I want to become marketing manager so in detail guide me about education qualification and job description
Hi,
Here we have discussed few steps to become to a marketing manager.
Step 1: Students must complete their 10 + 2 or any other equivalent course by obtaining marks of at least 50 per cent from any recognised Indian board. The admission process for this course is based on the applicant's performance in their boards.
Step 2: Most colleges conduct entrance examinations before admitting students. Students are required to complete their 10 + 2 with marks of at least 50 per cent to meet the criteria for the entrance examination.
Popular entrance examinations
Step 3: Candidates may enrol in bachelor degree courses after completing their 10 + 2. They need to get involved in mainstream media as well. Some of the colleges and universities undertake entrance examinations for the bachelor's degree courses and also take students on the 10 + 2 level percentage they have earned.
Popular bachelor’s degree programmes
B.A. (Hons.) (Marketing Management)
Bachelor of Business Administration (BBA)
Bachelor of Commerce in Accounting (B.Com. in Accounting)
Bachelor of Commerce in Finance (B.Com. in Finance)
Step 4: After completing a bachelor's degree programme, graduates have several chances to develop their career prospects. We have listed the essential options below for selecting the most appropriate course with fewer hurdles.
Option 1 : A masters degree can help you obtain a number of different strategies that can be applied to a variety of career possibilities. After completion of a bachelor's degree, students can easily opt for a postgraduate programme in a related field.
Option 2 : Students may start work in an entry-level role after graduating with a bachelor's degree programme. You can apply for a postgraduate programme after having gained many years of professional experience. For some countries, the masters' degree is required to have jobs, particularly for research positions. Many of the businesses have leading roles for postgraduate candidates.
Popular entrance examinations for postgraduate degree programmes.
Management Aptitude Test (MAT)
CMAT (Common Management Admission Test)
Popular master’s degree programmes:
M.A. (Marketing Communication)
Master of Business Administration (MBA)
You can also read Career as Marketing Manager for detail information.
Daily tasks and duties will depend on the company size, structure and industry sector but may include:
- monitoring and analysing market trends
- studying competitors products and services
- exploring ways of improving existing products and services, and increasing profitability
- identifying target markets and developing strategies to communicate with them.
A marketing manager should:
- have knowledge of a wide range of marketing techniques and concepts
- be an excellent communicator
- be able to respond well to pressure
- think creatively
- be interested in what motivates people
Coordinate and participate in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services is also one of the main task.
Qualification: Marketing managers typically have a bachelor's degree in marketing or business administration; however, some employers may prefer a master's degree, in addition to extensive experience in marketing, advertising, brand management, or sales. This all you can learn in MBA. So it is suggested you do masters in business administration to get a good package and designation.
On an average you can start with a minimum package of 20-25K without any experience.
Good Luck.