Question : Case Study:

A company focuses on aggressive sales and promotional efforts to sell its products. They believe that customers will not buy enough unless the company undertakes a substantial selling and promotion effort. This philosophy reflects:

Option 1: Marketing Concept

Option 2: Societal Marketing Concept

Option 3: Selling Concept

Option 4: Production Concept

Question : Case Study: ABC Pharmaceuticals adopts scientific management techniques to streamline its production process. Which technique involves analyzing and simplifying work processes to improve efficiency?

Option 1: Fatigue study

Option 2: Time study

Option 3: Method analysis

Option 4: Motion study

Question : Case Study:

ABC Appliances offers a range of home appliances with unique features and benefits. They believe in continuous product innovation and improvement. Which marketing concept is reflected in this case?

Option 1: Production Concept

Option 2: Selling Concept

Option 3: Product Concept

Option 4: Marketing Concept

Question : A sentence has been given with a blank to be filled with an appropriate option. Choose the correct alternative.
Nigeria ______ restrictions in place since 2015 in a bid to boost local production.

Option 1: have had

Option 2: has had

Option 3: have has

Option 4: had has

Question : Case Study 9: Women Entrepreneurship

Mrs. Sharma, a highly motivated and skilled woman, started her own clothing boutique. She sources clothing and accessories from local artisans and promotes traditional craftsmanship, empowering women from rural areas to become financially independent.

Question:

How does Mrs. Sharma's boutique contribute to the empowerment of women?

Option 1: By hiring only male employees
   

Option 2: By promoting traditional craftsmanship
   

Option 3: By outsourcing production to other countries

Option 4: By focusing on high-profit margins

Question : A chain of coffee shops called Roasted Coffee Corporation operates in 7 Indian states. It has expanded thanks to its efficient organisational structure, despite pressure from rivals in the domestic market. The business is divided into four departments: Sales, Brand Management, Supply Chain Management, and Purchase and Production. Because staff become experts in their respective fields thanks to this arrangement, operations have become more efficient. Due to the concentration being on a certain set of abilities, they could receive specialised training. Identify the Roasted Coffee Corporation's corporate structure.

Option 1: Functional structure

Option 2: Divisional structure

Option 3: Formal Organisation Structure

Option 4: Informal Organisation Structure

Question : Assertion: The Green Revolution played a significant role in increasing agricultural productivity in India.

Reason: The introduction of high-yielding varieties of seeds, modern agricultural techniques, and better irrigation facilities contributed to increased food production.

Option 1: Both assertion and reason are true, and the reason is the correct explanation of the assertion.

Option 2: Both assertion and reason are true, but the reason is not the correct explanation of the assertion.

Option 3: Assertion is true, but the reason is false.

Option 4: Assertion is false, but the reason is true.

Question : Case Study:

A company aims to create products that are of high quality and provide unique features. They focus on continuous innovation and strive to deliver superior customer value. This philosophy aligns with the:

Option 1: Marketing Concept

Option 2: Production Concept

Option 3: Selling Concept

Option 4: Product Concept

Question : India produces two commodities: X and Y. Its production possibilities are shown in the following table:

Calculate MRT for the possibility C.

Option 1: 5:1

Option 2: 4:1

Option 3: 6:1

Option 4: 2:1

Question : The Green Revolution in India led to a significant increase in the production of:  
 

Option 1: Pulses  
 

Option 2: Oilseeds  
 

Option 3: Wheat and rice  

Option 4: Cotton