Post Graduate Diploma after BBA

Post Graduate Diploma after BBA

Edited By Team Careers360 | Updated on Jan 30, 2023 11:33 AM IST

What is a BBA Post Graduate Diploma

BBA Post Graduate Diploma refers to the diploma degree in marketing or business administration which can be pursued after completion of a Bachelor’s in Business Administration or BBA. The BBA Post Graduate Diploma is a specialisation and has a variety of branches of its own. The course is also referred to as PGDM or Post Graduate Diploma in Management, with various specialisations discussed below. BBA Post Graduate Diploma Program can be differentiated into multiple specialised fields, all of which form a base for further career opportunities in the field of marketing for different areas.

This Story also Contains
  1. What is a BBA Post Graduate Diploma
  2. Eligibility for BBA Post Graduate Diploma
  3. BBA Post Graduate Diploma Admission
  4. Cutoff of top colleges
  5. BBA Post Graduate Diploma Skills Required
  6. BBA Post Graduate Diploma Syllabus
  7. BBA Post Graduate Diploma Fees Structure and Details:
  8. Scope of BBA Post Graduate Diploma
  9. Career option after BBA Post Graduate Diploma
  10. Benefits of studying BBA Post Graduate Diploma

Highlights

Particulars

Highlights

Duration

2 years

Degree

Post Graduate Diploma

Eligibility

Completion of higher secondary

Academic Session

Semester Based

Admission Process

Merit or entrance test

Mode of Learning

Full Time and Part-Time

Estimated BBA Post Graduate Diploma fee

Rs.2 lakhs to Rs.5 lakhs

Career options after the course

Sales manager

Finance manager

HR manager

Research analyst

Business Consultant

Entrepreneur

Average Salary

Rs. 3 lakhs to Rs.12 lakhs approx.

Eligibility for BBA Post Graduate Diploma

The eligibility criteria for BBA Post Graduate Diploma depend on the level the course is opted up by a candidate.

For an integrated course of BBA Post Graduate Diploma, the eligibility criteria is:

  • Completion of higher secondary or intermediate level of education from one of the recognised boards.

  • A passing certificate with above 60 percent of marks in the same

  • Achieving passing level marks in BBA Post Graduate Diploma Entrance Exams.

For Diploma course in marketing without Bachelor of Business Administration, the eligibility criteria is:

  • A graduate-level degree in any field from one of the recognised universities with a minimum of 60 per cent.

  • Passing the joint entrance exam such as CAT, MAT, XAT or an examination conducted by particular universities.

BBA Post Graduate Diploma Admission

An examination may be required for entry into a BBA Post Graduate Diploma programme. It is fully determined by the student's merits as well as the candidate's 10+2 scores. Students will be prepared to work in a variety of learning environments after completing this course.

Admission process

BBA Post Graduate Diploma Admission happens through individual or joint exams conducted by Business schools of a country. Again, there are two ways in which admissions are taken, which depends upon the level the candidate is pursuing the course.

For an integrated course, the admission process is:

  • Passing intermediate level examination from a recognised Board.

  • Clearing the Bachelor’s level entrance exam offered by select universities.

  • Some universities might take admission on intermediate performance. No entrance exam applies in such a case.

  • Applying through the online portal of the university.

  • Appearing for personal interviews and group discussions, if applicable.

  • Submission of documents.

For a Post graduate diploma course to be taken after graduation, the admission process includes:

  • Receiving a Bachelor’s level degree from one of the recognised universities.

  • Applying for entrance exams of particular universities of the joint entrance exams.

  • Clearing joint exams like CAT, XAT, MAT etc.

  • The choice of university will be granted through counselling, based on the performance in these exams.

  • Appearing for interviews and group discussions in the universities where you are eligible through counselling.

Cutoff of top colleges

BBA Post Graduate Diploma cut-off score is a set of criteria used to assess a student's merit or test performance. The cutoff for the BBA Post Graduate Diploma is determined by qualifying examinations and the number of candidates who take the admissions exam, which varies for each college.

BBA Post Graduate Diploma Skills Required

After determining the candidate's eligibility, the following step is to evaluate if they have any particular abilities that can help them succeed in the profession. After enrolling in the programme, candidates can expect to have their skills strengthened and put to better use. Here, we have mentioned some of the skills.

Negotiation: Negotiation is an essential skill for marketing studies and job profiles. The ability to convince the second person with your proposal, and strike a deal which leaves them happy and you benefited is what is expected from a marketing professional. The power of negotiation is a key factor in recruitments and promotions of an official in marketing.

Entrepreneurial Skill: It is important that a candidate possesses entrepreneurial skills in this field. Ability to grow a business helps in every step in the field of marketing.

Communication: Sales take place more with the exchange of words and ideas than with goods. Somebody who is able to communicate and deliver the intended message in a most convincing manner has an upper hand in striking a beneficial deal. Speaking and writing abilities form the basis of marketing through negotiations.

Technology: One must be familiar and equipped with the knowhow of technology for thriving in today’s world. Most marketing is taking place on digital platforms today. Understanding nuances of SEO and psychology of netizens are essential in the field of marketing today.

Problem-Solving: Solutions for arising problems are required in real time in the field of marketing One has to readily cater to the business at hand which grows only through meeting expected solutions to the problems arising with the customers.

Foresight: Foresight is essential for marketing professionals in their everyday roles. Duties involved in marketing include partnering with different firms, striking deals, planning, and of which require foresight to come up with great results which could help the firm in its growth.

BBA Post Graduate Diploma Syllabus

An integrated course will have a thorough teaching of the course material included in BBA. This teaching and learning process for BBA Post Graduate Diploma Syllabus does not remain confined to textbooks. It involves studying and learning within and outside the classrooms, practical exams as well as written tests, skill development and so on. Some of the subjects and areas which are necessarily taught in BBA Post Graduate Diploma courses are:

Economics

Management of Human Resources

Marketing Management

Management of Operations

Public Relations

Finances and Banking Management

Business and Taxation

Accounts Management

Entrepreneurship

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The specific set of subjects and topics to be covered also largely depends upon the particular specialisation one is opting for.

Bachelor of Business Administration Post Graduate Diploma can be pursued in accordance with the demands arising in various different sectors of the corporate and marketing world. Based on the specialised knowledge and skills offered, BBA Post Graduate Diploma Degree has been classified into a number of specialisations.

BBA Post Graduate Diploma in Finance – As is apparent from the name, this specialisation hones one’s skill with finances, their calculations, and their management. If a candidate’s BBA course has been spent with interest in accounts and numbers, this is the specialisation they can find their career with. A Post graduate diploma in finance is one of the most preferred courses after BBA finance.

BBA Post Graduate Diploma in Marketing – This type is concerned with sales, advertising, business ideas and promotions of products and ideas from the firms. Marketing is one of the most sought after diploma degrees after a BBA degree’s completion—so much that the course itself has come to be identified and used synonymously with it.

BBA Post Graduate Diploma in Human Resources – Human Resources specialist deals with the skills of building connections within and outside of a business unit. A BBA Post Graduate Diploma Course in HR caters to the needs of HR management in business environments. It involves effective conversational skills and the ability to strike beneficial deals. A candidate with BBA Post Graduate Diploma in HR can also handle the position of being the Point of contacts or Public Relations Officer in an organisation.

BBA Post Graduate Diploma in Operations – this BBA Post Graduate Diploma aims to prepare the students with leadership and problem-solving skills. This branch of the marketing hones the ability to look after various operations and procedures going on in a firm.

BBA Post Graduate Degree in Business Research Analytics – This specialised BBA Post graduation Diploma makes one able to work in the field of business analysis. It is one of the core aspects of any business model.

BBA Post Graduate Diploma in Information Technology (IT) – IT industry is growing at an astronomical scale across the globe. A BBA Post Graduate Diploma with IT as a specialisation is highly beneficial from a career point of view.

BBA Post Graduate Diploma Fees Structure and Details:

BBA Post graduate diploma fee structure varies with university and specialisation opted. An estimated figure of total fees of the course has been provided below with reference to different variations of the course. Following specialisations have fees roughly around the figure mentioned against them.

Specialisation

Fee (approximately)

BBA Post Graduate Degree in Business

Rs.4 lakhs to Rs.12 lakhs

BBA Post Graduate Diploma in Finance

Rs.1 lakh to Rs.5 lakhs

BBA Post Graduate Diploma in Business Analytics

Rs.3 lakhs to Rs.12 lakhs

BBA Post Graduate Diploma in Marketing

Rs.2 lakhs to Rs.5 lakhs

BBA Post Graduate Diploma in Operations

Rs.3 lakhs to Rs. 10 lakhs

BBA Post Graduate Diploma in Human Resources

Rs.4 lakhs to Rs.10 lakhs

BBA Post Graduate Diploma in Information Technology (IT)

Rs.5 lakhs to Rs.13 lakhs

Scope of BBA Post Graduate Diploma

The latest trends or topics in the field of marketing, pertaining to BBA Post graduate Diploma in different specialisations is listed below.

  • Artificial Intelligence – AI is the latest technological development and the most use of it is taken in the field of marketing of different sorts.

  • Personalised and audience-friendly advertisements through videos and online live sessions

  • Improvements in digital voice quality for more making the content better and more relatable

  • Data handling in the age of threats of private data breach

  • Blockchains

  • Innovative ideas about turning customers into promoters

  • Finding newer audience and niche audience creation

  • Digital banks and the risks arising from them

  • Associate marketing of bigger MNCs

Career option after BBA Post Graduate Diploma

Some of the most adopted job profiles after BBA Post Graduate Diploma are listed below. However, these are not the only career options after BBA Post Graduate Diploma, as the job prospects highly depend on a candidate’s skills, interests and abilities, and career profiles are endless. Specialisation has a role to play. After BBA Post Graduate Diploma Career options are open in both public as well as the private sectors.

Sales manager: The role of a sales manager is to look after and manage sales of a company. This job profile includes presiding over the sales of the products, and looking after the procedure to make sure the deals are made fairly and in favour of the company, without putting the client in a position to lose faith.

Finance manager: This another job profile primarily in the private sector where the role includes looking after the finances of a firm. A finance manager is responsible for handling the records of income and expenditure of the company and putting out relevant suggestions as deemed beneficial for the business

HR manager: HR manager is often responsible for handling the interactions within and outside of a firm. The primary skills required for this job is communication, in both written and verbal forms.

Research analyst: This one of those profiles which one can get into with a BBA Post Graduate Diploma specialised with Research and Analytics. A researcher’s job is exactly what it connotes. A research analyst associated with a firm in the private sector has the responsibility to rigorously gather all the information on a given subject and make it suitable for the company to process and implement the necessary changes for favourable results.

Business Consultant: with the business skills developed through BBA Post Graduate diploma courses, one can always go ahead with formulating plans and strategies for business development. A business consultant works as an advisor to a company for its business growth. This role can either be done through association with a company or purely on a freelance case - to - case basis.

Entrepreneur: With relevant skills honed in the course, one can always plan entrepreneurship and set up one’s own start-up and business. The process involves personal interest and the hunger to continuously learn and grow in a particular field of business. PAtience, hard-work, skills and perseverance are the basic requirements.

Benefits of studying BBA Post Graduate Diploma

A postgraduate diploma in management programme helps students acquire both soft and hard abilities that will give them an edge in the workplace. Teamwork management, issue resolution, communication skills, workflow management, and organisational skills are some of the abilities that are developed in this course.

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Expected salary

Salary that can be expected after BBA Post Graduate Diploma varies across pursued specialisations, much as it varies according to job profiles. For a broader understanding of the expected salary from this course, a list of expected per annum salary has been compiled in context of different genres.

Specialisation

Salary Expected (per annum)

BBA Post Graduate Degree in Business

Rs.4 lakhs to Rs.10 lakhs approx.

BBA Post Graduate Diploma in Finance

Rs.4 lakhs to Rs.12 lakhs approx.

BBA Post Graduate Diploma in Business Analytics

Rs.3 lakhs to Rs.10 lakhs approx.

BBA Post Graduate Diploma in Marketing

Rs.4 lakhs to Rs.10 lakhs approx.

BBA Post Graduate Diploma in Operations

Rs.4 lakhs to Rs.9 lakhs approx.

BBA Post Graduate Diploma in Human Resources

Rs.3 lakhs to Rs.10 lakhs approx.

BBA Post Graduate Diploma in Information Technology (IT)

Rs.6 lakhs to Rs.12 lakhs approx.

Frequently Asked Questions (FAQs)

1. Is a BBA Post Graduate Diploma pursued after BBA or after school?

BBA Post Graduate Diploma as an integrated course is pursued after completion of higher secondary school education. However, a post graduate diploma in marketing can be pursued after completion of an undergraduate degree in any of the courses and fields. This is commonly known as a PGDM or Post Graduate Diploma in Marketing.

2. How is a BBA Post Graduate Diploma different from an MBA?

BBA Post Graduate Diploma is primarily an integrated course which takes four years to complete, and includes three years of BBA and another additional year for the specific diploma course. MBA is a continuation of the BBA degree to a Masters’ level, whereas a Post graduate diploma is a career oriented specialised course.

3. What are the best colleges for BBA Post Graduate Diploma in India, both as integrated courses and separate diploma courses?

As for an integrated course of BBA Post Graduate Diploma, AURO University in Gujarat is considered one of the pioneers of this integrated course and is good to pursue it from here if one wants to pursue the integrated BBA Post graduate diploma.

Other universities and colleges best for a post graduate diploma in marketing are Indian Institute of Management (IIM) Bangalore, IIM Ahmedabad, IIM Calcutta, Lovely Professional University, 

ISME School of Management & Entrepreneurship, Mumbai, NIMS University, Jaipur and Xavier School of Management, Jamshedpur.

4. What is the expected salary after a BBA Post Graduate Diploma in India?

The salary after BBA Post graduate Diploma varies across fields and specialisations. A candidate completing BBA Post Graduate Diploma and working in the banking sector will have a different salary than one working in a beginner level corporate position. However, a safe estimation can be made to say that the average salary after BBA Post Graduate Diploma ranges from Rs.3 lakhs per annum to Rs.18 lakhs per annum.

5. How good is a BBA Post Graduate Diploma in terms of career prospects?

With the ever growing corporate world, there is an ever growing need for people from marketing and business backgrounds. Be it an MBA or PGDM or BBA Post Graduate Diploma, the employability rate is on the rise. Firms look for educational backgrounds as well as personal skills and abilities. A BBA Post graduate diploma in a specialised field makes one highly eligible in terms of career prospects, given the personal skills and abilities have been enhanced and one is adaptive to growth.

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