisions.

Among the options

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Question : Case Study:

A company focuses on creating products that have unique features and benefits. They aim to provide products that stand out from competitors. This philosophy aligns with the:

 

Option 1: Marketing Concept

Option 2: Production Concept

Option 3: Selling Concept

Option 4: Product Concept

Team Careers360 17th Jan, 2024

Correct Answer: Product Concept


Solution : The correct answer is (d) Product Concept.

The Product Concept is a marketing philosophy that centers on creating high-quality products with distinctive features, attributes, and benefits. The primary emphasis is on the product itself, striving to offer features and benefits that differentiate the product

14 Views

Question : Case Study 2:

ABC Furniture is a leading furniture manufacturer that faces intense competition in the market. The company wants to implement control systems to ensure the efficiency of its production process and maintain a competitive edge.

Question:

Which feature of controlling is ABC Furniture most likely to emphasize?

 

 

 

Option 1: Goal setting.

Option 2: Employee training.

Option 3: Workplace diversity.

Option 4: External communication.

Team Careers360 19th Jan, 2024

Correct Answer: Goal setting.


Solution : The correct answer is (a) Goal setting.

Goal setting is a crucial aspect of controlling that involves defining clear and specific objectives for the organization. In ABC Furniture's case, setting goals related to production efficiency, quality standards, cost management, and maintaining a competitive edge

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Question : According to the finance budget 2020-21, the target of 200 lakh tonnes of fish production by 2022-23 has been set as a part of the:

Option 1: pink economy

Option 2: white economy

Option 3: grey economy

Option 4: blue economy

Team Careers360 21st Jan, 2024

Correct Answer: blue economy


Solution : The correct answer is the blue economy.

According to the finance budget 2020-21, 200 lakh tonnes of fish production targeted by 2022-23 has been set as a part of the blue economy. According to the World Bank, the sustainable use of ocean resources for

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